Kristina Epping Email & Phone Number

Minneapolis, Minnesota, United States

● Execute programmatic buys as the department lead for all programmatic advertising at the firm● Lead strategist responsible for collaborating with media planners in the creation and deployment of media plans, including trafficking, setup, launch, and optimizations through campaign flight across various clients and campaigns● Effectively manage final reporting for programmatic channels at campaign conclusion, including recommendations for future campaign strategies● Deftly manage… Show more ● Execute programmatic buys as the department lead for all programmatic advertising at the firm● Lead strategist responsible for collaborating with media planners in the creation and deployment of media plans, including trafficking, setup, launch, and optimizations through campaign flight across various clients and campaigns● Effectively manage final reporting for programmatic channels at campaign conclusion, including recommendations for future campaign strategies● Deftly manage relationships with various vendors and partners, including 1:1 private marketplace deals and direct buys● Develop and execute new data and technology stack for cross-channel digital media activations● Push appropriate data from partners into social and programmatic channels● Report on monthly data fees● In partnership with colleagues, spearheaded a first-to-market programmatic strategy combining OOH digital billboards with online channels, including display, preroll, and Spotify● Solely execute and manage all aspects of programmatic trading within DSPs, including all elements of ad serving in DoubleClick Campaign Manager● Partner with the Analytics team to provide extensive and actionable campaign insights to clients, including audience data, view-through/click-through data, floodlight activities, cross-device attribution, and optimization● Facilitate training, coaching, and mentoring programs for new team members in best practices across ad tech platforms ● Administer relationships and integrations with Demand-Side-Platforms (DSPs), Supply-Side-Platforms (SSPs), and Data-Management-Platforms (DMPs) Show less

Minneapolis, Minnesota, United States

● Executed programmatic buys for YouTube, CTV, audio, display, online video, Spotify and native, including trafficking and optimizations throughout the campaign flight ● Effectively managed 1:1 private marketplace deals, oversaw email strategy and execution, and developed final campaign reporting across clients and campaigns● Assisted in the strategic vision and execution for successful campaigns across a variety of clients, including Lauv, Be The Match, Prince, Mall of America… Show more ● Executed programmatic buys for YouTube, CTV, audio, display, online video, Spotify and native, including trafficking and optimizations throughout the campaign flight ● Effectively managed 1:1 private marketplace deals, oversaw email strategy and execution, and developed final campaign reporting across clients and campaigns● Assisted in the strategic vision and execution for successful campaigns across a variety of clients, including Lauv, Be The Match, Prince, Mall of America, Gorillaz, and DuaLip Show less

Minneapolis, Minnesota, United States

● Lead strategist for email marketing campaigns, working across Silverpop, Pardot, Bronto, Emma, and MailChimp ● Built emails and executed optimized sends● Reported on engagement and A/B test results● Acted as a paid search strategist and managed paid campaigns for clients● Solely executed and managed Andersen Windows' email program ● Assisted in the development and execution of lead generation email strategies for Vonage, MacPhail, Ameritas, and Ciceron● Organized and… Show more ● Lead strategist for email marketing campaigns, working across Silverpop, Pardot, Bronto, Emma, and MailChimp ● Built emails and executed optimized sends● Reported on engagement and A/B test results● Acted as a paid search strategist and managed paid campaigns for clients● Solely executed and managed Andersen Windows' email program ● Assisted in the development and execution of lead generation email strategies for Vonage, MacPhail, Ameritas, and Ciceron● Organized and led platform training for selected clients Show less

Minneapolis, Minnesota, United States

● Managed all paid search accounts across multiple clients, including reporting and optimization● Contributed to email marketing campaign planning and execution● Built and coded HTML email for clients● Sent emails and reported on engagement and performance● Assisted coworkers on a variety of tasks as a multi-channel marketing subject matter expert● Trained clients on various email platforms

Minneapolis, Minnesota, United States

● First introduction to paid search, SEO, an email marketing channels● Completed keyword research for paid search campaigns, and pulled SEO reports for clients● Oversaw email newsletter deployment strategies ● Assisted coworkers on a variety of tasks as a multi-channel marketing subject matter expert

Minneapolis, Minnesota, United States

● Managed all operational elements of the office, including answering phones, scheduling meetings, booking events, and coordinating catering for in-office functions● Greeted clients and guests to the office in a friendly, professional manner● Assisted coworkers on various projects as needed

Des Moines, Iowa, United States

● Answered multiple phone lines and transferred calls to appropriate departments in an efficient and professional manner● Prepared travel arrangements for management and staff● Processed incoming and outgoing mail● Organized and filed documents for various departments● Typed memos and sent emails on behalf of executive management● Completed miscellaneous projects and managed operational needs

● Logged, prepared, and scanned correspondence into company image system for processing● Cross-trained in New Business Correspondence and Agency Correspondence

● Answered multiple phone lines and transferred calls to classrooms as needed● Filed data as requested in an efficient an accurate manner● Assisted teachers with projects as needed