- Heading the pan India network of 3,000+ strong exclusive Xiaomi stores. - Driving multiple category (smartphones, smart TVs, audio, wearable and other eco-system products) business at the exclusive outlets - balancing partner’s and company’s sales and profit objectives. - Formulating the Go-To-Market (GTM) strategy of new product launches at exclusive outlets. - Driving long & near term direction of the exclusive business - Leading strategic initiatives (from concept to go-to-market) in the format which impact business, operations, engagement & profitability.- Identifying opportunities and gaps from a category & format perspective and work with cross functional team to address the same. - Ensuring top-class customer experience at outlets by focusing on continuous promoter & retailer training, product availability, demo/ demo content and great in-store ambience. Instituted Mi Retail Academy (a m-learning platform for Partners and Promoters). - Working on various business initiatives to create differentiators and generate walk-ins in the stores:- Focused expansion of outlets - Using them as a strategic hedge in weak clusters to gain overall market share in Top towns while ensuring greater reach of Xiaomi products by expanding in Tier IV, V, VI cities of India. - Working on new business models for both urban and rural formats to drive growth and market share. - Driving the omni-channel business (O2O / Mi Commerce platform) out of exclusive outlets. - Leading a team of 30+ qualified young professionals - Motivating them to help drive sales, operations, manage outlet life cycle and relationship with partners.

- Responsible for overall sales & business excellence at Xiaomi India. - Zero to One experience - Responsible for set-up, strategy, structure, process, people, system, training and execution of the function. Worked closely with CXO in setting up the machinery across channels (Online, Offline & After Sales) at Xiaomi. - Outlined the overall function strategy and:> Identified customer and business critical parameters that require focus. > Developed team structure and identified ways for field execution. > Work closely with cross functional teams to drive action on identified opportunities.

- Responsible for the structure, process, people, system and training of the retail excellence function. - Working with CXO and stakeholders in outlining function strategy for short and medium term:> Identifying business critical parameters which require focus. > Working with stakeholders in defining and identifying outliers and defining action matrix on defaults. - As part of ensuring function’s operational excellence: > Designing audit processes, creating execution plan and reviewing and driving progress. > Design reports and dashboards for effective measurement of defaults and execution plan. > Effective communication on identified gaps & ensuring post audit actions leading to rewards/ penalty.- Responsible for the People Management of team of 20 persons pan India

- As Head of Mystery Shopping & Retail Audits, responsible for overall growth of Retail Insights vertical w.r.t revenue, profitability, portfolio of clients. Leading a Program Management Team of 24 professionals. - Responsible for overall management (revenue, profitability, client servicing & team management) of 16 programs with an estimated Annual Revenue of ~INR 29 Mn. - Programs’ scope includes managing i) Mystery Shopping, ii) Franchise & Exclusive Store Audits, iii) Pricing Audits, iv) Brand Visibility Audits and v) Stock Audits. - Clientele from a wide spectrum of sectors like mobiles, laptops, automotive, kitchenware, apparel, footwear, movie theatres, salons and restaurants.

- Responsible for revenue, profitability, client servicing & team management of 7 programs with an estimated Annual Revenue of ~INR 190 Mn. Leading 13 professionals to manage a Field Force Team of ~1,000 personnel. - Programs’ scope included managing Retail Field Force of brands, Hard and Soft Branding at retail stores, managing Events and Channel Engagement. > Clients from sectors like automotive, laptops, mobiles and FMCG.

- Responsible for overall inventory management of Grocery Non-Food division of the business. - Planned detailed Annual Budget of merchandise inventory flow - which translated to the inventory levels which in turn governed working capital requirement of the division- Identified business risks and opportunities; recommended strategies to maximize sales and margins- Analyzed inventory productivity and developed action plan to resolve any issues - Planned exit strategies for slow selling and seasonal merchandise- Noteworthy projects - SKU Rationalization; Liquidation of dead inventory

- Core member of strategy team that defined 5 year business road-map and Annual Operating Plan. - Developed review frameworks for Leadership - top-line, category & bottom-line - challenged and engaged functional and business unit heads on improving their performance and formulated action plan. - Worked with the Leadership and middle management towards Cash Break Even of individual business units

- Advised real estate developers/ real estate centric private equity clients from US, UK, Israel, Singapore etc. on structuring their inbound investments in India. - Formulated tax cost schedules on investments identifying tax leakages and advised tax efficient repatriations resulting in significant savings- Worked on various initiatives - White Paper to SEBI on REITs; policy frameworks proposals to Indian Government along with Coalition on International Taxation; White Paper to Singapore Government on changes to their REITs laws; EY publication Doing Business in India etc.