Supporting beauty, medical aesthetic and skincare brands to launch, grow and maximise impact. Online courses: Leadership, Brand, Marketing, CX, business. Marketing & Brand services: • Feature articles & blog posts • Websites • Content writing• Brand strategy• Marketing strategy •. Social Media •. Event Management•. Brand development & marketing strategy for skin care start ups 1:1 business coaching and consulting available upon request

As Marketing Manager I ran marketing the department for Advanced Skin Technology (AST Distribution & AST Academy) and Aspect Skincare. This included overseeing marketing strategy, brand, advertising, events, PR & influencer marketing, corporate communications, social media, SEO and digital asset management. I led the Marketing & Digital Team, Design Team and Aspect Brand Team. These teams were collectively responsible to help drive revenue and growth for the Aspect Skincare brand and distributor brands. Key Achievements:• Led the Aspect Skincare rebrand project from concept to launch which has resulted in ongoing significant growth for the brand• Led several digital projects including the new AST website, new Aspect website, and consulted on behalf of AST for Device Technologies major digital/e-Commerce project• Ongoing process improvement across multiple functions within the business including implementing new CRM & marketing software, professional/LMS website inclusive of over 200 brand marketing assets, training webinars and other assets to support AST clinic partners with business growth

Managed Australian based sales, operations, marketing and customer service teams whilst overseeing product development across Australia and Vietnam (In house VN based dev team) Played a key role in influencing the product vision, launching MVP to market and helping to scale an emerging start-up - Building and managing day-to-day operational processes. Responsible for the negotiation of commercial deals with suppliers and business partners, cultivating strong external relationships that led to growth opportunities including successfully onboarding several prominent luxury residential property developers and associated projects onto the platform.

Successfully launched MVP to Australian market: WE by WUMBO – An Integrated Building Management SaaS platform that redefines the way luxury residential buildings are managed and operated + iOS & Android app. Responsible for defining, planning and the implementation of the Product Roadmap, ensuring alignment with business objectives while identifying key areas of opportunity for revenue, and solutions that are both customer-centric and aligned to company strategic goals.

Led the successful delivery of several large-scale projects, ensuring that client outcomes were achieved and solutions delivered.

Consistently hit monthly sales targets and exceeded annual sales target, achieving 120%Worked with clinic partners to provide business & marketing strategies, ecommerce strategy and education support to assist with positioning ASAP as the brand leader in clinic and online. Delivered regular in-clinic and offsite class training on products, ingredient technology and sales.

Responsible for business development, education and training for VIC/TAS ASAP Clinic Partners

Responsible for overseeing the marketing strategy, planning and execution and creating sales opportunities for FXA products and solutions. Managed a team of contract telemarketers focused on executing tasks released to marketing campaigns, ensuring campaign targets were met consistently. Managed all aspects of conferences and events: Logistics, space needs and design, signage, staff, collaterals, scheduling, project management. Events size varied between 5-200 (Conferences, Sales kick off, customer round table events, numerous staff events, customer golf days, charity events and more)