Kim Moull Email & Phone Number

Manages strategic marketing efforts for multiple products at Cority.- Market Insight: Completes market research & competitive analysis, identifying latent trends & buyer prerequisites.- Product Positioning: Crafts and disseminates compelling product positioning & messages, synthesizing resonance with target audiences.- Sales Enablement: Ensures articulate communication of product value propositions to sales teams.- Industry Leadership: Amplifies Cority's thought leadership, delivering insightful blogs, webinars, & conference content, pivoting on key industry trends.- Win/Loss Analysis: Manages a systematic win/loss review program for the organization.- Product Launch Management: Pilots go-to-market strategies for pivotal product releases; synchronizes cross-functional teams, assuring that product launches not only meet market expectations but also stimulate a revenue spike post-launch.

Guelph, Ontario

-Develop and execute projects/studies geared towards optimizing Human Factors design.- Collaborate with stakeholders in order to successfully define key problems to be solved.- Exercise empathy and use effective communication skills when interacting with users to develop a deep understanding of their needs and wants.- Clearly communicate opportunities for innovation to stakeholders in the form of professional reports and presentations.

-Identify ergonomic deficiencies in industrial and office work environments by using large datasets to complete comprehensive root cause analyses.-Conduct return on investment analyses for how ergonomic improvements will impact clients’ key performance indicators including safety, process efficiency, and cost savings.-Develop creative solutions to mitigate and/or eliminate ergonomic risk in the workplace based on gaps identified in the root cause analysis.-Provide engaging and enthusiastic ergonomic training to client employees, resulting in improved knowledge of ergonomics within organizations.-Assist in the development and implementation of long-term projects using PDCA principles and a continuous improvement mindset.-Create content for, and assist with the operation of online marketing initiatives to increase engagement and raise the company’s online profile.

Kingston, On

-Performed ergonomic assessments for office workstations and provided solutions for employees across Queen’s University’s campus.-Utilized refined communication skills to provide a personalized one-on-one experience for clients by educating them on optimal work postures suited to their specific job.-Adjusted workstations and recommend further measures (ex: equipment purchasing) to optimize each workstation based on best practice methods, and my developed knowledge of biomechanics and ergonomics.-Ensured complete client satisfaction by following up with them about newly acquired equipment, and verifying that their new setup was sufficient for their needs.

Aided in the successful development of a research project for an industry partner:-Scientifically validated a physical employment evaluation protocol for the industry partner’s workplace solutions division in compliance with best practices for test development in Canada.-Compared the physical demands between the evaluation and critical job tasks using biomechanical metrics.-Accelerated the progression of the project by managing undergraduate interns who assisted with day-to-day tasks.-Collected, processed and interpreted kinematic and electromyographic data, and provided valuable recommendations based on the results to improve the scientific accuracy of the test.

Kingston, On

-Lead university students through laboratory and tutorial sessions by presenting course-related material, encouraging thoughtful discussion, and helping them resolve issues with understanding content.-Evaluated student assignments and exams in compliance with expectations of the course instructor.-Courses: Biomechanics, Motor Learning, Strength and Conditioning, Introductory Nutrition.

Western University, London, On

-Prescribed exercise programs to clients based on their individual health and fitness goals.-Lead clients through training sessions while promoting a positive and encouraging environment.-Regularly received positive feedback from clients about their satisfaction with training sessions, as well as their overall progress.-Proficiency in job demonstrated by retaining several regular clients who found value in the training experience provided to them.

Master Of Science (M.Sc.), Kinesiology And Health Studies (Biomechanics And Ergonomics)

Bachelor Of Science (Hon.) Kinesiology, Kinesiology