Krisha Zagura Email & Phone Number

Los Angeles, Ca, Us

New York City, New York, Us

Techstars is a leading pre-seed venture capital firm, investing in a diverse, global pool of entrepreneurs and high-growth companies. Since the first accelerator launched in 2007, Techstars has supported founders and delivered strong and consistent returns to investors.

Beverly Hills, Ca, Us

Led Product and Data Teams: Cultivating a high-performing organization that spans Product Management & Data across Endeavor. Drove digital initiatives across On Location including the Paris 2024 Olympics, Milan 2026, and World Cup 2026.• Transformed product team to leverage the product operating model, focusing on team empowerment, a customer-centric vision, strategy, and data-driven outcomes• Hired to achieve the first successful rollout for digital hospitality products for the Paris 2024 Olympics across B2C & B2B to record $500 million in revenue.• Successfully scaled high-performing product team from 10 to 20 focused on new product processes, execution, SDLC, team structure, and a high-performance culture.• Incorporated a testing and data-driven culture in partnership with Data Science, evangelizing A/B testing practices, deeper dive insights, lead scoring, and predictive recommendations.• Drove redesigned home Paris 2024, resulting in a 10.5% increase in engagement, and 42% increase in users completing “Add to Cart”.

Cambridge, Ma, Us

Dean’s fellowship recipient. Sloan Fellow at MIT Sloan. A full-time, STEM-designated global MBA program for high-potential, mid-career professionals.

Covina, California, Us

• Led product development at Sidecar Health for industry-changing health insurance product on web and mobile applications.• Evangelized new processes for strategy and execution across product, design, and engineering for faster and more efficient cycles for early stage start-up.

Austin, Texas, Us

• Led horizontal product team focused on personalization products leveraging data across B2B2C (Apple, Uber, Inuit).• Headed GreenDot's product design team and new process using market research, competitive analysis, data-driven focus across organization. • Led and drove the design for the new Go2Bank consumer Mobile App for a 4.7 app store rating.• Drove product strategy, roadmap, annual budget, and resourcing for horizontal product team• Initiated, executed, and evangelized behavioral analytics structure and platform for updated reporting standards across mobile and web platforms for deeper business insights.• Pitched and evangelized organizational-wide user testing tools for early product market research, usability, and iterative design feedback.

Seattle, Washington, Us

• Led consumer-facing mobile, web, and Omnichannel products, strategy and execution across Nordstrom Rack & Haute Look digital products.• Organized and executed new CX organizational team structure focused on data-driven processes, analysis, testing and reporting standards.• Launched and led new A/B testing platform and organizational processes for testing integration into the product lifecycle.

Beverly Hills, California, Us

• Ticketmaster is the global event ticketing leader and one of the world's top five eCommerce sites, with over 26 million monthly unique visitors.• Led Ticketmaster consumer flagship mobile product strategy, vision, and execution for Global Ticketmaster Apps.• Oversaw product development, UX, API requirements and integration, across all delivery teams for a seamless experience and coordinated bi-weekly release cadence.• Improved app rating in the Google Play Store from 3.7 to 4.2.• Earned Patent: Dynamic Model-Based Access Right Predictions. US 20180357105 · Issued Dec 13, 2018• Drove hiring, managing, and mentoring for mobile product team

El Segundo, Ca, Us

• Headed the rollout of the P90X Android application. Oversaw cross-functional teams including engineering, QA, UX, design, development, and business for Beachbody.com from concept to deployment.• Led rollout for Shakeology.com site redesign focusing on responsive design, user interface enhancements and redesigned checkout flow. Since launch, the current conversion rate increased from 1.4% to 2.7%.• Managed relationships with internal stakeholders and third party vendors and led product requirements for API enhancements, SEO improvements, and Android development.• Oversaw budget projections and accruals for the Shakeology.com responsive redesign and P90X Android projects around internal and external project resources and project needs.• Set priorities for the product development roadmap and led creative process and innovation around new product development.• Worked with business leaders to determine quarterly forecasts and determine ROI.

Sunnyvale, Ca, Us

- Managed & executed on multi-millon dollar custom advertising products across Yahoo! for Proctor and Gamble including Shine's Team Mom and The Thread Y5.- Oversaw cross-functional teams of global developers, project managers, designers and producers to successfully execute on mobile and web deliverables.- Led the Awards season product strategy and execution for the Yahoo! Entertainment properties. Overall engagement with the Oscars site increased by 38% and UV increased by 31% YOY. The Golden Globes site increased UV by 60% improvement and 51% growth in time spent due to enhanced site design and layout.- Managed end to end product lifecycle including ideation, execution, launch, and KPI's for custom products across Yahoo!

- Led the product roll-out for the FOX Soccer World Cup 2010 website placing #1 in ComScore reports for traffic recorded.- Headed the launch, design and development for the World Cup Ticket to South Africa iPhone app for World Cup 2010, FOX Sports' first mobile application.- Drove all aspects of the FOXSoccer.com product development lifecycle, leading cross-functional teams to execute and deliver on the roadmap, product specifications, launch and maintenance for web and mobile. - Managed a team of resources for both web and mobile product development. - Developed FOX Soccer Fantasy games for desktop and mobile.- Delivered desktop and mobile products for FOX Soccer 2 Go Live and On Demand streaming experience.

Us

- Headed the development for event microsites for subscription and pay-per-view access to live and on-demand event online broadcasts. - Defined payment user flow packaging and pricing for event based websites for live Internet event streaming.- Planned and implemented the product roadmap, financial goals, marketing and event overview for the Internet based sports television site Indy Car Channel- Produced the Indy 500, the first live online experience with eight driver In-Car Cams and onboard telemetry.

Mit Sloan Executive Education - Entrepreneurship

B.A., Sociology

Master Of Arts - Ma, Sport Management

Master Of Business Administration - Mba, Mit Sloan Fellows

Education record