Data Science - Strategic data science projects to drive business outcomes.Marketing and Campaign Analytics – Collect the right data, design relevant KPIs as per campaign objective, track performance, A/B testing, impact assessment and campaign optimization.CXO Level Reporting – Performance reporting via PowerBI dashboards and Powerpoint presentations to senior leadership.Vendor/ Partner Management – Lead the bank’s marketing engagements with various partners.Strategy – Help shape the bank’s strategic roadmap for data science & campaigns and drive critical projects.Hiring and Training – Take interviews for new hires and help in upskilling the team.Stakeholder Management – Manage key stakeholders across marketing and business teams to drive results in a collaborative manner and ensure buy-in from key stakeholders across the firm.

As an Analytics consultant, my key responsibilities include:• Client Management to understand business needs, arrive at and align on methodology, prioritize key activities, milestones and keep client abreast of project progress. • Analysis Ideation and Solution design to transform business questions into an analytics problem, develop solution framework, finalize data requirements and work closely on execution and presentation of results. • Process Automation and Quality Control to ensure processes are setup optimally with quality control methods and automation to minimize human intervention wherever possible. • Lead all client and internal communication on projects including verbal & written communication and designing & building client ready presentations. • Project & Stakeholder Management to ensure on time, high quality, error free deliverables, documentation and stakeholder management. • Mentoring and training junior team members for seamless on boarding, transitions and project continuity.

As a member of the Strategy team, my responsibilities include:Providing strategic views and analysis on various aspects on Retail Banking Business.Competition benchmarking including developing competitive intelligence for the business decision making process.Industry related data analysis and presentations to senior managementBuilding knowledge repositories on industry trends, business trends, technology trends, competitor and customer research etc.Profitability dashboards with cost and revenue insights for all 8 RB SBUs.Liasoning with various departments for annual budgeting and tracking budgets vs actual expense.Working on various strategic initiatives undertaken by the bank to support the senior management.

Key job responsibilities include using domain expertise, customer behaviour insights and data analysis to form strategies and drive the execution of the Retention programme for the Mortgage loans portfolio for Eastern India. Also responsible for driving this programme to increase customer product depth, bank fee income and boosting the business profitability.

Key Responsibilities included:Designing the questionnaire, conducting the market research, analysing the results and preparing the final draft for Michael Page’s annual report titled “Salary and Employment Survey & Forecast 2013-14”.Business development activities like candidate sourcing, client sourcing, job sourcing, regging, update calling, lead generation and shadowing candidate interviews.Assisting the HR Mumbai team in their activities.