Krishna Kumar Email & Phone Number

Uae

Develop and achieve Annual Business Plan & Financial KPI’s for 5 Gallon (HOD) & PET. Strategic planning, Business Development Initiative, Pricing & Promotion, Distribution Management. Design Customer & Consumer Development Activity & Key Account customer wise Business planning. Responsible for achieving profitable Sales Volume, Visibility, Distribution & Market Share objectives, Demand forecasting, Efficient Management of Trade Marketing Budget and Accounts Receivable. Direct and focus daily activities of the Sales & Distribution team through sales managers in UAE and CRM operations. Responsible for AED 150M annual business through 336 Sales routes. Profit target of AED 35 Million .

Uae

Basic Function: - Developed annual business plan, achieved Sales & Distribution and Financial KPIs. Well executed Business development initiatives, development of Private label partnership ( Carrefour Brand), NPD, Brand building activities in retail channel. Responsible for ATL & BTL activities & receivables.

Dubai

Managed Highland Spring Group’s full operation in ME Markets, Developed customer base independently & with the distributor team. Independently handled Key Customers in the Region both Modern Trade, HORECA & Duty Free Channel. Developed Highland Spring distributor operations in the Region. Managed Operational Budget, Demand Forecasting & QA standards. Developed BTL, Customer & Consumer marketing activities and well executed.

Dubai

Planned & achieved Annual Volume & Financial KPI’s for PET . Appointed and managed Distributor for Conventional channel and gained extra volume. Strategic planning, Business Development Initiative, Pricing & Promotion, Distribution Management. Developed BDA in TT Channel & in MT Channel. Achieved profitable Sales Volume, Visibility, Distribution & Market Share objectives. Managed Demand forecasting, Efficient Management of Trade Marketing Budget and Accounts Receivable. Direct and focus daily activities of the Distributor and Own sales & Distribution team, Call Center operations.

Area Manager - Northern Emirates, Dec 2002- March 2005Sales Capability & Project Manager – April 2005-Dec 2006

Started my career with Coca-Cola Bottling Company in KSA and later moved to Coca-Cola India, In10 years of Successful career with Coca-Cola, I have managed Sales & Distribution, Business Development and Product launches in multiple countries through a multicultural team.