Kumar Mehta Email & Phone Number

Gurugram, Hr, In

Gurugram, Haryana, India

> Setting up the SFA/DMS & manpower planning across the region > Implementation of Sales & Distribution strategy for the region > Identify the right GTM model for town/outlet coverage and devise action plan in coordination with ASMs to unlock the town potential/opportunity > Identify gaps/opportunity areas in skill set of field force and developing capability interventions – on the job training, classroom training programmes to plug the same > Launched brand "Independence" in Gujarat market

Gurugram, Haryana, India

 Development & Implementation of the Sales & Distribution strategy for the region Identify the right GTM model for town/outlet coverage and devise action plan in coordination with ASMs to unlock the town potential/opportunity Execute national strategies in the region as per expectations Optimum resource utilization for both manpower & distribution Identify gaps/opportunity areas in skill set of field force and developing capability interventions – on the job training, classroom training programmes to plug the same. Sales IT & Automation

New Delhi Area, India

 Managing entire Sales operations in Delhi for both General Trade & Modern Trade Managing scale distribution partner for Delhi (2019) Managing Team size of 100+ members  Currently managing 16 distributors for General Trade & 1 Distributor for Modern Trade Direct reportees of 1 Assistant Manager, 3 Area Sales Executives & 7 Sales Officer

Gurugram, Haryana, India

Main Purpose –• Managing PepsiCo’s relationship with the bottler (both Business and Financial)• Overseeing the P&L lines of the bottler and advising/influencing him to make necessary interventions.• Managing profitability of PepsiCo in the assigned region Accountabilities-• Deliver overall AOP (Annual Operating Plan) plan by channel.• Align bottler to invest in channel development.• Managing the royalty collections and ensuring financial hygiene in the system, by timely clearance of all dues.• Ensuring annual JBP (Joint Business Plan) sessions are conducted with the senior management of PepsiCo and Franchise Owners• Ensuring a Co-Op agreement is signed with the bottler detailing the investments planned in market from Bottler as well as PepsiCo.• Maintaining a shadow P&L of the bottler.

Mumbai & Thane Region

 Complete franchise operations for Aquafina Bulk in West India (Gr. Mumbai)  Managing multiple channels - retail, institutions and direct to home  Overseeing & controlling all Franchise company functions including Sales, Marketing, Finance, Operations & Production  Overall responsibility of the franchise’s P&L  Driving and motivating the team to achieve the AOP including both top line and bottom line targets  Influencing the owner of the franchise companies to make strategic investments in the market with long term gains  Ensuring the franchise follows all the norms laid down by PepsiCo on all processes including Sales, marketing, finance, production  Building a clear cut road map for the franchises for the next three years

Mumbai Area, India

 Complete Sales operations for Fritolay (Foods business) in Mumbai (Central and South)  Overall responsibility of Primary Sales and reporting of 5 Customer Executives  Managed and motivated teams to achieve the AOP including both top line and bottom line targets  Ensured right distribution as per AC Nielsen data  Motivated distributors to invest in the infrastructure for the right GTM

Mumbai Area, India

 Got Ad Sales & Title Sponsorships for the launch of books with new titles  Generated revenue as per targets on every individual title by getting advertisements & title sponsor  Interacted with the agencies (Mindshare, JWT, Draft FCB Ulka, Maxus, Madison & Lodestar) of the clients for their requirements  Launched event post the readiness of books

Mumbai, Thane, Pune & North Karnataka

As Area Manager (North Karnataka) - September 2007 to October 2008 Complete Sales operations for Cigarettes & other non-tobacco products in price range of Rs. 10 (biscuits, confectionary, Agarbatti, matches & shampoo sachets)  Overall responsibility of secondary sales and reporting of 3 Area Executives  Derived and motivated the team to achieve the plans as discussed during the start of the year  Ensured right distribution as per AC Nielsen data  Motivated distributors to invest in the infrastructure for the right GTM As Area Executive (Modern Trade Mumbai) - April 2007 to August 2007 Key accounts in Mumbai (Big Bazaar, Shoprite, D Mart, Haiko, Subhiksha & Spinach)  Motivated the team to achieve primary and secondary targets  Reporting of 6 Sales promoter & 10 Merchandisers  Target setting, review and recruitment of promoters and Merchandisers  Designed activities as per the needs identified in different chains As Area Executive (Mumbai Stationery Business) - July 2005 to March 2007 Traditional trade business of Stationery (Classmate & Paperkraft)  Reporting of 2 DS (Distributor Salesman) & 4 SPOs (Sales Promotion Officer)

Mumbai Area, India

Thane

Mumbai Area, India

Diploma In Marketing Management (Dmm), Business, Management, Marketing, And Related Support Services

Bachelor Of Commerce (Bcom), Accounting And Business/Management

Secondary School Certificate (Ssc), Mathematics And Statistics