Rachel Krause Email & Phone Number

Kansas City, Ks, Us

Coordinates the growth and direction of the Transportation Demand Management program in the Kansas City area to reach the region's goal of increasing the use of sustainable transportation — carpooling, walking, bicycling, public transportation and other green mobility options.• Lead an audience research and brand visioning process to develop rebrand for the program (from RideshareKC to WAY TO GO) • Developed and implements the communications and social media strategy for the WAY TO GO program. (The WAY TO GO Instagram account consistently receives the highest engagement rate, reach and impressions of all social media accounts at the Mid-America Regional Council.)• Spearheads storytelling efforts and operates as a one-person video production team to produce short video documentaries about sustainable transportation in the region• Manages graphic design needs and produces content for the WAY TO GO Instagram and LinkedIn channel, blog, and emails• Plans commuter and employer-focused events, such as the Green Commute Challenge, e-bike petting zoo, community bike ride, commuter breakfast stops, transportation history hikes, employer roundtables and more• Leads the WAY TO GO Partners meetings, which includes leaders from transportation providers around the region• Provides graphic design and video services to other programs in the Transportation & Environment program

Kansas City, Missouri Area

Founded and manage Banjo Creative, a community-focused design and communications studio in Kansas City, Missouri. I've worked with a range of clients providing marketing and communications consulting, social media strategy and content management, and graphic design. From solar energy to bicycle advocacy, I love helping organizations reach their goals using stories and design.Clients include Vision Zero Network, Missouri Folk Arts Program, Columinate, Public Health Department of the Unified Government of Wyandotte County and Kansas City, KS, Dotte Agency, California Bicycle Coalition, Georgia Bikes, BikeWalkKC, Carney Sandoe & Associates, Local Motion, and others.

Atlanta

Served as graphic designer, created social media strategy and distributed content for all channels, managed the website, wrote press releases and maintained media relations, wrote and conducted interviews and research blog posts and newsletters, and assisted with communications campaigns for a bicycling advocacy group.Completed the following:• Conceptualized and worked with a developer to design a new Atlanta Streets Alive website.• Coordinated a photoshoot for a monthlong safety campaign and designed billboard ads.• Managed communications intern and volunteers, as well as provided art direction to graphic design intern.

Served as graphic designer, wrote press releases, blog posts and newsletters, managed social media channels, and planned events for a pedestrian/bicycling advocacy group.• Received the award of “Best In-House Design” Philly Award in 2014 by local non-profit organization, Nonprofit Connect• Spearheaded a storytelling campaign highlighting female cyclists in Kansas City by producing audio interviews and written content • Organized, acquired sponsorships, branded, and coordinated volunteers for the Kansas City Tweed Ride 2014

Assisted in the layout of a 150 page program book, as well as designed house and sponsor advertisements.

Columbia, Mo

• Oversaw layout and design for Vox, a student-run city magazine with 10,000 print copies and 20,000 unique weekly web visitors, including creating illustrations and graphics.• Managed production coordination with the advertising department and printing press for the weekly print edition, ensuring seamless integration with online content.

• Supported the art director with creating and refining illustrations, performing color correction, and enhancing photo quality for Kansas City’s alternative newsweekly • Crafted engaging captions for photos and graphics, and spearheaded outreach efforts to recruit illustrators and artists for cover art and story illustrations • Contributed to weekly editorial meetings, providing input and collaborating on design strategies

• Produced digital and print stories, including multiple feature articles for Boise’s alternative newsweekly• Covered live events for the daily blog, produced content for the weekly calendar, and pitched story ideas to the Editor-in-Chief

Bachelor Of Journalism, Magazine Journalism, Cum Laude

Activities and Societies: Minor in Anthropology

Salt Institute For Documentary Studies, Video And Audio Storytelling Intensives