- Assist in the evaluation process for potential HearstLab investments (pre-seed and seed)- Advise HearstLab teams (a community of early stage, women-led startups) on marketing strategy best practices

Oversee the marketing ideation, strategy and creative development for multi platform advertising programs with a focus on travel, technology, finance and outdoor/performance industries

Head of full service in-house marketing agency at Modern Luxury Media incorporating 85+ brands in 22 markets. Create client solutions and build connection and community between national luxury brands and the most affluent audiences. Services include media strategy, content and storytelling, custom creative and experiential events.

Business development, client management, activation and marketing across 80+ Modern Luxury brands.

Brand development, strategic partnerships, marketing and event consulting. Responsibilities include: client management, program ideation and packaging, partnership activations. Projects include: Event activation and production, Client Liaison, Cross-platform Program Management, Partnership Development, Program Ideation, Presentation Builds.

• Oversaw all brand marketing for Real Simple including integrated marketing program development and execution for magazine and website, creative and copy for brand materials, native and branded content, experiential, and insights/research • Created new brand identity for millennial audience targeting, created tentpole programs and signature annual events, redesigned and repositioned all marketing materials for digital, print, video and mobile. • Launched new website, blogger network… Show more • Oversaw all brand marketing for Real Simple including integrated marketing program development and execution for magazine and website, creative and copy for brand materials, native and branded content, experiential, and insights/research • Created new brand identity for millennial audience targeting, created tentpole programs and signature annual events, redesigned and repositioned all marketing materials for digital, print, video and mobile. • Launched new website, blogger network and developed partnerships with like-minded brands (Exhale Spa, Pure Barre, Soap.com, Gilt City)• Lead team of 15 marketers across Integrated Marketing, Creative Studio and Insights departments Show less

• Managed GQ’s Integrated Marketing and Creative Services departments incorporating Events, Promotion/Marketing, Art, Copy and the GQ Design Group and freelancers (staff of 18)• Responsible for transitioning GQ into a fully integrated and digitally savvy brand from mainly a print vehicle • Managed a $3MM+ budget for brand development, evolution of platform programs, new and strategic integration and partnerships in events, print, digital, video, social and tablet applications - all with… Show more • Managed GQ’s Integrated Marketing and Creative Services departments incorporating Events, Promotion/Marketing, Art, Copy and the GQ Design Group and freelancers (staff of 18)• Responsible for transitioning GQ into a fully integrated and digitally savvy brand from mainly a print vehicle • Managed a $3MM+ budget for brand development, evolution of platform programs, new and strategic integration and partnerships in events, print, digital, video, social and tablet applications - all with a focus on building new revenue for magazine• Executed 85+ events annually, managed celebrity relationships and programming, custom photo-shoots and hundreds of marketing programs yearlong across luxury, fashion, retail, automotive and spirits accounts • Devleloped GQ Signature programs including: GQ Store, GQ Live, The Gentlemen’s Fund and Ball, Best New Designers, GQ Cooks, SuperBowl, Men of the Year, GQ Lounge, MYGQ Show less

• Responsibilities included: strategic partnership opportunities, event planning and merchandising program execution, promotional and proposal writing• Short and long term freelance positions and projects for: Condé Nast Traveler, Vogue, Allure, The Hearst Group, Seventeen, Star, GQ

• Developed “big idea” programs, special projects and promotional partnerships across various properties and media • Managed merchandising department and proposal writers, added value events, programs, promotional budget and spending• Created, wrote and executed individual merchandising events and programs

• Wrote and managed individual merchandising programs and managed junior staff• Worked hand-in-hand with Director of Promotions in assignment of projects,proposal writing, photo-shoots/sections and program management