Kumar Sivagurunathan Email & Phone Number

Phnom Penh, Kh

Phnom Penh

Apart from holding a stint as PR manager/copywriter for Phibious (Cambodia) and then freelancing for them, I’ve worked on numerous briefs and PR projects. These include TVC/radio ad scripts, social media posts, print ads, speeches, advertorials, websites and most everything else that required someone to arrange words in the order right and speel properlie. Key clients in Cambodia and elsewhere include Google, AIA Cambodia, Cellcard, Wing, Forte Insurance, Coca-Cola, Khmer Brewery, Exchange Square, Unilever, Manulife, Smart Axiata, Khmer Times, J Trust Royal Bank, Credit Bureau of Cambodia, TrueMoney, The Ajinomoto Company, Pocari Sweat, Gunze Sports Japan, Ooredoo Myanmar, The Asian Football Confederation (Cambodian correspondent), Lam Research Corporation and that agency down the street that does real good, award-winning work but prefers to remain anonymous.

Kuala Lumpur, Malaysia

Responsible for all client copy - Press releases, media invites, website content, articles, speeches, blogs, by-liners, etc. I also led the Permanis account (which includes Pepsi, Gatorade, Tropicana, Mountain Dew and 7-Up) for four years. Put on a dress to head the Bio-Oil (an international skincare product) account and saw a significant improvement in client’s PR ROI as well as my complexion. Co-led the Google Malaysia (and YouTube) accounts as well as Volvo Malaysia, PayPal, Travelex and smaller, project-based clients.

Kuala Lumpur, Malaysia

As a freelancer in Malaysia, I’ve handled editorial/PR projects for brands in various industries, including but not limited to:Finance/Management/Property/Automotive: American Express, Maybank, Alliance Bank, United Overseas Bank, J Trust Royal Bank, Guthrie Plantations, Sime Darby, Sunway Group, DRB-HICOM, Infiniti Motors, Ford Malaysia, Volvo Malaysia FMCG/Communications/IT: BOH Tea, Kordel’s, Johnnie Walker, Nestle, Guinness Anchor, F&N, Wyeth, Tupperware Brands, Kaspersky Lab (PR account lead), FireEye, Samsung, Sony Malaysia, Bose, MatsushitaGovernment agencies: Ministries of Health / International Trade & Industry / Education / Tourism / Science, Technology and Innovation; MIMOS; Tourism Authority of ThailandHealth/Sports: B. Braun, Bayer, National Diabetes Institute, Nutrition Society of Malaysia, Malaysian Paediatric Association, National Heart Institute, National Kidney Foundation, Malaysian Society of Gastroenterology, the International Sepaktakraw Federation (on-site writer for regional/international tournaments)

Kuala Lumpur, Malaysia

I wrote editorials, features and reports; covered/hosted tournaments & events, took photos and carried crates of beer. Accountable for the overall contents, layout and on-time publication of Golf Malaysia magazine and their website.Plus, I handled newsletters, Press ads, tournament programmes, Press releases, speeches and company profiles for Golf (Malaysia) and its corporate clients.

Kuala Lumpur, Malaysia

Led the Research Department in verifying national records/achievements plus churned out Press releases, media invitations, advertorials and other promotional materials. I also drafted (impressively-congratulatory and published-verbatim) messages/speeches for then Prime Minister Abdullah Badawi, cabinet ministers and chief ministers; and was generally responsible for the overall contents and layout of the Malaysia Book of Records Gold Edition (2004) and website.

Malacca, Malaysia

A two-person advertising agency (head man/designer & me), and a great place to snooze. I was responsible for writing and editing corporate newsletters, annual reports and product guides for clients that included Samsung, Motorola, Toshiba and Western Digital.

Kuala Lumpur, Malaysia

Wrote and edited a series of five tourism-based documentaries called “Sports and Recreation Malaysia”, which later aired on CNBC. Doubled as assistant cameraman/producer for the series; a testament to my work was that you could see my hand holding a microphone in some shots.

Kuala Lumpur, Malaysia

I wrote copy and did some editing for the official website of the 1998 Kuala Lumpur Commonwealth Games.

Kuala Lumpur, Malaysia

Where it all began: I’m about to do a degree in Law when I was offered a place in NST’s Pre-Editorial Training Scheme (PETS; great name). Selected transcript from initial job offer conversation as follows: Me: “Can I wear jeans and t-shirts to work?”NST rep: “What? Yes.”Me: “Goodbye, further education, in some ways.”I did news/court/sports reporting and lifestyle features and left to explore different writing styles - magazines, TV scripts, websites, advertisements, etc.