Marketing Specialist and former professional skier with limitless creative potential and a constant hunger to learn. My motivation for pursuing a marketing career is rooted in my passion for building strong, systematic marketing solutions that can positively influence human behavior and help businesses reach their goals. I am especially interested in developing as a marketing specialist within the healthcare, MedTech, and financial sectors, as I believe everyone deserves to live their healthiest life in every sense, and effective marketing can empower people to do so.As a MarCom Specialist at Abbott Vascular, I had the great opportunity to develop and execute multi-channel communication strategies and campaigns for the Global Peripheral Product line. My interpersonal skills and collaboration abilities helped me to build productive relationships with various personalities within internal teams, including US and Global product managers, as well as external teams like Creative Agencies and Vendors. My ability to adapt and learn quickly has contributed to my professional growth within the healthcare/medical devices industry. I am excited to dive deeper into the medical world while upscaling my marketing skills.As Global Marketing Communication Manager at BCS, World of Investment, I developed and implemented marketing communication strategies for “THE ULTIMA WORLD - Wealth Management Platform”,' targeting clients in Dubai. I oversaw all marketing materials related to brokerage products, structured products, asset management and investing strategies. Additionally, I led a competitor brand analysis for a rebranding project and provided comprehensive support for the launch of a new Advisory Brokerage product. My work included launching email marketing campaigns, social media posts, landing pages, and sales call scripts to ensure a successful market entry. Key competencies :Marketing Communications - creation of effective marketing messages and their use through proper channels to communicate with target marketsDigital Marketing- SEO, use of social media platforms, paid ads, analytics of its effectiveness (MROI) Content Marketing- the creation of content strategy, which corresponds to the sales funnel Brand Management- enhancing brand perception and its overall value through specialized techniques and strategic approachesMarketing Research (primary/secondary)- surveys, interviews, focus groups, social listening, digital intelligence tools, and competitor analysis to gain a profound understanding of a market and to optimize marketing strategies