Kris Lambrecht, Mba Email & Phone Number

Minneapolis, Minnesota, United States

Minneapolis, Mn

Responsible for developing and executing go-to-market plans and managing the product launch process for all new global products and services. Accountable for ensuring the company is 100% ready for product launch and ensuring products are launched into Calabrio and the marketplace successfully.• Manage all elements of the product launch process including scope, value proposition, and development and execution of the go-to-market and launch project plans.• Ensure internal organizational 100% readiness through communication, training, and reporting.• Develop best practices and process improvements in the launch process to facilitate high quality product releases.

Minneapolis, Mn

Responsible for the management, selection, and implementation of reward partners key to YA's offerings, and managed current and new product opportunities to promote YA's market leadership and expertise. ► Form and manage relationships with key partners including YA's fulfillment and financial institutions. ► Develop and manage new product business cases and product road map. ► Create detailed product requirements and drive product launches with internal project teams. ► Develop and present new and existing product strategic direction to YA sales organization and internal teams.

Wayzata, Mn

Product owner responsible for developing and launching the next generation of mobile products for TCF Bank including business strategy, product definition, user experience testing, and launch planning. ► Responsible for a team of 35 internal and external resources with a budget of $6 million to develop and launch a new mobile app for TCF Bank. ► Conducted competitive analysis, assessed stakeholder needs, set product requirements and completed project scope, charter and project plan. ► Created the features, epics and user stories in Agile environment with three week sprint cycles. ► Managed external vendors D3, Alogent, and Top Image to meet TCF requirements, complete development cycles and testing to seamlessly integrate with the TCF mobile app and systems. ► Helped develop the user interface design and conducted usability testing to maximize the app experience.

St. Paul, Mn

Providing program/change management to align multiple Ecolab Drug and Alcohol policies and programs into one harmonized Drug and Alcohol Program with similar requirements and process. Benchmarked best in class Drug & Alcohol programs, clarified program ownership, identified and analyzed current and potential vendors, and recommended company best course of action.

Minnetonka, Mn

I reported to the VP of Branding and accountable for achieving optimal guest and owner satisfaction and increasing revenue through development and implementation of new hotel products and services with budgets up to $2M for over 400 global Radisson hotels. I conducted the definition, design, development, testing and launch of new products and services in a matrix organization through the collaboration of multiple departments with teams of 5-40 members and multi-million dollar project budgets .DEVELOPED AND LAUNCHED RADISSON MOBILE APP SOFTWARE► I directed a team of 10 internal and external resources in an AGILE development environment to successfully launch the hotel industry's first brand-wide global mobile app implementation.► Used SCRUM methodology to gather continuous customer collaboration during development cycle.► Developed launch plans, training, marketing, sales support, and communications for program launch. DEVELOPED RADISSON RE-IMAGINED REBRANDING PROGRAM► Managed a team of 12 internal and external people to develop and launch the Radisson Re-Imagined rebranding program.► Rebranding program consisted of 12 new or revised brand programs such as new hotel mobile app, online and kiosk check-in, and new lobby signage, uniforms, employee service training, and collateral design that raised guest satisfaction by 15% from an average of 7.5 to 8.6 (1-10 scale) in test hotels.► Directed a team of 10 people in the development of an online check-in and hotel kiosk system using AGILE principles of collaboration, prioritization, team accountability and visibility.NEW GLOBAL BRAND PROGRAMS FOR RADISSON AND RADISSON BLU HOTELS► Developed the brand program pipeline and worked with management to identify the brand programs to be developed and launched each year.► Developed, pilot tested, and launched the new brand programs for Radisson and Radisson Blu hotels leading to a 34 point increase in J.D. Power ranking for the Radisson brand.

Minnetonka, Mn

I reported to the Vice President of Strategy, Improvement and Innovation, and directed the exploration, elaboration and development of new product ideas into viable new global market opportunities to drive incremental revenue to Carlson Hotels. INNOVATION PROCESS DEVELOPMENT► I was responsible for guiding the organizational adoption of innovation processes, idea development and translating consumer research/data into useful insights.► I directed the proof of concept through testing of new product concepts for commercial viability.► Carlson's new innovation process helped turn consumer research and data into useful insights and concepts that resulted in a pipeline of over 30 new business opportunities to be tested.EXPRESS YOURSELF WEB CHECK-IN SYSTEM► I managed a team of 20 internal members in the idea creation, design, development, testing and launch of the hotel industry's first online web check-in system.► Led software teams in Omaha and Minnetonka working in a SCRUM development environment to define product requirements using A/B testing and user feedback.► The new web check-in system helped increase Radisson's online bookings by 12% over a two year period.ENHANCED RADISSON HOTEL BUSINESS CENTER► I applied the Radisson innovation process to elaborate, design, and test a plan to redesign and enhance the space, technology, and products in the business center of Radisson hotels.► The redesigned Radisson business center resulted in a 17% increase in customer satisfaction for business center operation.

Minnetonka, Mn

I reported to the Vice President of e-Commerce and was responsible for maximizing online revenue with online travel partners and increasing connectivity of Carlson Hotels’ brands to online travel sites.NEW e-BUSINESS PARTNERSHIPS► I identified and created a pipeline of global online travel and distribution partners to maximize online revenue for Carlson Hotel brands.► I developed and implemented strategies to maximize online connectivity to Carlson hotels that maximized revenues from online travel sites and increased percent of total reservations from 3% to 15%.DEVELOPED AND IMPLEMENTED e-BUSINESS CONSULTANTS► I created and managed a team of e-Business consultants to work closely with all Carlson Hotel brands to develop and implement online travel strategies to maximize online travel revenue.► 75 hotels signed up to work with Carlson e-Business consultants to maximize their online travel revenue and these hotels averaged a 12%-18% increase in online bookings over a two year period.

Minnetonka, Mn

I reported to the Vice President of Marketing and directed the strategic product direction, management, and marketing of CWT’s business lines (Travel, Meetings Management, and Professional Services) across customer markets (Travel, Web Centers, and Call Centers). PRODUCT MANAGEMENT► I directed a product management team of six people to deliver travel products and services to meet both the internal and external buyer needs. ► Managed all aspects of new product development, vendor relationships, market research, product training and development of business and marketing plans.► I restructured the sales process, sales commissions, and internal training programs that led to an increase in the sales pipeline by 30%.► Created new product concepts, positioning, brand identity, sales tools and key communications for stronger brand identity, better training and improved closure of sales.NEW PRODUCT DEVELOPMENT► I managed CWT’s strategic business planning and product development to develop new product markets such as mobile services, web conferencing, web booking product, expense management tool and a Business Travel Web Portal which provided market expansion and increased sales to existing clients.► I directed the development, launch and implementation of a suite of software and technical products to meet the client's travel management needs that increased customer satisfaction by 16% over a three year period.► New products and services increased corporate client signings by 23 new clients over a two year period.

Minnetonka, Mn

I was responsible for the product management and marketing of the expense management tool in the travel software suite of products (expense management, self booking and business intelligence). Activities included product development, vendor relationships, market research, company and product line exposure and product training programs.

Burnsville, Mn

I managed the product development for analog mobile and handheld radio product lines. I was responsible for executing new product development, product proposals, financial analysis, forecasting and management of product development teams. I developed business and marketing plans, competitive and market research, product strategy and transition plans, technical and sales training for new products, sales collateral and tools, advertising and product promotions.

Mba, Marketing

Bs, Business Management

Activities and Societies: Phi Sigma Epsilon, Concert Band