Kyle Cowser Email & Phone Number

New York, Us

New York, New York, Us

Obsess is an experiential 3D platform featuring robust eCommerce integrations.We enable brands to create compelling virtual experiences on their websites, immersing customers in shoppable 3D worlds. Customers include Ralph Lauren, Dior, Coach, Crate & Barrel, e.l.f. Beauty, American Girl, NBC Universal, Universal Music Group, and more.Joining as a Strategic Account Manager in October 2023, I have quickly ramped up as a consultative resource for our enterprise customers in the emergent virtual technologies. I help customers evaluate their virtual experience, Vision Pro app, or Roblox experience analytics and propose paths to optimize experience performance. I also support them in the contract amendment and renewal process.Internally, I work cross-functionally with our Customer Success and Product teams to develop new solutions for customers.

San Francisco, California, Us

RollWorks is an account-based marketing platform for B2B companies, allowing their marketing and sales teams to identify priority accounts, orchestrate efficient and impactful marketing campaigns, and measure the accounts' progression and engagement with our customers.Joining as Manager of Customer Success (Growth) in Summer 2021, I coached a team of CSMs who promoted SaaS platform adoption, advised on campaign set-ups/budgeting, and negotiated renewal contracts.In H2 2021, I collaborated with the Hiring and Enablement teams to recruit, hire, and train 7 new Growth CSMs, including the development of a CSM Mastery onboarding path.In 2022, I developed a new team of new and recent hires, coached Account Managers and Customer Success Managers through account strategies, drove the adoption of new product functionality, and led the team in an updated pricing/packaging roll-out. In late 2022, I developed an SMB team - merging Growth and Commercial + Account Manager and Customer Success Manager roles into a single role with an emphasis on renewal, platform expertise, and ABM consulting.In 2023, I scaled the SMB Account Managers to double the number of accounts owned using tools such as Gong and Outreach, developing a strong partnership with our Support team, and developing playbooks for our own post-Onboarding approach to meetings and customer training, while increasing our YoY logo retention and net ARR.

New York, Ny, Us

Shutterstock is a global leading media marketplace, supplying stock image/footage/music content along with amazing editorial image/video content via a popular e-commerce platform, but also to corporations, agencies, and media companies via an enterprise platform and enterprise account staff.As the Manager of Client Success, I managed a team of five CSMs and one researcher that provided platform training, customized licensing, and annual contract renewal processes for the media research, design, and licensing teams at major to mid-size companies in media, entertainment, and publishing.

New York, Ny, Us

Previous to my promotion to Supervisor, US/CA Media CSMs were managed alongside Corporate and Agency CSMs by regional managers. As Supervisor, I developed the Media CSMs as our own team (in partnership with Content and Sales) to have unique workflows, vertical-specific goals, and unique strategies for product updates, Editorial events, and inventory roll-outs.• Consistently drove renewals at over 100% in both yearly bookings and by-activity (non-commitment) revenue.• Organized and conducted team strategy meetings, 1:1s, quarterly reviews, and meetings with cross-functional teams• Coached team members to more effectively conduct discovery calls, present product demos, new inventory stories, QBRs, expansion opportunities, and renewal proposals.• Guided team to effectively assist clients with licensing, technical, or billing questions by navigating internal systems and relationships.

New York, Ny, Us

Joined two years after Shutterstock acquired Rex Features, a UK-based editorial photography (news, celebrity, fashion, events, historical archive) company, and then partnered with other key editorial agencies (AP, Penske Media, EPA, and others) to launch Shutterstock Editorial.• Assisted our news, publishing, and television clients with their licensing of Shutterstock's asset portfolio - specializing in our Editorial collections.• Onboarded clients to our enterprise platform with walkthroughs of account functionality and administrative controls, along with providing search demos to photo editors• Pitched clients customized asset subscription plans and then implemented their contracted account set-ups• Presented workflow, research, and content solutions to clients on the Shutterstock enterprise platform• Troubleshoot daily account issues, negotiated editorial content rates, and sent media clients relevant content and editorial event calendars

