Khuram Zaidi Email & Phone Number

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Toronto, Canada Area

Helping clients progress towards World Class Pricing solutions, aiding the transition from an inward-looking organization to one that is focused on customer value and uses pricing as a strategic advantage.Based on full strategic review, develop optimal market execution plans with sell story decks to empower clients to close competitive gapsWorked on projects delivering +$20M annual recurring contribution margin to clients

Rahim Yar Khan

Responsible for Sales of Engro Fertilizers product slate of Urea, DAP, & NP ($70 million portfolio) while achieving target market shares & sales plans, implementation of advertisement & sales promotion activities and distribution & Inventory management for optimum product placement

Daharki

Manage smooth availability of transportation at one of the biggest non-port shipment sites of Pakistan that is daily shipment volume of ~ 6,000 metric tons (~220 shipments per day).Ensure transportation of 2 million metric tons of Urea across Pakistan on annual basis by managing operation with in total logistics budget of USD $24 million.Guarantee truck availability in plant at all times on Just in Time basis through close liaison with haulage contractors. Not a single metric ton of product can be dumped in bulk warehouse because of trucking shortage due to any reason that is political instability or seasonal fluctuations.Serve all customer orders on FIFO basis without any discrepancies and managing distribution of product all over the country while remaining within 1% variation of Zonal allocation defined by Sales department (i.e variation of 4-5 shipments on a month basis).Ensure no on route product dumping through close in-transit shipment monitoring and actual shipment tracking.Manage strong liaison with production, material loading and sales department.Major Achievements Six Sigma Green Belt Project: Cost Rationalization of Shipment Tracking. Analyzed and implemented solution to achieve projected savings of USD $45,000 on annual basis.Six Sigma Green Belt Project: Rationalization of Excess Shipment. To improve shipment efficiency by reducing excess shipment ratio vs total shipments. Implemented solution resulting in 24% excess shipment reduction in June vs 2014. Projected project savings of USD $25,000 on annual basis in financial cost.Managed Highest shipments ever in a day in history of Engro Fertilizers: 7,475mT (July 13th, 2015).

Hyderabad

• Reporting to Distribution Advisor Karachi, responsible of managing all aspects of Warehousing operations in Hyderabad Zone leading a team of 26-person staff and 20 Warehouses, servicing 442 active dealer outlets.• To nurture a high-achievement culture to continuously improve operational efficiency, customer satisfaction and ensure injury free operations at all Warehouses.• Ensure capacity enhancement/reduction in line with company strategy while focusing on improving cost of doing business.• Conduct Staff performance review, setting objectives and identifying employee training requirements.• Allocation and management of staff resources according to changing needs• Implementation of procedures to improve Health, Safety and Environment at Warehouses within Zone.Major AchievementsReceived Marketing Excellence Award - 2014 for setting a new record on efficiency in cost controls and through demand based flexible warehousing.Received Best Six Sigma Project Award - 2014: Improvement in WH Retention and Hiring Mechanism (2014)Introduced a new Flexi Warehousing mode in the Fertilizer Industry and converted 4 warehouses into Hub warehouses to achieve annual savings of Rs 3,000,000. Reduction of 17% in zonal variable costs. Six Sigma Green Belt Project: Conducted detailed survey on customer satisfaction. Identified a major complaint related to process of Dealer Representative Authorization (Sigma level 1.59). Proposed and implemented a new innovative solution complying with legal requirements and resolved the issue. Proposed and implemented installation of Solar Panels at warehouses as part of Green Warehousing strategy.Proposed and implemented Online Surveillance of Warehouses through IP based cameras to improve controls at Warehouses.

Karachi

Product Manager / Brand Manager of Toyota Fortuner• Successfully lead product launch committees to ensure smooth and timely introduction of Toyota Fortuner and Hilux Vigo Champ in Pakistan-Market. • Conducted short and long term strategic Brand management. Developed Brand vision, launch plans, marketing strategies, Creative Brief, Annual forecasts and Advertising budgets.• Prepared business plans for new products• Liaised with advertising, marketing services agencies for creative concept development and execution of marketing campaigns.• Developed Social Media strategy for the organization.• For the first time in Pakistan, developed interactive product brochure via use of augmented reality. • Conducted pre & post launch researches to get consumer insight.• Conducted product and brand related trainings to sales force nationwide.• Designed product features for enhanced Product appeal & Product mix to maximize market share with cross functional collaboration with TMAP Singapore, to ensure translation of customer demand into product specs.

Karachi

• As an Area Sales Manager actively managed all sales related operations of 5 authorized dealers in the Toyota network accumulating up to share of 25% of total sales of Toyota and Daihatsu nationwide.• Assisted the Regional Manager to achieve regional sales targets and effective management of territories through close interaction and monitoring of dealer operations.• Looked after in setting dealership targets, monitoring dealership performance, allocations payments, delivery schedules and operational issues.• Frequent liaison with individual and corporate customers along with dealers for stream lining Sales Business Development.• Ensuring implementation of Quality sales standards of Toyota Ways of Sales & Marketing KPI’s. • Kept track of competitor activities and proposed counter strategies for consistent increase in market share of IMC’s products.• As Project leader organized, planned and executed, a comprehensive 5 day training for Dealership CEOs and Directors, focusing on all Toyota Standards and practices, required for a Dealer CEO to effectively manage an authorized Toyota Dealership.

Master Of Business Administration - Mba

Bsc, Economics

Intermediate, Pre-Engineering

11Th Grade, General Studies

Youth Exchange and Study Program - USA • Fully funded 1 year scholarship awarded by the US Department of State. • Represented Pakistan.