Kristy Petroff Email & Phone Number

Bellevue, Washington, United States

Arizona, United States

Responsible for creating original packaging designs for consumer goods for retail, online and seasonal. Creating dielines, logos, pattern design, background illustration, photo development and correction, product mockups, and packaging mockups.

Responsible for creating original packaging designs for consumer goods for retail, online and seasonal. Creating dielines, logos, pattern design, background illustration, photo development and correction, product mockups, style guides and packaging mockups.

San Diego, Ca

Developed housewares, novelty, stationery, drinkware, kitchen accessories, paper goods, and textiles for licensed properties Star Wars, Disney, Sanrio, Marvel, DC, Doctor Who, Harry Potter and more. Production management experience approving productions, proofing packaging, working directly with manufacturers producing consumer goods for big box retailers – Walmart, CVS, Walgreen’s, HOT TOPIC, Spirit Halloween and Amazon. As well as working directly with licensors to move projects alone and meet deadlines. Designed custom licensor packaging, product photography, large B2B sales events like New York Toy Fair. Ability to create large amounts of prototype packaging.

Poway Califoina

Responsible for creating original packaging designs for video game brands Minecraft, Overwatch, Rocket League, The Witcher III, Halo, Counter Strike, World of War Craft, Heroes of the Storm, and Hearthstone. Designing for mass market, specialty and international retail: toy sets, blind boxes, collectible series, apparel hangtags, accessories hangers, control display units/POPs, custom dielines, patterns, security stickers, holographic hat stickers, simple vector illustrations, prototype packaging and handling daily packaging updates.Due to a non-disclosed agreement projects worked on can not be displayed at this time.

Greater San Diego Area

The leader in waterproof, weatherproof and sweatproof headphones, cases and accessories for athletes, with over a decade of technological innovation including 7 registered patents and approximately $5M in annual sales. There I was responsible for Web Design and E-Commerce Development: Website design and development, landing pages, created weekly sales driven newsletters for 35,000+ subscribers, Amazon product pages, web banners, webskin ads and content development.Graphic Design and Print: Print ad campaigns, catalogs, datasheets, B2B sales guides, POP displays, promotional and event specific postcards, stickers, t-shirts, event booth design, large scale tradeshow graphics, banner flags and pop-up tents.Packaging Design and Die-lines: Created hangtags, box and clamshells, unique packaging for big-box retailers such as Apple, REI, Costco and Dick’s Sporting Goods and developed product manuals.Photography and Art Direction: RAW format product and lifestyle photography for packaging and online, photo editing, maintaining and organizing art server. Experience leading a design team and interns as well as art directed studio and on location photo shoots with third party photographers.Career Highlights• Named on a patent for reflective headphones cables.• Art directed high profile photo shoots with Olympic and Professional athletes.• Re-branded company and product line in less than a year with in-house team members and an outside agency.• Own photography equipment camera, lenses and more.• Creative design for multiple product launches.• Launched X-1 for Women a specially designed headphone and armband line.• Tradeshows and event experience, setting up and selling to consumers; Rock in roll marathon, Women’s Running Series, Tri Rock, LA Marathon, Surf Expo and Outdoor Retailer.