Kwame Agyemang♣ Email & Phone Number

Providing Marketing Cloud expertise to Engineering, Marketing and Campaign Delivery teams

- Providing Eloqua Support and Training for clients- Performing an Audit and Review of the Eloqua platform- Providing Eloqua Health Check and Report for platform Optimization- Building a custom preference centre in Pardot

- Supporting the Marketing teams in designing and rebuilding complex campaigns and customer journeys.- Implementing Marketing Automation Best Practice in campaigns using dynamic content to reduce the number of marketing emails and making it easy to update content using shared blocks.- Providing technical Eloqua support to the Marketing team and the best way to implement marketing solutions within the platform- Integrating and setting up SMS functionality into Eloqua and Salesforce… Show more - Supporting the Marketing teams in designing and rebuilding complex campaigns and customer journeys.- Implementing Marketing Automation Best Practice in campaigns using dynamic content to reduce the number of marketing emails and making it easy to update content using shared blocks.- Providing technical Eloqua support to the Marketing team and the best way to implement marketing solutions within the platform- Integrating and setting up SMS functionality into Eloqua and Salesforce Marketing Cloud to support one and two-way communication.- Salesforce Marketing Cloud configuration experience including use of Journey Builder, AMPscript, SSJS, Automation Studio, Data Extension & Cloud Pages- Supporting DevOps and Marketing Teams with platform issues and new feature implementation- Salesforce Marketing Cloud Admin supporting user and access management.- BIMI implementation to improve our email security- Extensive knowledge of HTML and AMPScript in building complex dynamic content emails.- Advanced knowledge of SQL and Databases to support campaign segmentation.- Salesforce Email Specialist Certified- Salesforce Administrator Certified Show less

Havant

- Supporting DevOps team in designing and implementing Eloqua solutions for the business.- Working with MarComms teams to understand the challenges they face using Eloqua and designing solutions- Documenting best practice campaigns and processes to empower marketing teams to work in an efficient way- Automating data uploads and contact update processes using integration

Sutton, United Kingdom

- Technical admin across 10 Eloqua instances and providing stakeholders with hands on solutions to business needs.- Working with stakeholders to gather requirements, design and build new marketing automation processes for lead scoring, lead allocation, nurture programs and data cleansing.- Providing training and best practice support to stakeholders on how to use Eloqua for their business needs; including implementing new campaigns, emails, forms and landing pages.

London, United Kingdom

- Leading the team in migrating campaigns onto Adobe Campaign and making sure we are making the most of the featuresand adopting new best practices.- Building test campaigns in SQL to be able to quality check the final out being delivered within Adobe Campaign.- I worked on putting in place a campaign process to help in the adoption of best practices for using Eloqua within my teamand also with our external third party users to improve efficiency and reduce campaign errors.-… Show more - Leading the team in migrating campaigns onto Adobe Campaign and making sure we are making the most of the featuresand adopting new best practices.- Building test campaigns in SQL to be able to quality check the final out being delivered within Adobe Campaign.- I worked on putting in place a campaign process to help in the adoption of best practices for using Eloqua within my teamand also with our external third party users to improve efficiency and reduce campaign errors.- Responsible for campaigns delivered in BT Business across multiple marketing channels.- Work closely with third party agencies to build campaigns and test email templates with dynamic content.- I report on email campaign metrics to stakeholders and make recommendation for future activities. Show less

London, United Kingdom

- I worked with the NOW TV team to deliver various email marketing campaigns to its customers.- I was responsible for creating email newsletters in HTML and other web standards and using the Eloqua platform to host and deploy email campaigns.- I also create forms for data gathering and landing pages for various marketing activities.- I work closely with various technology teams in implementing various platform improvements to create a better user experience for customers.

St Albans, United Kingdom

- I worked with the Sky Retention team and advise them on key churn indicators in Sky customers and proactively trying to retain these customers before they attempt to leave the platform- I build and manage about 50 plus marketing campaigns a month which targets customers through different marketing channels- I also work closely with Campaign Planners on trying to manage how many campaigns are being built and delivered from my team.

- I work on multiple million pound campaigns in direct marketing, email and online campaigns. These were followed up with analysing these campaigns to see identify benefit indicators for reporting purposes to management.- I manage a large database used by the Salvation Army for recording donations and contact information that runs into millions. I used SQL Server to carry out analysis on the database using different page-long SQL queries.- My role requires me to be very… Show more - I work on multiple million pound campaigns in direct marketing, email and online campaigns. These were followed up with analysing these campaigns to see identify benefit indicators for reporting purposes to management.- I manage a large database used by the Salvation Army for recording donations and contact information that runs into millions. I used SQL Server to carry out analysis on the database using different page-long SQL queries.- My role requires me to be very efficient at multi-tasking; being able to work with 4 different fulfilment houses, checking their data and getting back to them with queries while supporting over 25 local users of our database system on a daily basis.- I work closely with HSBC bank in dealing with BACS and FPAY transactions. Show less

London, United Kingdom

- I worked as a technical assistant on the development of a CRM System for the IT Help Desk.- I created an upload algorithm for the CRM System that allowed me to migrate large sets of data onto UAT and Production servers of the new application.- I managed three databases for our IT Department and internal clients in UK, France and Germany and supported them with queries regarding the databases.

Bsc, Computer Science

Diploma, Professional Development

Second Year Modules (2006-2007) First Year Modules (2005 - 2006)

Education record