Volunteer helping to keep our township tidy and supporting initiatives to improve it’s vibrancy.

I am honoured to play a part in Global Transitions Foundation (GTF). In 2024 my wife and I volunteered on a GTF project where we thoroughly enjoyed the house build and the exposure to Cambodian culture and village life. We were inspired by how quickly a small team, with a shared purpose, could make a huge change to a family’s life. This experience had a profound impact and gave us a stark reminder of how fortunate we all are.

Our mission is to work with developers, urban designers, local governments and businesses to deliver on our belief that all new developments should now utilise SMART Solar Street Lighting that is powered by the clean, limitless energy of the sun and provides a positive impact in the environments they illuminate.

Provided advice to founders in the early period to help structure the business for growth and external investment.

The world-leading manufacturer of testing equipment for civil engineering and construction industries• Responsible for the CONTROLS Group’s marketing communications strategy and actions, including:• Developed a winning strategy in collaboration with owners, management and key stakeholders.• Established CONTROLS Group’s marketing department - recruitment, training, management and mentoring of five highly skilled marketing professions. With them we introduced, planned and implemented an extensive range of external marketing communications utilising a variety of channels and mediums including: - • Digital (email/social), web, videos, presentations, multi-channel-multi-stage campaigns, product-launches, product-promotions, customer-focused content marketing, brochures, catalogues, conferences, webinars, seminars, etc.• Introduced and implemented a range of internal pre-sales technical sales support tools including webinars, seminars, selling-guides, presentations, technical briefs, etc.• Implementation Salesforce CRM – Developed strategy and managed the introduction for sales management and database marketing, including the design of database structure, categories, workflow designs, rules, etc.• New global website and e-commerce – developed strategy with owners, management team and internal stakeholder. Managed the development and implementation of the new website including e-commerce, marketing automation, dynamic literature creation, etc. The project includes a single repository for all product content. • Technical copywriting to simply and succinctly communicated complex technical facts to the broadest audience – marketing campaigns, brochures, media releases, e-books & technical papers, conference, etc. Also copy-editing for product managers.• Events strategy and high-level management.• Regular technical and commercial webinars – research and creation of content, promotion of event and presentation of material.

The world-leading manufacturer of advanced dynamic testing machines for pavement materials• Managed staff of thirty including engineering design, production, technical support, sales & marketing, logistics and accounts.• Created, documented and implemented all the necessary processes, procedures, policies and structures and documented including OH&S systems and risk assessments, organisation structures, position descriptions, etc.• IPC Global sale to new owners - created all nosiness sales prospectus material, identified and approached potential buyers and worked with owners on the eventual execution of a successful sale to CONTROLS spa Milan, Italy.• Integration of business with the new owner and financial forensic auditing.• Developed and implemented business strategy and plans in collaboration with owners and management team.• Budgeting, management reporting, financial controls, full P&L responsibility• Member of and attendance at ASTM, AASHTO, ETG, ARWG meetings. Author and technical lead of ASTM standard.• Authoring technical papers and presentation at industry conferences.• Regular overseas trips to support, manage and train distributors; and to visit customers.• Direct consultative capital equipment sales.• Delivery of consultative sales training.

The world-leading manufacturer of advanced dynamic testing machines for pavement materials• Established new corporate branding to position IPC Global as a global premium supplier of advanced materials testing products.• Managed and introduced IPC Global’s web presence and initiated social media marketing• Introduced systems and structures of sales and marketing efficiencies.• Global distribution strategy – established, recruited, appointed, trained and managed a network of distributors.• Managed two direct reports and 27 distributors.• Market launches of advanced dynamic testing machine products.• Introduced numerous good housekeeping practices including - trademark registrations, creation of company Terms & conditions, quoting systems and process, structured and organised sales document management, price list development, updating and management.• Direct consultative capital equipment sales.

• Analysis, design and implementation of accident remedial treatments.• Road safety audits.• Local Area Traffic Management• Government lobbying, campaign facilitator

• Sales and marketing of MTS testing systems, capital equipment used in quality control, research and development.• Clients include DSTO, Ford, GM Holden and CSIRO.• Direct consultative capital equipment sales.

A leading global enterprise-level, customer service software solutions Green Field business development of a complaints and feedback management solutions business.• Helped leading organisations improve their customer satisfaction, loyalty and advocacy to reduce costs and increase profits.• Launched customer complaints and feedback management software to the Australian market.• Targeted C level executives in Tier 1 financial services organisations• From a zero base, developed a strong pipeline of good prospects at NAB, St George, ANZ, AXA, Aviva, HSBC, Medicare, BankWest, Citibank.

Global leading manufacturer of materials and components testing instruments for - automotive, F1, aerospace, oil and gas, government research, polymers, metals, adhesives, etc.• Export sales & marketing and distribution channel management of technically complex capital equipment.• Analysed and researched the markets in northern Europe; then developed and implemented an aggressive sales and marketing strategy that achieved significant three-fold sales increase in four years.• Recruited, appointed, trained and developed successful new agents/distributors in Russia, Poland, Sweden, Norway, Finland, Estonia, Latvia, Lithuania and Kazakhstan.• Built, motivated, mentored and managed a successful sales team of 18 in eight countries including three sales engineers in the UK.• Designed, implemented and managed aggressive marketing campaigns.• Introduced many changes and new processes that improved efficiency in North Europe sales team that were rolled-out throughout all European operations.

CRM Customer Retention and Loyalty solutions.• Business development of enterprise customer complaints and feedback management solution.• Established major strategic partnerships that opened doors to major deals. • Clients included Mondial Assist, BMW, Land Rover, Matthew Clarke and W H Smiths.• Helped leading retailers and major automotive companies improve customer retention and loyalty.

Manufacturer of quality testing solutions for manufacturing industries and education.• Capital Equipment sales and marketing.• Developed and implemented a Sales and Marketing Strategies which exceeded targets and achieved sales growth above 300%.• Managed and improved the culture of the team (Regional Sales Manager, Marketing Assistant & Office Assistant), to improve effectiveness, efficiency and to create a greater hunger for sales.• Initiated and implemented a CRM contact management and database marketing system.• Introduced client based direct marketing and proactive approach to sales, which achieved greater market penetration. This strategy increased sales while enhancing margins.• Increased our market share and establish Tinius Olsen as leading UK manufacturer materials testing systems.• Championed Hounsfield’s initial web presence.

• Managed the sales of a range of technically complex inspection and testing systems.• Achieved a four to eight-fold increase in sales of products from primary principals. This resulted in my key principal, Hounsfield (Tinius Olsen) directly employing me to accelerate their growth in the UK.• Responsibility for sales and marketing for Australia and New Zealand.• Developed and implemented a successful national Sales and Marketing Strategy that achieved significant growth in market share.• Implemented Geolab’s CRM contact management and database marketing system.

• When first entering the workforce after emigrating to Australia.• Operating the plant quality control laboratory performing a range of volumetric and chemical tests.

• Civil Engineering, traffic engineering and traffic control systems, project design, tendering, project management and construction supervision• SCOOT intelligent traffic signal control system implementation and management.• Introduced and championed remote traffic signal monitoring system for Essex.• Analysed, designed and implemented many accident remedial junction improvements – signalised junctions, roundabouts, multi-mini-roundabout systems.• Motorway and trunk-road maintenance: - embankment reconstruction design and clerk-of-works, on-site surveying and creation of motorway asset inventory.

• Before returning to college to study Civil Engineering• Operating the plant quality control laboratory performing a range of volumetric tests.