Kim Kadiyala Email & Phone Number

San Francisco, California, Us

Remote, Us

San Francisco, Ca, Us

I developed and executed programs focused on driving partner awareness, engagement, and demand generation through an ecosystem of technology partners. Established email + in-app lifecycle marketing strategies and led product marketing moments that empowered developers to enhance and distribute their integrations. I built + led a team of platform marketers that launched new platform features and created co-marketing programs that significantly drove distribution and awareness for the integrations in our ecosystem.

San Francisco, Ca, Us

San Francisco, Ca, Us

I led the strategic partnerships team, growing product relationships with integration partners like Zoom, Airtable, LinkedIn, and others to drive monthly active users and MRR. I established processes and systems for securing embedded Zapier placements within our integration partners tools, and then enabled these systems to scale to thousands of partners.

San Francisco, Ca, Us

San Francisco, Ca, Us

Fort Lauderdale, Fl, Us

Design and implement comprehensive digital marketing plans for clients, including social media advertising, copywriting, content strategy, email marketing, and website/lead capture optimization.

New York City, New York, Us

Associates are hired to be a jack-of-all-trades to the companies in the Techstars Accelerator. I worked across 12 diverse startups for a fixed 3-month contract to help them launch and prepare for Demo Day. During this time I also researched and wrote my Masters Thesis on designing collaborative workspaces for startups. At Techstars, I mainly focused on UX and marketing projects:– Led workshops for CEOs and Techstars staff on developing customer personas and user journey mapping– Created surveys and executed customer interviews to define target markets– Created content seen by nearly 300,000 people including email marketing content, website copy, blog posts and grant proposals

Miami, Florida, Us

Self-directed management position reporting to the COO for a global photo technology company in the cruise industry. Led a team of 3 in-house graphic designers and a remote global network of marketing managers on board cruise ships, effectively managing:Product Marketing: Led projects to streamline the customer’s shopping experience. Collaborated with Product, IT and Customer Service teams to analyze and refine each touchpoint.– Used Google Analytics, journey mapping and customer interviews to understand why and how customers buy cruise photo souvenirs. Created tutorials and help content to educate customers and optimize the user journey, resulting in a 20% increase in conversion rates– Oversaw all customer communications such as email marketing, cross-sell and upsell messages, operational emails and general announcementsBranding: Executed projects to define and differentiate the Image corporate brand and the customer-facing product portfolio.– Managed the strategy, design and launch of new corporate and consumer brand identities– Launched refreshed corporate website acting as content curator, copywriter and project manager. Monthly pageviews and leads increased an average of 36% and 41%, respectivelyCampaign Management: Implemented marketing campaigns that aligned to corporate, global and regional priorities. Built relationships with Product, Marketing and Finance teams to understand strategic opportunities and priorities.Customer Support: Driving force in transforming the Customer Service department from email to an online platform, reducing customer support contact by 25%- Led journey mapping and customer interviews to identify customer pain points in the support process– Wrote help content, developed and presented product-specific tutorials to increase feature adoption– Created training materials and SLA metrics for Customer Service team