Kristie Wickwire Email & Phone Number

St Louis, Missouri, United States

Manage the corporate visual brand identity across all markets, leading the design team to execute brand-enhancing marketing materials and campaigns. Developed guidelines for consistent nationwide facilities branding, including ATM and video teller machines and exterior and interior building signage. Oversee the development of tradeshow materials, HTML email designs, quarterly town hall presentations, annual reports, in-person and remote event branding, digital templates to empower associates to create their own on-brand materials, and other creative as needed.

Greater St. Louis Area

Oversee the development of creative and execute on brand assets while maintaining a brand point-of-view and adhering to all established brand guidelines. Design collateral, website and digital assets, corporate branding and a wide variety of other materials.

Greater St. Louis Area

Consult artists and creative entrepreneurs on their brand, content, and website. Help creatives understand and strengthen their work through studio visits and discussion. Interpret clients’ needs and synthesize learnings into a solution that exceeds expectations. Design and produce materials (both print and digital, including websites) to communicate a cohesive brand.

Greater St. Louis Area

Co-develop and teach a 3-credit interdisciplinary course in the newly established Business of Arts Minor in collaboration with the Olin Business School. Essential duties include curriculum development, lecturing, leading student discussion, grading papers and presentations, providing personalized feedback to students, virtual teaching via Zoom during the peak of the pandemic, and arranging for guest speakers. The course is designed for upperclassmen aspiring to a career as some kind of artist (musician, painter, dancer, writer, architect, designer, etc.), to help them formulate their brand identity as an artist, identify their "right buyer" and develop messaging that appeals to that target audience, develop brand assets and marketing strategies based on their values and target audience, explore various revenue models and draw up business plans specific to their situation (coming up with pricing, addressing variable income, identifying additional streams of income that support their primary art practice, etc.).

Greater St. Louis Area

Currently in the pre-launch development stage, Scene Happenings is a cultural discovery platform that helps people find authentic local experiences in their area and receive personalized event recommendations based on their interests.Scene Happenings was born out of the recognition that people need more than a job opportunity to love where they live. They need to feel connected to the cultural vibrancy of a city, which relies upon diverse and evolving cultural scenes and opportunities to engage with them.Although there are people in every city who are innately driven to organize creative opportunities (such as art fairs and music festivals) that drive activity in cultural scenes, it can be difficult for others to discover niche events unless they happen to know the right people. As a result, independent organizers often struggle to sustain their culturally vital projects, while countless residents remain unaware and detached from the wilting scenes that they would have loved to plug into. Scene Happenings addresses this disconnect by identifying local scenes and presenting opportunities to engage with them to the people who help them thrive.

South Bend, Indiana Area

INVANTI is a six-month, full-time startup generator where entrepreneurial fellows research important problems then build companies that can solve them at scale. The seven entrepreneurs in INVANTI’s second cohort (September 2018-February 2019) focused on challenges facing small businesses. As one of those fellows, I conducted research about small business challenges, interviewed local business owners and other stakeholders, identified common problems among them, and developed business concepts to address those problems, culminating in a business pitch at the end of the program. In addition to developing my own venture, I also provided feedback to the other six cohort members as they progressed through the program, participated in brainstorming sessions, and engaged in public speaking.

Greater St. Louis Area

Co-organize an award-winning annual exposition featuring up to 80 independent publishers and attracting 1,000+ patrons each year. Collaborate with respected local organizations including the St. Louis Public Library and the Pulitzer Arts Foundation. Manage design, content, and UI/UX of website. Developed decision-making matrix to assist with exhibitor selection. Created social media marketing plan and brand strategy.

Greater St. Louis Area

Provided in-house creative services for early-stage fintech startup formerly known as the McKelvey Project. Established a cohesive brand identity by creating vector icon packs, information graphics, business card design templates, Keynote and PowerPoint presentation templates, and a brand style guide. Designed industry-specific sales decks for six-figure partnership agreements and a venture capital investment pitch deck used to raise seven figures in Series A funding. Developed wireframe and prototype for improved website UI.

Greater St. Louis Area

Coordinated operations for Washington University's entrepreneurship center, helping drive rankings from #18 to the #7 entrepreneurship program in the country. Launched new initiatives to better serve arts and humanities students, creative entrepreneurs, and solopreneurs. Developed several enduring programs including a student advisory committee, a freelance bootcamp, an interdisciplinary creator's exhibit, and guest speaker events, which collectively increased art school participation in entrepreneurship programs by 500% within the first year. Recruited and managed 11 student employees to support engagement and logistical efforts. Assisted with content management and Formidable UI on Wordpress website. Established standard procedures to systematize workflows.

