Kory Kollman Email & Phone Number

San Francisco, CA, US

San Francisco, CA, US

Coraopolis, PA, US

• Supported, created, executed, and evaluated events, programs and marketing strategies.
• Managed Regional Marketing Campaigns that drove $1.8 million in sales in home territory.
• Increased brand awareness in market to help athletes know that DSG was the market leader.
• Led region in Team Sports Equipment Sales.
• Negotiated sponsorships with professional and amateur sports teams.
• Added 30-35 new leagues over two years.

Salt Lake City, UT, US

• Managed every phase of the event experience, including all logistics, with responsibility for a wide variety of high-impact events.
• Identified, planned, and executed Packsize conferences, trade shows, and events that expanded the reach, recognition and reputation of the brand.
• Overhauled the way events were done, implementing standard uniforms across all events, overseeing a new booth build, changing the way leads were collected, and requiring sales to have customer visits at shows..
• Managed events with a budget of $700,000+.
• Identified major industry awards and speaking opportunities as well as writing the submissionsfor them.
• Managed agency and outside vendor relationships.

Salt Lake City, Utah, US

• Managed all 550 “CaptionCall” events.
• Directed seven event teams across the country and assigned events to drive leads for sales.
• Drove all regional event operations and logistics.
• Interacted with external outreach managers and contract installers to help execute regionalevents and demonstrations of CaptionCall.
• Created tracking report for all events at CaptionCall, which improved cost benefit analysis.
• Trained event staff on appropriate sales techniques that gathered quality leads.

Salt Lake City, UT, US

• Managed trade show portfolio and logistics.
• Oversaw development and management of the annual RootsTech Conference.
• Developed trade show floor plans and booth layouts.
• Created and executed marketing campaigns for FamilySearch Trade Shows.
• Developed and managed promotional products for all events
• Interacted with regional managers to help execute regional events.

Managed various events for the RAM account.

New York, New York, US

• Launched Coca-Cola’s multimillion-dollar program, Campus Activation Marketing Program for students. Served as Campus Marketing Manager for territory of universities across West Business Unit including University of.
• Developed in-store campaigns that increased sales by as much as 10% during promotional run
• Enhanced contractual compliance by building partnerships with key CAMPUS asset stakeholders– Coca-Cola North America, Swire Coca-Cola, University faculty, staff, and students.
• Recruited youth segment to Coca-Cola portfolio, increasing brand loyalty.
• Launched “Give it Back” recycling program at the University of Utah encouraging consumers torecycle and informing them about the Coca-Cola company’s corporate responsibility onsustainability and help keep products in.
• Identified and executed volume driving sampling events and retail opportunities for brandsincluding: Coke, Diet Coke, Coke Zero, Sprite, Fanta, Full Throttle, POWERADE, NOS, Monster,Vitaminwater, Nestea, and V8 Fusion.

B.S., Speech Communication/Organizational Communication

A.S., General Studies