Krati Gupta

Krati Gupta Email and Phone Number

Director of Media Planning | 10+Yrs into Digital Marketing | Brand & Marketing Expert | Driving Awareness & Engagement for Brands @ EssenceMediacom India
Krati Gupta's Location
Gurugram, Haryana, India, India
Krati Gupta's Contact Details

Krati Gupta work email

Krati Gupta personal email

n/a
About Krati Gupta

Leading Brand growth for iQOO witnessing growth YoY in improving the Awareness & Consideration Brand health scores with Integrated Media Planning.Full funnel media expert driving Top, Mid & Bottom funnel for the Brands.

Krati Gupta's Current Company Details
EssenceMediacom India

Essencemediacom India

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Director of Media Planning | 10+Yrs into Digital Marketing | Brand & Marketing Expert | Driving Awareness & Engagement for Brands
Krati Gupta Work Experience Details
  • Essencemediacom India
    Director Media Planning
    Essencemediacom India Oct 2022 - Present
    Gurugram, Haryana, India
    As a Director of Media Planning, I bring extensive experience in creating successful media strategies that drive business growth. With a passion for innovation and a track record of delivering results, I am dedicated to helping businesses achieve their goals through strategic media planning.
  • Essencemediacom India
    Associate Media Planning Director
    Essencemediacom India Nov 2021 - Oct 2022
  • Marks And Spencer
    Manager - Performance Marketing
    Marks And Spencer Nov 2020 - Nov 2021
    Gurugram, Haryana, India
    Growing M&S India Digitally across Paid, Non Paid & Own Media
  • Merkle Sokrati
    Avp Business Operations
    Merkle Sokrati Jan 2020 - Oct 2020
    Pune, Maharashtra, India
    Cross Media Planning for Brands- Responsible for the Integrated Media Planning & Execution for Brands in B2C & B2B space- Work with different Media channel teams for the end Goal Alignment basis the Business Vertical Google Capability Growth, Revenue & P&L- Annual Planning across the Google Clients & ensuring teams are working towards the planned revenue- Resource planning for P&L calculation: Need to ensure profitability is maintained across the teams
  • Merkle Sokrati
    Senior Manager, Digital Strategy
    Merkle Sokrati Oct 2017 - Jan 2020
    - Conceptualizes and designs end to end complete marketing solutions to achieve goals for a specific vertical.- Stays in touch with the Industry to provide best-suited Marketing Solutions to the key Digital players- An integral part of SEM &SEO Teams at Merkle Sokrati- Accountable for End to End Delivery of projects under SEM & SEO- Idea generation with Clients to help improve their SEO Ranking, which in return aid growth to SEM - Research & Write engaging Content, rich in business specific keywords, which help to bump up relevant traffic on the website.Amazon Advertising Strategy & Account Manager - Partnering with clients to address the eCommerce media landscape and working with key stakeholders to develop a plan across Amazon- Strong subject matter expertise in AMS - strategic dimensions for maximizing customer success, and tactical knowledge for providing high ROI.
  • Sokrati
    Manager Business Strategy
    Sokrati Jul 2016 - Oct 2017
    Pune Area, India
    Heads a Google Digital Strategy & Planning Team of 12 folksManaging a 8cr+ Quarterly Spends for Merkle SokratiSpecialization in Ecommerce, OTT, Listing, Telecommunication, BFSI VerticalResponsible for a Quarterly Revenue & Ad Spends Growth for some of the leading Brands in the Digital Space.
  • Sokrati
    Senior Business Analyst
    Sokrati Feb 2015 - Jul 2016
    Pune Area, India
    - Managing / coordinating team's efforts to ensure timely and flawless delivery across multiple accounts. - Responsible for accounts across E-comm, Listing & Medical Vertical. - Managing 2 Cr+ of Ad Spends per Quarter acoss Google, Bing & Google App Downloads. - Understanding Client's business & creating strategies to meet business goals. - Driving solution to the business by maximizing App Downloads via Google.
  • Merkle Sokrati
    Business Analyst
    Merkle Sokrati Mar 2014 - Feb 2015
    Pune Area, India
  • Indian Oil Corporation Limited
    Intern
    Indian Oil Corporation Limited Jan 2013 - May 2013
    Responsible to create a UI for a Complaint Management System for the Organization. Website Structuring, Designing & Database linking were the key aspects of the job. .aspx, UML diagrams, SQL DB were the main technologies used to deliver the requirements.

Krati Gupta Skills

Team Management Digital Marketing Html Online Marketing Microsoft Office Amazon Marketing Services Digital Strategy Digital Media Marketing Strategy Marketing Management Search Engine Marketing Mobile Marketing Campaign Strategies Paid Search Campaigns Campaign Strategy Development Display Advertising Remarketing C Sql Mysql Javascript Ibm Rational Tools Oracle Css Microsoft Visual Studio C++

Krati Gupta Education Details

Frequently Asked Questions about Krati Gupta

What company does Krati Gupta work for?

Krati Gupta works for Essencemediacom India

What is Krati Gupta's role at the current company?

Krati Gupta's current role is Director of Media Planning | 10+Yrs into Digital Marketing | Brand & Marketing Expert | Driving Awareness & Engagement for Brands.

What is Krati Gupta's email address?

Krati Gupta's email address is kr****@****ati.com

What schools did Krati Gupta attend?

Krati Gupta attended Symbiosis International University.

What skills is Krati Gupta known for?

Krati Gupta has skills like Team Management, Digital Marketing, Html, Online Marketing, Microsoft Office, Amazon Marketing Services, Digital Strategy, Digital Media, Marketing Strategy, Marketing Management, Search Engine Marketing, Mobile Marketing.

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