Kim Higdon Email & Phone Number

Nashville, TN, US

Nashville, TN, US

Nashville, Tennessee, United States

Currently on a mission to partner with innovative companies eager to unlock their growth potential. My passion lies in leveraging AI and automation to enhance website traffic, generate quality leads, and boost conversions. I specialize in crafting strategies that drive productivity and maximize ROI, helping businesses flourish in the digital landscape..

Nashville, Tennessee, United States

• I lead the optimization of digital marketing strategies for the healthcare industry, managing a team of nine, including designers, developers, and project managers, to produce HIPAA-compliant digital assets. By.
• Increased leads by 42% and reduced paid media costs by 31% within the past year.
• Developed and implemented a Project Management process to streamline site builds and maintenance with the use of Smartsheet.
• Managed the paid ads manager and account representatives to optimize campaigns and increase leads.
• Managed the SEO team, improving organic search rankings and overall site visibility.
• Researched and implemented a Dashboard for all Wordpress sites.

Nashville, Tennessee, United States

I led the SEO operations for two top digital marketing agencies, managing the optimization of 50 to 100 websites to boost online visibility. I also implemented training programs that significantly accelerated the onboarding process, helping two SEO employees reach full proficiency within just six months.* Enabled the agency to secure top ranking for.

Brentwood, Tennessee, United States

• Managed the SEO department at two top-rated web design and digital marketing agencies.
• Doubled SEO clientele within the first year through successful strategies for new and existing brands.
• Trained two new SEO employees within six months before departure.
• Managed between 50 to 100 websites.

Greater Nashville Area, TN

• For this start-up department, I designed a plan to improve user experience by improving online positioning, branding, and navigation. Cleaned up backlinks, analytic accounts, and eliminated duplicate content, extra.
• Directed a team of developers and designers to make various improvements to the company’s website and e-commerce sites to a mobile-ready atmosphere, setting up analytics, monitoring various google search consoles, and.
• Built advanced interactive reports and dashboards on campaigns with the use of Google Data Studio for various website traffic and conversions for appropriate stakeholders.
• Implemented a Data Layer and Google Tag Manager to house and control tags from third parties, while capturing e-commerce conversions from both organic and paid search results.
• Developed over 10 Google Knowledge Graphs and Google My Businesses accounts for various locations and improve their local search results.
• Directed the integration of Salesforce’s Pardot form and its lead generation platform for B2B marketing automation.

Greater Nashville Area, TN

I managed the migration and development of a hybrid e-commerce site, ensuring it was fully secured with SSL certification. I led collaborations with vendors to oversee paid advertising campaigns and handled Google AdWords PPC management. Additionally, I ensured the production of accurate quarterly pipeline reports, helped formulate annual marketing.

Greater Nashville Area, TN

• I generated and managed leads via the web and Salesforce CRM system to chart and analyze new prospects and campaigns. I combined my design and technical knowledge to create information and communication with.
• Lead Generator and Manager: Generate and manage online leads and analysis campaigns using the online Salesforce CRM application.
• Web Master: Designed, developed and maintain current EasyID® website along with GBS EasyID® pages. Determine the strategies and execute tactics necessary to drive traffic to the website with the ultimate goal of.
• Designed the Internet, mobile and intranet sites that accurately reflected the organization's goals, objectives, and identity.
• . FTP, SSH, SFTP files to work and coordinated with printers and sales admin.
• . Social Media Marketer/SEO/SEM: Responsible for SEO and social media while maintaining an online marketing plan by automating and streamlining strategic implementations.

Greater Nashville Area, TN

Worked with the Scouting Program and Troop Scout Master and Leaders to support and empower the individual boys during their scouting experience. Organized meetings and recruited adult leaders to assist the scouting program.

Brentwood, TN

• Redesigned and implemented the Company’s Website to a semi-ecommerce site. Created new content revolving around the products and services being offered. Built the Company's Social Media Marketing and SEO from the.
• Adobe Creative Cloud (Adobe CC)
• Google Keyword Tool
• Google Places
• Multiple Directories (Regional & Authoritative)
• Social Media Sites

Greater Nashville Area, TN

Progressing the website towards a user-friendly medium to create an enjoyable experience while streamlining information with print media. Combining information and design together to provide information for teachers, parents, and students.Leading a group of volunteers to help re-arrange, re-word, delete and add valuable text while increasing graphics and.

Greater Nashville Area, TN

Directed and trained groups the importance of working together. Instructed interactive activities, guided participants through low-ropes courses for character building scenarios, and provided a fun, rustic atmosphere in which people of all backgrounds can learn to work together to fulfill a common goal. Instructed how to trust teammates and work till.

Greater Nashville Area, TN

Working with teams to establish a strategy and implementation for the 12 Comprehensive High School's Web Sites. I Provided a study that assisted and informed the team for web site design, content, and activation. I made recommendations, set goals and objectives for implementation of best and appropriate practices and services to meet the demands of a wide.

Ui & Ux For Digital Product Design, Interactive Design

A program built for professionals looking to add Interaction Product Design, UI Design, UX Design, Front-End Development as an additional.

Bs, Visual Art

Activities and Societies: Graduated Magna Cum LaudeGraphic Art and Multimedia classes included Photoshop, Illustrator, Flash, InDesign.

Certifications, Seo, Ux, Digital Marketing, Graphic Design, And Multimedia

Subscriber to keep up-to-date on latest advances in the field marketing and software applications.

Professional Education, User Experience And Interaction Design

Online classes consisting of user experience and interaction design related skills, focusing on user research and user-centred design

Associate Of Arts Degree, General Studies

General Studies