New York, Ny, Us

Harry's started as a DTC e-commerce men's shaving company and in 2018 grew into both a men's grooming and a women's skincare brand (Flamingo). I joined Harry's in 2016, seven months following their Series C funding, and had seen great success selling their razor and introducing some skincare products. I was the Creative team's first coordinator - a project manager/cross-functional liaison for the designers, copywriter, Art Director, and Creative Director.• Managed and led the brand's creative review process for projects that have included our first in-store launch (projects and marketing), product launches, product packaging/collateral, holiday campaigns/site updates, and website updates.• Project managed the development and production of advertising creative - including animated billboards in Times Square & Penn Plaza, subway advertising, and a variety of digital advertising (videos, display, social)• Developed project management solutions across the marketing team for submitting creative requests, communicating with creatives, tracking projects, and submitting project feedback• Communicated with cross-functional teams to scope projects, develop timelines, and optimize collaboration

San Francisco, Ca, Us

Quantcast specializes in AI-driven real-time advertising, audience insights and measurement. I joined Quantcast when they acquired Struq in November 2014.• Supervised the set-up, launch, and execution of online advertising campaigns across multiple products• Prepared and delivered comprehensive quarterly business reviews of major advertiser accounts• Organized weekly team meetings covering all Midwest and East Coast personalized advertising business• Communicated client feedback & deliverables to our design team and review new campaign mocks• Scheduled all creative changes and testing across dozens of live campaigns• Prioritized and communicated technical needs to our operations and engineering teams.

Struq was a UK-based ad-tech company (acquired by Quantcast) focused on personalized display and Facebook advertising for major retail brands.• Managed online, direct-response advertising campaigns for large US retailers• Coordinated the design, scheduling, and trafficking of dynamic banner and Facebook advertisements• Analyzed data, delivery, and campaign performance and communicated campaign highlights to clients and agencies

San Francisco, Ca, Us

• Managed the scheduling, promotion, and marketing campaigns for legal education workshops for artists and continuing legal education for attorneys.• Attended community arts events and collaborate with Southern California arts organizations.• Expanded and enhanced the organization's online presence through managing social media and upcoming online educational materials (including podcasts and e-documents).• Recruiting, interviewing, and supervision of program volunteers and interns.• Managed legal research teams of 3 - 5 interns/volunteers.• Presented introductory legal seminars about copyright, contracts and other arts-related legal issues to college students.

San Francisco, Ca, Us

• Conducted client intakes on entertainment, arts, and contract matters.• Updated the case database and contact attorneys as each case proceeds through the referral process.

• Researched patent law issues and telecommunications antitrust regulation.• Prepared lecture materials and graded essay-based examinations for a Communications Law course.• Taught and engaged students during the class’s discussion section.• Revised statistics, citations and the index for the tenth edition of "The First Amendment and the Fourth Estate, The Law of Mass Media".

• Drafted licensing and assignment contracts for performers, artists, and designers.• Registered copyrights for artists’ graphic and audiovisual works.• Assisted in-house attorneys with managing the cloud-based database and file-server.• Composed memorandum on the intellectual property rights granted to owners of fictional characters and a variety of topics concerning nonprofit organizations.• Organized a summer “Nonprofit Incorporation Seminar” for individuals wanting to form nonprofit entities in Massachusetts.

Boston, Massachusetts, Us

• Drafted memorandum on art law topics including the looting of the Iraq National Museum of Antiquities and the controversial de-accessioning of university held artworks.• Performed legal research in areas relating to art and antiquities ownership including charitable gifts, bequests, trusts, and tribal claims to aboriginal remains.

• Conducted client intakes and phone screenings for employment discrimination claims.• Researched state and federal employment laws and the application of the National Labor Relations Act’s § 7 protection of “concerted activity” to nonunion workers.• Reviewed complaints, position statements, and rebuttals made to the Massachusetts Commission Against Discrimination.

J.D.

B.A., Communication & Culture, Telecommunications, Theatre & Drama, Liberal Arts & Management Program