Kimberly Mazzini Email & Phone Number

United States

Creating moments that make your story unforgettable and understanding what is meaningful now. Putting people first, always, and customizing unique shareable moments that deliver results for all stakeholders. Transforming corporate events by elevating they way people experience brands, leveraging flexibility, creativity and efficiency for associations and exhibitors - at T3 Expo our experience and innovation will make your next event, tradeshow or expo a success!

United States

TLC Lions is on a mission to humanize the working world. Driving workplace culture change using the power of storytelling. Founded by Gian Power, an ex-PwC employee whose father was murdered in 2015. Gian was determined to create more open workplace cultures. Today TLC Lions proudly supports over 300 of the world's largest organizations, reaching over 1 million employees in 100+ countries.Using science-backed technology, training and experts and delivering through the methodology of storytelling - TLC Lions is changing the way employees think, feel and behave at work and help bring to life an organization's purpose, vision and culture. Leveraging expert consultants, powerful storytelling events, e-learning, internal storytelling experiences and training and coaching.Discover more at www.tlclions.comIf you're a company and would like to know more, I'd love to hear from you:Email: kimberly@tlclions.com

Chicago, Illinois, United States - Worked Remote From Fl

Leader of marketing and communications for the B2B sales account management team who managed the top 3,700+ global customer accounts for Hyatt Hotels. Managed B2B customer marketing across internal and external communication channels including; digital and web application, film, ecommerce, customer events, presentations, and campaigns targeted towards specific accounts and Hyatt brands aligned by strategic goals.- Advisor to senior leadership of B2B marketing on key initiatives and strategies on a day to day basis.- Built strategic cross-functional alignment; B2B and B2C marketing, communications/PR, loyalty (World ofHyatt), strategy and analytics, and digital teams in order to achieve B2B customer goals and priorities.- Listened to customers and collaborated with account teams to research and develop customer facingmarketing assets and tools to ultimately drive ROI and win business. Examples included: social mediacampaigns, email marketing, graphic design, creation and development of websites, development andsupport through web-based applications (Readymag, Prezi, Flipsnack, Tripism, Microsoft platforms, GDS related marketing, MailChimp, SurveyMonkey, Wix).- Supported marketing campaign direction and development for customer events, resulting in high levelengagement between sellers and customers driven by ROI.- Crafted unique storytelling and communication through film, e-marketing and social media campaignsresulting in higher awareness and engagement with Hyatt and its brands.- Mentored global counterparts in Europe and Asia Pacific to streamline marketing efforts.- Provided thought leadership through research and development of a streamlined strategic account plan resulting in highly efficient, successful account reviews between hotels and account directors.

Park City, Ut

Led the development of sales and marketing initiatives to acquire and grow group meetings and events accounts towards long term success. Implemented strategic plans to align with revenue goals and promoted new luxury hotel in Hyatt’s portfolio.- Fostered relationships with clients, media and local community to generate revenue and win marketshare while establishing long term alliances.- Collaborated with revenue and analytics team to research and establish rate tiers and forecasting forboth group and leisure travel business.- Mentored convention services and catering managers, junior sales manager and team coordinator toincrease profitability for hotel and manage client expectations.- Established relationships with hotel owners to assist in rental management agreement growth.- Raised hotel awareness by directing marketing initiatives including: e-commerce, SEO and analyticsresearch, social media campaigns, sales prospecting, and creation of digital marketing tools.- Key group sales metrics achieved:• Exceeded group sales goals by 20% Y.O.Y. from 2012 - 2015.• Secured 27 new accounts with multi-year contracts producing $1.5M in revenue for hotel.

West Hollywood, Ca

Oversaw marketing and public relations for a luxury lifestyle hotel. Created strategic marketing and PR plans for hotel and restaurant and represented hotel and new brand globally through media missions and pitches.- Produced content on websites and social media sites while evaluating and managing e-commerce forsites. Grew SEO by 50% through natural search. Doubled social media followings.- Hired and managed PR firm. Co-managed crisis communication for hotel during union activity.- Secured relationships with film/production clients and grew revenue by 40% Y.O.Y. in film/productionbusiness.- Created design and produced content for e-newsletter, distributed by sales team to local and nationalB2B group and B2C leisure travel customers.

Los Angeles, Ca

Implemented creative plans to gain group meeting and event business from the non-producing Midwest Market and Association Market, by researching and targeting buying habits of potential clients.- Produced familiarization trips and events for clients to visit hotel to attract new business.- Presented renovated hotel at sales missions in Chicago, Atlanta, San Francisco, and Phoenix.- Grew 20% from the Association Market for the hotel from January 2008 to October 2009.- Increased hotel average dollar per room (ADR) against market by 10% with high profile clientele.

West Hollywood, Ca

Established long standing relationships with corporate, leisure and entertainment group clients to develop trust when buying event space and guest rooms for their group meeting and event needs.- Acquired most new accounts in all of Hyatt Hotels.- Earned over 100% in production every quarter.- Established 38% occupancy growth in two years.

Dallas, Tx

Supported launch of Premium Services department during opening of new stadium. Responsible for post-sales management of suite buyers “Platinum Club Members”.- Created and implemented design and copy for Platinum Club website and newsletter.- Planned and produced special events for Platinum Club Members.- Managed staff for the Premium Services department to increase profitability for American AirlinesCenter, Dallas Mavericks and Dallas Stars.

Dallas, Tx

Served as production assistant to investigative reporter. Reviewed leads and gathered information for stories. Assisted reporters with creating questions for interviews. Ratings increased and pushed WFAA into number one local news station.