Greater St. Louis Area

Designed and produced print and digital marketing materials, including two informational booklets and email campaign graphics. Created content for the Olin Business School blog. Assisted with the development of the new Small Business Initiative. Managed planning and marketing for student-facing events.

Greater St. Louis Area

Founded and curated the online multimedia arts and literary magazine. Conceptualized and executed creative campaigns to solicit submissions and build an audience for all 7 quarterly issues and a short film festival, resulting in such a volume of submissions that the acceptance rate reached less than 5% by the final issue. Wrote editorial statements prefacing each issue. Recruited and managed 2-5 volunteer jurors and an assistant editor. Designed website and marketing materials, both digital and print. Represented the magazine at conferences and expositions.

Greater St. Louis Area

Led a gallery talk on each exhibition to a small audience once a month. Researched the context of the artwork in each exhibition in order to speak about it with in-depth knowledge. Protected the integrity of artwork on display while ensuring guests from a wide variety of backgrounds could enjoy their museum experience.

Greater St. Louis Area

• Greeted patrons who entered the museum, making them feel welcome while introducing museum rules• Prevented guests from damaging artwork by monitoring the galleries and intervening when a guest exhibited potentially unwelcome behavior (e.g., getting precariously close to an artwork or preparing to take a photograph of copyright-protected work)• Reported any discrepancies in the presentation of the artwork such as damaged pieces, low batteries, and flickering lights

Greater St. Louis Area

Staff Writer (June 2014 – December 2014): Contributed a creative piece related to an assigned theme for the biannual art magazine. Incorporated changes when necessary, based on feedback from the Editor-in-Chief. Produced quality work under deadlines.Editorial Intern (August 2013 – June 2014): Supported the Editor-in-Chief in producing, promoting, and selling the letterpressed art magazine. Composed press releases, calls for submissions, and newsletters. Edited grant proposals, press releases, exhibition catalogs, interviews, and other written content. Created content for social media pages, including Facebook, Twitter, Tumblr, and Pinterest. Coordinated events related to the magazine. Traveled to conferences in San Francisco and New York City and represented the magazine at industry events. Compiled, organized, and maintained inventory of past issues and other related paraphernalia. Created a digital archive of past issues.

Greater St. Louis Area

• Prepared and baked cupcakes and other products as needed, adhering to established recipes, answering to Head Baker• Created an Excel workbook that more accurately and efficiently determined the number of cupcakes and other products to make each day, minimizing the amount of unsold product and saving the company money• Performed housekeeping duties including sweeping, mopping, cleaning bathrooms, washing dishes

Greater St. Louis Area

• Coordinated a summer program to advise middle school students about higher educational opportunities• Led group activities throughout each day and supervised up to 25 middle school participants• Interacted with university professors to coordinate activities that exposed students to many areas of study • Developed and executed daily 20-minute math lessons• Maintained records to assess the program’s impact on students• Improvised activities when running ahead of schedule and prioritized scheduled activities when running behind schedule• Prepared and presented a PowerPoint presentation on possible college majors

Greater St. Louis Area

• Coordinated a youth outreach science education program at three underprivileged middle schools• Liaised with six volunteers, two directors, a site coordinator, and three co-Program Leaders• Interacted with teachers to coordinate weekly 60-minute science lessons for eleven middle school students • Recruited and managed six volunteers, coordinating transportation and preparation for each lesson

Greater St. Louis Area

• Greeted guests, took orders, prepared drinks and hookah, cleared tables, kept dining room presentable, used cash register to complete transactions• Performed opening and closing procedures including janitorial duties, setting up chairs and tables, rolling silverware, cleaning hookahs, restocking beverages and shisha, and organizing supplies• Designed and painted chalk board content

Greater St. Louis Area

Supervised closing procedures for the metal, wood, and ceramics shops and trained new employees to monitor and shut down their respective shops

Greater St. Louis Area

• Monitored the metal, wood, and ceramics studios to enforce safety procedures• Maintained the cleanliness and organization of the shops• Exhibited exceptional performance and leadership, eventually gaining supervisory responsibilities

Greater St. Louis Area

• Provided assistance to library clientele and answered and redirected phone calls • Labeled and filed books in the four-million volume library system• Prepared and processed Mobius books for inter-library dissemination

Athens, Ga

Took orders on the front counter and in drive-thru while providing a positive customer experience. Performed nightly closing procedures including janitorial services, shutting down machines, and restocking disposable goods.

Bachelor Of Fine Arts (Bfa), Painting, Writing, 3.40

Activities and Societies: Campus Y Catalyst, Greg Delos Y-Tutor, Sigma Tau Delta English Honor Society, Gateway, Skipped Generation.

Bachelor Of Fine Arts (Bfa), Fine And Studio Arts, 3.65

Activities and Societies: Tour Guide at Santa Maria del Fiore Spring Study Abroad in Florence, Italy