Khushi Kumar Email & Phone Number

Mumbai, Maharashtra, India

Mumbai, Maharashtra, India

>Project Experience: Completed projects such as benchmarking, margin updates, TP reports, industry overviews, qualitative and quantitative analysis, computation of Profit Level Indicators (PLIs), company research, and margin clearance. Familiar with working on databases such as TP Catalyst, Capitaline, and RoyaltyStat.>Benchmarking: Worked on Indian benchmarks for services, distribution, and manufacturing sectors, including recruitment services, IT-enabled services (ITeS), contract manufacturing, provision of engineering services, etc. >Transfer Pricing Reports: Prepared comprehensive transfer pricing reports that documented the analysis, methodologies, and conclusions of various transactions. >Industry Overviews: Drafted comprehensive industry overviews for various sectors, including banking, asset management, mining, IT services, energy, pharmaceuticals, and others, across multiple regions worldwide. >Overseas Benchmarking: Conducted overseas benchmarking across regions such as Europe, APAC, and USCAN. These projects involved various industries, such as technical services, marketing support services, software distribution, strategic support services and more. >Royalty Benchmarks: Conducted royalty benchmarking projects, involving agreement reviews and analysis on royalty arrangements.

Kolkata

• Analyzed competitor brands' social media activities on Instagram to provide valuable insights for strategizing social media marketing.• A/B Testing: Conducted A/B testing on social media campaigns to determine the most effective messaging and visuals• Evaluated social media metrics of celebrities, influencers, and sports personalities for potential brand collaborations.