Katherine Lee

Katherine Lee Email and Phone Number

Executive Strategy Director at Athletics @ Athletics
Katherine Lee's Location
New York, New York, United States, United States
Katherine Lee's Contact Details
About Katherine Lee

Hi. I'm a brand and digital marketing strategist with over 11 years' experience delivering creative brand strategy and data-driven marketing strategy to clients of all stripes, from Fortune 500 companies to the start-ups. I have deep expertise working with companies in the B2B space, especially in tech and healthcare. Let's work together.Find me for...- brand strategy and consulting- digital strategy- customer journey and experience- customer segmentation- brand architecture- content strategy - marketing strategySpecialties: healthcare, B2B, high tech, branding, identity, creative strategy, digital marketing, interactive user experience, healthcare

Katherine Lee's Current Company Details
Athletics

Athletics

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Executive Strategy Director at Athletics
Katherine Lee Work Experience Details
  • Athletics
    Executive Strategy Director
    Athletics Nov 2020 - Present
    Brooklyn, New York, Us
    Select clients: NY Times, Turf Design, IBM, Google, iOne Digital
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  • Like A Fox
    Brand Strategy And Digital Marketing Director (Freelance)
    Like A Fox 2017 - Present
    Select clients: The Elevate Prize, TaxJar, Snapchat, NI, ClassPass, Mommy Matters, uncute, Advil, Gilead Sciences, Mack Weldon, exhale
  • Publiq Group Inc
    Strategy Principal
    Publiq Group Inc 2017 - Present
    New York, New York, Us
    Select clients: Draper, Johnson & Johnson Innovation, American Kennel Club
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  • The&Partnership
    Strategy Director
    The&Partnership Mar 2016 - Mar 2017
    London, London, Gb
    Brand Strategy and Planning, Digital StrategySelect clients: Arconic, The Whitney Museum of American Art, Quidsi (acquired by Amazon)
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  • Big Spaceship
    Strategy Director
    Big Spaceship Jul 2015 - Mar 2016
    New York, Us
    Brand strategy, campaign strategy and social content marketingKey clients: Google Play, Google Maps, Google Local Guides, Google Fiber
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  • Vsa Partners
    Associate Director Of Strategy
    Vsa Partners Mar 2014 - Jul 2015
    Chicago, Il, Us
    Digital marketing and brand strategy for B2B clients in high tech industrySelected clients: IBM, Google B2B (small, medium size businesses)
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  • Vsa Partners
    Senior Strategist
    Vsa Partners Aug 2013 - Mar 2014
    Chicago, Il, Us
    Brand strategy for B2B clients in tech
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  • Interbrand
    Senior Creative Manager
    Interbrand Jul 2012 - Aug 2013
    New York, Us
    Creative brand strategy and identity for Fortune 500 companiesSelect Clients: Nestlé, Quest Diagnostics, Covance, Roche Genentech, Bayer, Merck Serono, Medtronic, Pfizer, Novartis Clinical Diagnostics
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  • Interbrand Health
    Creative Manager, Science Writer
    Interbrand Health Jun 2010 - Sep 2012
    Developing brand identity for clients in the healthcare and life sciences sphere, including therapeutic area, portfolio architecture, go-to-market strategy, & communications content strategySelect Clients: Medtronic, Pfizer, Novartis Clinical Diagnostics, Bayer, Vifor
  • Stone Ridge Partners
    Healthcare Consultant
    Stone Ridge Partners Aug 2008 - Sep 2010
    Strategic consulting engagements for private medical practice, screening diagnostics, and reproductive medical technology companies.
  • Natalie Jeremijenko
    Artist Assistant
    Natalie Jeremijenko May 2010 - Jun 2010
    - Assisted with installation at the Neuberger Musuem (SUNY Purchase)- Structured and generated visual and verbal content for a website using a wordpress CMS
  • Artwelove.Com
    Intern
    Artwelove.Com Jun 2009 - Aug 2009
    · Created wireframes and designs for re-design of artwelove.com· Developed and edited content for artists, art movements/styles, and events
  • Standard And Poor'S Vista Research
    Healthcare Associate
    Standard And Poor'S Vista Research Sep 2005 - Aug 2008
    Primary research focused on topics impacting healthcare investments, including long-term care, managed care, hospitals, medical devices, pharma/biotech, and pharmacy services
  • Fletcher Spaght, Inc.
    Associate Healthcare Consultant
    Fletcher Spaght, Inc. Feb 2005 - Sep 2005
    Boston, Massachusetts, Us
    · Investigated market opportunity for a medical technology start-up based on assessment of competitive landscape, practice trends, and clinical needs of novel primary brain cancer therapy· Assessed market size and growth potential, reimbursement setting, and competitive/regulatory environment of the radiation oncology market for a large venture capital fund· Executed a market-fit analysis, modeled revenue projections, and developed marketing strategies for a biotechnology company designing a bio-marker assay platform
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  • University Of Pennsylvania Medical School
    Research Assistant
    University Of Pennsylvania Medical School Jan 2003 - Aug 2004
    Ovarian research lab within the UPenn School of Medicine's Center for Research in Reproduction and Women's Health. Running molecular biology assays in an ovulation-blocked CEBPbeta knockout model.

Katherine Lee Skills

Strategy Creative Strategy Marketing Strategy User Experience Content Strategy Branding And Identity Brand Architecture Start Ups Healthcare Creative Direction Market Research Corporate Branding Biotechnology Research Strategic Planning Project Management Data Analysis Analysis Marketing Communications Business Strategy Product Development Brand Management Wireframes Information Architecture User Centered Design Interactive Advertising Marketing Informatics Biology Staff Development Pharmaceutical Industry Information Design Cross Functional Team Leadership User Interaction Experience Design Interaction Design User Experience Design User Interface Interactivity

Katherine Lee Education Details

  • Parsons School Of Design - The New School
    Parsons School Of Design - The New School
    Design + Technology
  • University Of Pennsylvania
    University Of Pennsylvania
    Molecular Biotechnology
  • University Of Pennsylvania
    University Of Pennsylvania
    Molecular Biology
  • Soda Academy
    Soda Academy

Frequently Asked Questions about Katherine Lee

What company does Katherine Lee work for?

Katherine Lee works for Athletics

What is Katherine Lee's role at the current company?

Katherine Lee's current role is Executive Strategy Director at Athletics.

What is Katherine Lee's email address?

Katherine Lee's email address is kl****@****ail.com

What is Katherine Lee's direct phone number?

Katherine Lee's direct phone number is +171822*****

What schools did Katherine Lee attend?

Katherine Lee attended Parsons School Of Design - The New School, University Of Pennsylvania, University Of Pennsylvania, Soda Academy.

What skills is Katherine Lee known for?

Katherine Lee has skills like Strategy, Creative Strategy, Marketing Strategy, User Experience, Content Strategy, Branding And Identity, Brand Architecture, Start Ups, Healthcare, Creative Direction, Market Research, Corporate Branding.

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