Krista Boyd Email & Phone Number

New York, Ny, Us

New York, Ny, Us

Direct comprehensive strategic production for all commercial events, including tentpole and custom partner-led events across the company, including The New Yorker Festival, LiveWIRED, Teen Vogue Summit, Vogue Forces of Fashion, and Allure Best of Beauty. Manage global strategy and touchpoints for multiple events, including local team execution.*Drive processes and policies regarding sponsorship and ticket revenue of $20M+ annually. *Manage talented and diverse team of 12 Producers and Project Managers, including execution of initiatives across all company brands, annual brand tentpoles, partner-led events, and white label experiences, leading to effective employees.*Plan and organize all event strategies in collaboration with editorial and marketing teams to launch U.S and global concepts. *Serve as liaison and first point of contact with Executive Leadership and Global Marketing Teams on multi-market concepts and execution, resulting in strong communication.

New York, Ny, Us

Managed all aspects of strategy and execution for multiple high-profile events, including The New Yorker Festival, RE:WIRED, Teen Vogue Summit, and the Pitchfork Music Festival. *Ensured comprehensive oversight for sponsorship and consumer revenue totaling $15M+ in 2021. *Directed all operational leadership for 10+ direct reports, including execution of initiatives across the Culture Division and Style Division brands, annual tentpole events, and custom partner-led events. *Oversaw all leadership and management for 10+ direct reports, including all training, personnel evaluations, and workflow optimization. *Developed and launched U.S. experiential concepts for the Culture Division and Style Division brands in collaboration with executive leaders, sales, and marketing teams. *Drove creation and definition of key brand moments during relevant cultural platforms, including the Oscars, CES, Pride Week, and the Met Gala.

New York, Ny, Us

*Directed all operations, strategy, and implementation for the Culture Division brand tentpoles, including The New Yorker Festival, WIRED25 Summit, Teen Vogue Summit, and Vanity Fair Campaign Hollywood / Oscars, resulting in successful events.*Led all operations for multifaceted and cross-functional team to drive custom partner-led events across the Culture Division brands, leading to smooth business functioning. *Worked directly with Brand Marketing Leads and Editorial teams to launch concepts for the Culture Division brands. *Managed a talented and diverse team, including leading all ideation and budgeting for custom advertiser events. *Drove all oversight for tentpole events, including sponsorship ideation, production, programming, and marketing promotion.

New York, Ny, Us

* Successfully executed 10+ tentpole experiences and 90+ custom advertiser events across the Innovation Collection portfolio. * Collaborated with senior leadership on launch of 2 new tentpoles: GQ Live and the WIRED25 Summit, including high profile and exclusive dinner for all summit speakers, talent, editors, and VIP guests, ensuring successful events.* Executed all planning and organization for international events, including GQ events in Toronto, Milan and Paris.

New York, Us

* Collaborated with talented team, including AP/Integrated Sales Team on GQ tentpole event strategy, including Men of the Year, NBA All-Star, and the Grammys Party.* Drove all operational leadership for national sales meetings, client entertainment, and sponsorship opportunities for all categories, resulting in effective leadership.* Ensured proper oversight of multiple marketing programs across the Spirits, Fashion, Luxury, and Travel categories, including sponsorship integrations within GQ tentpole events, leading to smooth business operations.* Built and sustained strategic partnerships and sponsorship opportunities with charitable organizations, cultural institutions, and retail partners, ensuring business growth.* Developed and implemented custom integrated marketing proposals for liquor, beer, and wine categories.

New York, Us

* Directed brand event initiatives and strategic direction, including annual Bloomingdale’s suiting event series, the James Beard House Epicurean series, Film Festival partnerships, and first-ever Super Bowl event. * Drove launch of How-To-Month retail program, securing 30+ retail partners in 10+ markets to activate 93 events and special consumer offers during October 2014, resulting in successful initiative.* Brainstormed and implemented custom integrated marketing proposals for the Spirits and Luxury categories, including first-ever branded video series with Conde Nast Entertainment, entitled “America’s Bartender” with Bombay Sapphire gin.

New York, Us

New York, Us

New York, Ny, Us

Des Moines, Ia, Us