Kunny B. Email & Phone Number

California, United States

Culver City, California, US

Leading initiatives across product and growth for new, existing, and reactivated players for Scopely’s largest franchise. Owning functions like product development & engineering, CRM, loyalty/rewards, and lifecycle operations.

Culver City, California, US

Acquired by Saavy Games on April 2023 for $4.9B. Top 6 largest gaming acquisitions in history.Role expanded to lead publishing operations. Responsible for the strategy and development of central capabilities related to customer support, player lifecycle, GTM, community marketing, marketing science and data products (for UA, AdMon and brand). Leading a.

Riverside, CA, US

New York, NY, US

Chief is a private network built to drive more women into positions of power and keep them there. Chief is the only organization specifically designed for senior women leaders to strengthen their leadership journey, cross-pollinate ideas across industries, and effect change from the top down.

New York, NY, US

Yoni Circle is a new kind of social wellness app that heals and connects women through storytelling. With $5.3M raised in seed, Yoni Circle is a global community that believes telling stories connects you more deeply to yourself and others. Founded in 2018 we’ve quickly grown into a community-based in over 1,000 cities and more than 60 countries worldwide.

Mountain View, CA, US

Leading insights, data & analytics for user acquisition and growth marketing within the Media & Entertainment vertical.

Mountain View, CA, US

Head of insights & analytics for the world's first cloud based cross-platform gaming service as part of the hardware team.

Burbank, CA, US

Head of Marketing Analytics at Warner Bros video games for franchises such as LEGO, Batman, Mortal Kombat, Harry Potter and Hitman. Led the standardization of marketing BI to empower decision making and campaign performance measurement for both North America and EMEA. Centralized internal/external data sources across consumer touch points from social.

New York, NY, US

Led customer research and analytics for Nielsen's Homescan Consumer Panel through leveraging industry expertise, research design, analytic framework to deliver actionable insights for clients. Other focus areas include e-commerce, international, demographic segmentation.

New York, NY, US

Leveraged proprietary SaaS platforms including Answers On Demand, Work Station Plus and other relational database software (SQL based) to develop insights for clients. Analytic projects included cross-purchase analysis, consumer segmentation, marketing mix modeling, and path to purchase/decision trees.

Kilchberg, Zürich, CH

Completed a temporary assignment in sales and business development in Western Canada. Responsible for managing flagship brands such as Lindor, Lindt Excellence and Ghirardelli brands in the Drug channel. Responsible for crafting sales stories through shipment data and sales data. Leveraged analytics for forecasting, profitability margins, and post-season.

Kilchberg, Zürich, CH

Led the implementation and development of new products for the key selling seasons for the Lindor megabrand. Managed the marketing initiatives and consumer engagement for Lindt's Toronto International Film Festival (TIFF) sponsorship. Developed actionable insights through data for innovation, new products, media, and promotion.

Cincinnati, Ohio, US

Managed the Tide Megabrand for Canada and worked with cross functional teams on innovation projects such as Tide Pods. Leveraged both primary research and syndicated data to drive business results. Built share reports through developing KPIs for both sales and marketing departments.

Master Of Science - Ms, Applied Analytics, Research Design And Data Science

Bachelor Of Business Administration (B.B.A.), Marketing/Marketing Management, General