Kyle Cartwright Email & Phone Number

New York, Ny, Us

Remote

-Managed all marketing activity for Peter Zeihan and the ZoG brand, including social media, newsletters, content creation, branding, webinars, monetization, and community management-Crafted the social media strategy and executed it across (6) different platforms - YT, X, IG, FB, LI, and Podcasts - prioritizing the YT audience of 775k and newsletter list of 170k via MailChimp-Increased the YouTube audience by over 640,000 subscribers, grew YouTube revenue from $0 to over $750,000 in one year, and amassed over 150 million views on the channel-Delivered monthly social analytics reports to help shape social strategy, improve customer retention, and ideate by using Hootsuite's analytics tools and platform specific analytics

Remote

-Developed high-converting creative briefs and managed the iteration/hook testing for paid social campaigns across Meta, Instagram, and TikTok -Responsible for curating data from the analytics team and converting those learnings into KPI’s for future briefs, ads, and content creators-Managed the communication between internal and external creative teams to achieve synergy and alignment across all paid social campaigns-Created a repository of top-performing ads from the beauty and self-care industry to track trends, high thumb-stop hooks, and high converting content

Park City, Utah, United States

-Managed the (organic) Park City social channels in their entirety - IG, FB, TW, YT - including content strategy, content creation, copywriting, posting via Sprout Social, and reporting-Operated professional photo and video equipment - gimbals, drones, and cameras - to create high quality content for use across the resort’s social channels and marketing assets-Actively developed and refined the Park City Mountain brand, ensured all digital assets and copy aligned with the brand voice, and created social campaigns to further reinforce branding-Coordinated activations, photoshoots, advertising and social strategy with strategic partners and managed a portfolio of talent used for various marketing events throughout the resort

Orange County, California, United States

-Responsible for the editing of videos in Premiere Pro, uploading content to Frame.io, and project management via Asana-Created video content used across social media channels, websites and various marketing campaigns for an array of clients in CPG, Real Estate, Fitness, and more-Responsible for curating and outlining creative briefs, notes and email chains and ensuring video content met the requirements, brand, and standards for each client-Established SOP’s for asset organization, deliverables and internal communication

Dallas/Fort Worth Area

Tasked with weekly responsibilities for planning, shooting, and producing creative content for the TCU social media platformsResponsible for brainstorming and executing strategies as well as creating and uploading videos, photos, graphics, and copy for the @texaschristianuniveristy social handles Monitored engagement, mentions, and growth across all platforms, primarily focused on Instagram and Facebook

Fort Worth, Texas

Developed creative briefs and assets for internal projects, used Function Point to assign tasks and manage progress and wrote copy for the company site (WordPress)Internship Project – crafted and presented all creative briefs, pitch decks and digital correspondence for an award winning company Christmas cardDeveloped a well-rounded understanding of account service’s role within an ad agency through interacting with each department, company-wide meetings, and client status calls

Anaheim, California

• Made 60 cold calls per day on a list of 1500 vendors, customers, and potential clients • Oversaw and contributed to the filming and pictures used within the Kickstarter Campaign as well as all social media accounts • Created, edited, and posted content to Amazon & social media for Mobile Edge products

Anaheim, Ca