Kate Dennis Email & Phone Number

Supports the development and execution of John Brooks Company's marketing strategy through social media marketing, content creation and trade media relations. Provides creative and intelligent copy for all communications, including social media and email, and enhances web copy to improve organic SEO continuously.Content Creation and Copywriting• Participates in the planning, design, execution, monitoring and reporting of marketing campaigns deployed across multiple channels and platforms, with execution focused on copywriting, content and social media elements.• Works with the marketing, sales teams and subject matter experts to create and publish various types of content for distinct audiences, aligning with John Brooks Company's marketing strategy (e.g. website landing pages, blogs, case studies, white papers, articles etc.)Trade Media Relations• Manages relationships with trade media contacts.• With direction from management, drafts press releases and distributes approved versions to identified trade media, fielding any questions or inquiries.Social Media• Plans and schedules for upcoming social media posts and content calendar for all channels (including but not limited to LinkedIn, YouTube, Facebook and Instagram).• Maintains a strong online company voice through social media, keeping the tone of voice and personality consistent with the John Brooks Company brand. • Monitors social media channels, engages with comments or messages and reviews analytics weekly.• Reviews and recommends paid social tactics, executing approved directing while staying within the approved budget.SEO• Tests, analyzes and changes website content so it is optimized for search engines and subsequently ranks higher in the search results on major search engines such as Google.Marketing Administration• Performs activities to support the various co-op/co-marketing programs available to John Brooks Company.

Responsible for providing administrative support on administrative and project-based tasks to assist teams in running their departments efficiently and effectively. Administration• Conducting thorough SEO Audits through SEMrush.• Perform keyword research to improve and maintain an SEO score.• Writing blogs, case studies, social media posts, and marketing campaign content.• Organizing all ad publications and coordinating with the respective companies to meet deadlines.• Assisting with developing and building webpages through HubSpot.• Consistently updating and optimizing webpages to generate high SEO.• Creating new business cards with QR codes.• Performs activities to support the various co-op/co-marketing programs.• Assisting with graphic content creation for social media posts.• Assisting the OKR team with their objective of deepening customer relationships.Vendor Management• Oversaw various Vendor Management Portals, such as Avetta, ISNET, Cognibox, Coupa, etc, ensuring efficient operation and compliance with customer requirements.• Collaborated with cross-functional teams to obtain and produce the necessary documentation, such as insurance, WCB/WSIB/CNESST, etc., for portal management and compliance. • Acting as the lead liaison with internal teams and external parties to facilitate effective communication and collaboration.

Bella Coola, British Columbia, Canada

Dunedin, Otago, New Zealand

Pender Harbour, British Columbia

Pender Harbour, British Columbia

Pender Harbour, British Columbia

Honours Degree In Psychology And Sociology, Bachelor Of Arts And Social Sciences

Human Resource Management