Kristen Moran Email & Phone Number

New York, Ny, Us

New York, New York, United States

Washington, District Of Columbia

-Inform and execute social media strategy for the largest global wedding planning marketplace across all social platforms (6M+ audience) -Established WeddingWire TikTok and grew to surpass 419k followers in 5 months-Drive and sustain web traffic via social, lifting page sessions by 82% within one quarter-Manage paid social budget of $25k/month; boosting organic social posts, and supporting Sales team initiatives and sponsored posts-Collaborate with cross-departmental channel owners and teams to support marketing campaigns: Video, Design, Editorial, Sales, Influencer Marketing, Public Relations-Devised and presented strategic Facebook and TikTok upscaling opportunities and best practices to leadership and stakeholders-Drive brand affinity and awareness through cross-platform marketing, supporting partnerships with top-tier brands (Abercrombie & Fitch, Headspace, Betches, Tinder, Obé, Domino’s) and celebrities (Jenna Dewan, Ally Love, Kyle Richards)-Sourced and created Instagram Reels, increasing engagement rate by 102% MoM-Utilize social analytics tools to track metrics and generate insights, and distribute weekly and monthly reports to showcase ROI -Facilitate the onboarding, training and educating of junior employees and interns-Manage brand Facebook Group and nurture a growing community-Remain on top of emerging marketing trends and pop culture, to inform platform strategies and connect with new audiences

Washington, District Of Columbia

-Created daily social media content to garner engagement across WeddingWire's social channels: Instagram, Facebook, Twitter, Pinterest-Spearheaded global community management efforts across WeddingWire, WeddingWire Canada and WeddingWire UK-Supported senior team members in execution of brand initiatives across social platforms-Assisted in managing ‘Just Said Yes’ engagement season campaign, and ‘Plan Like A Boss’ wedding planning campaign; tracked entries using Curalate, selected winners and owned prize fulfillment-Led outreach across Instagram, Twitter and Facebook, seeding prospective consumers and furthering brand awareness

Cambridge, Md

-Managed online, print & social media communications promoting company brand, image & values-Improved customer relations-Focus on brand marketing-Responded to customer reviews & concerns -Designed company merchandise

Columbia, South Carolina Area

-Assisted wedding planner with execution of events-Research of venues, transportation and other future event details-Content Creation via Instagram stories and posts -Participated in Jenna Kutcher's Social Media course

Easton, Maryland

-Assisted wedding planner with planning and execution of events-Arranged event décor & signage-Coordinated with vendors & clients

Ocean City, Maryland

-Welcomed and engaged with customers-Offered customers assistance with clothing options, checking out-Customer Service-Restocking-Cleaning/Organizing

Education record

Activities and Societies: Kappa Kappa Gamma T-Shirt Chairman, Event Committee, National Society of Collegiate Scholars

Hospitality & Tourism

Study abroad program in Barcelona, Spain lasting from January to May 2018.

High School

Activities and Societies: Junior & Senior Class Vice President National Honors Society Key Club Mission Team Student Mentor Open House.