Executed a hybrid role across Business Development and Account Management. Assumed leadership Client Service role establishing a strategic approach and processes to ensure continued commercial success. Closed first new business contract in new client vertical.

Start-up Commercial role requiring a "Swiss Army Knife" approach that resulted in the highest revenue new business win within six months. Led team of Sales, Product, and Engineering resources to develop commercial strategy for new vertical sales.

Part of the inaugural Commercial Team of Jumpshot. Responsible for establishing footholds with senior-level marketers, consultants, and researchers at Agencies, Consultancies, and Brands (including a global beverage conglomerate and consumer electronic goods manufacturer).

Responsible for managing key client relationships, including those with large media companies. Valued as a trusted consultant and expert on syndicated data resources. Closed MRI's first client in the Financial vertical by developing new use cases for existing analyses.

Worked closely with Account Directors and upper management to support client relationships. Continuous communication with day-to-day users of MRI research products ensuring a return on investment. Developed a deep understanding of the tactical and strategic use cases for MRI data as well as third-party offerings.

Dynamic analyst role requiring close collaboration with the Chief Research Officer, Data Science team, and Sales/Client Service team in order to deliver MRI's flagship product, the MRC-accredited Survey of the American Consumer.

Specialized in optimizing resource management of the nationwide field team responsible for new customer installs and service calls. Worked closely with senior leadership to identify relevant KPIs and improve reporting to drive strategic operational decisions at the C-level.