Kim Laffer Email & Phone Number

Perth, Wa, Au

Perth, Western Australia, Australia

Perth, Western Australia, Australia

-Define vision, initiatives, and roadmap to enhance the online member experience and contribute to long-term digital capability uplift for RAC Insurance.-Planning and executing initiative funding requests to the executive steering committee, aligning with business and program objectives. -Lead a cross-functional digital delivery team, collaborating to evaluate solutions' feasibility and relevance in achieving Program goals.-Collaborate regularly with key stakeholders, teams, and business units to ensure coherence.Utilize research, data analytics, and market trends to develop a data-driven analysis for identifying new opportunities.-Work closely with the Change Manager to create engagement and communication plans for initiatives to ensure business readiness.-Engage regularly with Risk and Legal to ensure product features adhere to compliance requirements.-Assist Program and Project Managers with oversight of costs, timelines, risks, and governance activities.

Perth, Western Australia, Australia

-Facilitated discovery and strategic workshops used to scope projects, extract requirements, and map user journeys-Managed multiple projects concurrently from concept to launch following the relevant project management methodology, i.e. Waterfall or Agile (based on project requirement)-Full ownership of the project timeline and budget, and ensuring all stakeholders were informed and involved throughout-Develop contingency plans to mitigate risks within the project lifecycle while promoting trust in overall client relationships, which resulted in exceptional client satisfaction (NPS) scores for every project-Coordinate and author key project documentation, including project requirements and functional specifications

Perth, Western Australia, Australia

Responsible for prioritisation and the successful delivery of strategic business initiatives to the corporate website projects, including UX, UI and development projects.

Perth, Western Australia, Australia

-Develop, cost, produce and deliver tailored digital campaign solutions based on client budgets, expectations, and technical requirements-Led new business proposals for all incoming digital projects-Liaised with communications, media, and creative teams to deliver best-practice digital thinking and executions for digital and integrated campaigns-Developed processes and systems to improve project delivery efficiencies -Ensured projects were delivered on time & on budget, according to the defined scope and timeline, while building positive professional relationships with clients and internal team members

Sydney, Australia

-Collaborated with internal teams and clients to build digital products which improve people’s lives through technology; focusing on strategy, experience design, development, and systems integrations-Managed team resource plan, risk analysis, change management, and overall budget-Provided appropriate leadership and perspective to the internal team, while being the client’s advocate-Managed all identified tasks, efforts, and dependencies required to deliver the project. Ensure that the plan is communicated to all stakeholders and team members through proper documentation

Sydney, Australia

-Advised clients to adopt Stova best practices while creating tailored end-to-end customer digital and onsite event experiences-Partner with Telstra to deliver a global flagship annual event with customized interactive technology solutions, pre-event and onsiteCollaborated with external agencies and consultants to create digital solutions for onsite delivery, such as a custom Oracle Data integration and Galileo travel booking integration -Oversee project timeline and budget, while managing a team of four-Identify training opportunities with new and existing clients to encourage software adoption for a seamless user experience-Provide ongoing project-based system reporting, post-implementation review, lessons learned, and growth opportunities to improve future projects

Sydney, Australia

-Manage and deliver projects across multiple digital touch-points, primarily across online media, social media applications, EDM's, and campaign microsites-Oversee strategic planning and continuous monitoring of production life cycle with particular emphasis on resource management, quality control, project scoping, budget and compliance with agreed specifications-Foster and maintain relationships with external agencies for necessary outsourcing while maintaining teamwork and a constructive work environment internally-Ensure maximum efficiency and accountability for internal project teams, while managing stakeholder expectations

Portland, Oregon Area

-Core team member on client driving over $1.5M in annual agency revenue-Managed quality assurance for all Nike Trigger, Campaign, and Launch email creative-Collaborate across multiple agency disciplines including design, development, and strategy to ensure seamless communication on high-pressure, quick turn projects-Build out project schedules and assignments using project management tools, such as Asana, Harvest, and Basecamp-Managed team resources and project budgets, reporting outcomes to senior leadership-Lead the planning of all agency events including facilitating and executing sponsorships, budgeting, and coordinating of all volunteers-Successfully planned and executed a six-event series partnered with Design Week Portland

Portland, Oregon Area

-Managed external projects between owners, developers, and consultants to achieve company initiatives including product launches, press releases, social media and promotional campaigns-Liaised and advanced relationships with product reviewers from high-profile publications and blogs including Wired, Huffington Post, and CNN Money, and more to increase product awarenessIncreased monthly referral traffic through management of all social media outlets: Facebook (240%), Twitter (440%), and Instagram (3900%), and reported weekly analytics reports to senior management -Planned and organized promotion, inventory, staffing, and budget for retail showcases, fairs, and festivals

Portland, Oregon Area

-Built the overarching customer service department from the ground up in order to best manage high-volume customer inquiries including product questions, payment queries, complaints, and returns-Collaborated with the design and production team to create a warranty program and return policy to best satisfy a positive user experience and keep the production schedule intact.-Effectively communicated customer feedback to the product design team, resulting in refining and improving the product and customer experience-Implemented, trained, and managed a team of four customer service representatives, reducing customer response time by half.

Portland, Oregon Area

Coordinate before and after school activities for 40 elementary school children to provide a constructive and safe learning environment for students’ education and social growth, while directing and advising two staff.

Eugene, Oregon Area

Planned, budgeted, and executed all activities, events, and excursions for 10 weeks of summer camp for 45 camp participants, while managing a team of nine staff and volunteers.

Bachelor Of Science (Bs), Fine/Studio Arts, General

Education record