Kathleen Dibenedetto Email and Phone Number
Have you ever thought about your legacy?If you’d told me my legacy would have anything to do with the spirits industry, I probably wouldn’t have believed you. However, I’ve been with Beam Suntory, the world’s third-largest spirits company, for 28 years. During the span of my career, I have learned everything from brand management to brand education, in-depth training, sales excellence, commercial marketing, field sales, and beyond. Further, I have established myself as a thriving female maverick as the formerly male-dominated industry shifted to a more equitable industry for women.The spirits industry is more than just my career; it’s my passion. I have been inducted into the “Bourbon Hall of Fame,” was invited to join the exclusive Scotch Whisky Society “Keeper of the Quaich,” where I am Membership Chair and Secretary for the US Chapter, and I am also a member of the Senior Executive Committee of Women of the Vine & Spirits. Finally, I have a batch of Booker’s Bourbon with my name on it — Kathleen’s Bourbon. See? L-e-g-a-c-y.I now dedicate my days to creating a legacy for our luxury portfolio through my varied and extensive experience in thought and brand development across all spirits categories. My role is dedicated to highlighting those legacies that many of the brands enjoy while exploring the untapped potential of the industry as a whole. It is my responsibility to bring these luxury brands to life for our consumers to enjoy.If you have a story to tell and need help bringing it to life, connect with me. Please send me an InMail or email me at kdibened@gmail.com.Specialties: Legacy Builder | Innovator | Female Leader | Consumer Experiences | Experienced Marketer | Brand Shepard | Driven by Excellence | Storyteller | Spirits Historian
Beam Suntory
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Sr. Director, Premium Seed Brands MarketingBeam Suntory Apr 2021 - PresentChicago, IllinoisLeveraged financial and equity growing accomplishments in elevating the Beam Suntory portfolio to lead the charge for high potential seed brands, driving them to scale ensuring the right vision, strategic business focus, and direction to incubate, accelerate and generate demand for consumer attractive brands. -
Sr. Director, Premium+ Portfolio And Luxury MarketingBeam Suntory Mar 2015 - Apr 2021Chicago, IllinoisWith extensive experience in building brands, led BSI’s evolution to premiumization including the development of an architecture for premiumization and on-premise capability programs for commercial teams. Results include double-digit growth of business within the on-premise channel and a 300% increase in revenue due to successful growth of high-value, high-profit brands. -
Sr. Director, Brand Education And EngagementBeam Suntory Jan 2009 - May 2015Deerfield, Il 60015Offering unique insight due to decades of creating and marketing brands at BSI, led education and engagement efforts to ensure that all gatekeepers to our success were fully versed in brand differentiation. The result was an award-winning virtual education program, the creation of a global intranet site to deliver brand engagement and connect teams around the world, and the development of a framework for the success of brand Ambassadors as developers of brand equity. -
Sr. Director, Brand Education & TrainingBeam Nov 2007 - Jan 2009Deerfield, IlCreator of the Virtual Spirit™, a trademarked 24 / 7 world-wide learning platform reaching +13K strategic selling partners around the world; curriculum successfully evolved sales conversation from price to features and benefits.o Virtual Spirit™ -- +127,000 courses completed -- +173% CAGR over three yearso Creation of the Liquor Industry’s first IPAD Spirits Education App -
Director, Sales And Marketing IntegrationBeam Suntory Mar 2004 - Nov 2007Deerfield, IlDeveloped strategic marketing plans to maximize growth potential and market positioning for brands/categories in key sales channels enabling the development of a $10 million on-premise go-to-market strategy that transformed our market investment approach, delivering share growth outpacing the marketplace. -
Group Product Director, Super Premium BrandsBeam Suntory Feb 1998 - Feb 2004Deerfield, IlCreated entrepreneurial approach to emerging super premium brand portfolio growing portfolio profit 28% CAGR. Redefined go-to market strategies for super-premium brands to achieve stretch goals; implemented targeted advertising, promotional, interactive and direct mail program delivering greatest case growth in company. -
Membership Committee ChairKeepers Of The Quaich Oct 2018 - PresentUnited States
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Brand Manager, Small Batch Bourbons And Super Premium WhiskiesBeam Suntory 1994 - 1998Deerfield, IlManaged and grew Beam family boutique bourbon portfolio, working directly for and with Jim Beam’s Grandson Booker Noe. As a result of efforts, Booker’s portfolio of Small Batch bourbons were credited with the dawning of a “renaissance of Bourbon”, elevating the entire category through a return to “whiskey the way it used to be, the way it was meant to be.” Through word-of-mouth and influencer efforts, experiences extraordinary success, delivering 42% CAGR over 5 years and elevating the collection to the most profitable per case brands in the company. -
Senior Regional Marketing ManagerBeam Suntory 1993 - 1994Central Region, UsResponsible for supporting $62 million dollar business, growing profit $4 million dollars. Served as spokesperson for key super-premium brands building exposure through viral initiatives.
Kathleen Dibenedetto Education Details
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Bachelor Of Arts – Communications
Frequently Asked Questions about Kathleen Dibenedetto
What company does Kathleen Dibenedetto work for?
Kathleen Dibenedetto works for Beam Suntory
What is Kathleen Dibenedetto's role at the current company?
Kathleen Dibenedetto's current role is Sr. Director, Premium Seed Brands at Beam Suntory | Staying at the Forefront of theSpirits Industry to Continue its Legacy.
What schools did Kathleen Dibenedetto attend?
Kathleen Dibenedetto attended Northeastern Illinois University.
Who are Kathleen Dibenedetto's colleagues?
Kathleen Dibenedetto's colleagues are Robert Rohde, Tim Edwards, Yogesh Vaishampayan, Henrique Matias, Brandon Pearce, Sarah Calkin, Mario Mcbride.
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