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With over 20 years as a technology executive, Kyle has developed and led efficient, high-performing teams that consistently beat his aggressive-but-achievable plans for predictable top-line and bottom-line growth while maintaining sustainable budgets.As co-founder, Kyle grew a boot-strapped start-up from zero to millions, highly profitable, and a successful exit. As GM, he has grown small companies from $5 to $25M+, grown industry leaders by over 2x to $300M+, and managed full P&L producing more than 42% EBITDA. He has acquired and integrated over 14 companies and their products, driving each for optimal synergies and future organic growth post-acquisition. As Growth executive, he has developed and implemented hundreds of successful GTM, Marketing, Sales, and PLG strategies to spawn incremental growth through product development, engagement, delight, and customer obsession in parallel with more traditional sales-led and marketing-led strategies. He employed these strategies to restore growth for one company after it reached its churn-vs-growth inflection point, increasing bookings by over 66% while almost doubling ARPA. For another, he dramatically increased target market growth from SMB’s (by over 70%) while maintaining sustainable margins. As COO, GM, and servant leader, Kyle has brought company-wide alignment, focus, motivation, and velocity by orchestrating company level, team level, and individual level OKRs and multidisciplinary playbooks for success to line up goals and knock them down one by one.Kyle is a thoughtful leader and friend, values the vast importance of people and relationships, and brings a very high EQ to help the most dynamic teams exceed their goals. He is highly analytical and disciplined, especially when it comes to leveraging data and unit economics, to derive business and operating plans that drive predictable and scalable growth. And, he is tenacious and driven, yet humble and eager to celebrate others’ successes.
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President And GmDoctibleSan Diego, Ca, Us -
President & GmDoctible Apr 2023 - PresentSan Diego, Ca, UsDoctible, a key part of PE-backed PracticeTek's innovative software companies, provides digital patient engagement and communication tools to retail healthcare practices nationwide, including: dental, chiropractic, and vision providers.Oversee all aspects of independent business unit including Marketing, Sales, Business Development, Product, Development, and Operations with full P&L responsibility including both revenue and profit growth (Rule of 40+). -
AdvisorSigneasy Mar 2020 - PresentDallas, Texas, UsSignEasy, a worldwide company competing alongside DocuSign, AdobeSign, and HelloSign, is the easiest way for SMB's to sign, send and manage documents from anywhere.Recruited by CEO as Advisor for Growth, GTM, Marketing, Sales, and Team strategies. -
CooSigneasy Nov 2020 - Jan 2022Dallas, Texas, UsActing CRO and CMO, managed teams distributed across North America, India, and beyond. Oversaw all revenue functions (Growth, Marketing, Sales, and Customer Success) as well as Legal and Finance.Grew overall revenue and especially that of the SMB primary market by improving direction, alignment, and focus across all teams, developing customer-centric value assessments of user journey, establishing funnel fundamentals and best practices, and bringing targeted discipline to success criteria.Aligned cross-functional teams to index around delight, eliminate friction, and implement fundamentals of optimizing the user experience end-to-end.Orchestrated company-wide OKR’s and full financial planning/P&L model. -
Advisory Board MemberPlanet Cents, Inc. Aug 2020 - Apr 2021Clearlake, Ca, UsRecruited by founder to advise on business planning, fundraising, resourcing, team building, and go-to-market. -
CooInvoice2Go Apr 2019 - May 2020Redwood City, California, UsRestored growth to plateaued business by pivoting GTM, by driving great focus on customer, UX, telemetry & fundamentals, by unifying cross-functional teams, and by injecting first-principle thinking & data-driven decisions, improving bookings by over 66% while almost doubling ARPA.Oversaw all aspects of GTM, Sales, Marketing, Business Development, and Corporate Development.Created Alignment, Focus, and Velocity through team leadership. Rallied company-wide battle cry towards #1 goal for everyone to contribute to: grow subscriber base to x. Led continuous all-hands ALIGNMENT to this goal with everyone clear about how they contribute with OKR-style cascading goals. Enabled FOCUS by filtering out distracting initiatives and prioritizing for high-impact. Increased VELOCITY through discrete goal setting and smart prioritization.Uncovered market and customer insights through rapid research and analytics to drive growth through improvements in critical path user experiences including sales funnel, onboarding, recurring customer value (engagement), and retention.Drove 66% increase in new customer purchases while increasing ARPU by almost 2x by eliminating a legacy price discount and by replacing fragmented sales and marketing strategies with a cohesive full stack approach working in tandem with product-led growth.Orchestrated website overhaul, content & social deployment, paid advertising targeting corrections, and new marketing channels to efficiently increase quality traffic by 42%.Hypothesized, tested, and deployed a successful new GTM strategy coupled with funnel fundamentals that increased conversion rate by 17% despite having an initial purchase price almost 2x that of the legacy program. -
Gm & Svp, Web MarketingJ2 Global Oct 2017 - Mar 2019Los Angeles, California, Us- Promoted to VP and then SVP and added responsibility for j2’s consumer backup product line, including its flagship brands SugarSync and LiveDrive.- Directly accountable for over $300M in revenue and associated staff, products, programs, and expenses.- Firmly established marketing organization as a center of excellence and beacon for leaders throughout the company.- Consistently outperformed vs plan on revenue, customer base, and EBITDA.- Injected ROI focus into the consumer backup business immediately and improved efficiency in ad spend by almost 2x in just two months.- Reassigned existing resources towards product-led growth initiatives after killing a pet project prior leadership had set into motion with no foundation of ROI nor product-market fit. Onboarding success was improved by 22% and renewal rates by 16%. -
General Manager And Sr. Director Of MarketingJ2 Global Dec 2010 - Oct 2017Los Angeles, California, Us- Promoted to add full Marketing leadership for the company’s two top lines of business including its flagship brands, eFax and eVoice, while continuing as GM of its subsidiary fax BU.- Directly accountable for several hundred million in revenue and associated staff, programs, and expenses.- Leveraged existing company assets to help drive organic growth by enabling subject matter expertise to extend its purview and influence more revenue.- Brought discipline and ROI-focus to the marketing budget of many tens of millions to increase efficiency and decrease CAC by eliminating underperforming channels.- Restored organic growth to plateaued fax business after developing a creative and accurate method to measure market upside opportunity by using deep analytics that were previously untapped. Used findings to justify a multi-million dollar awareness program to generate incremental demand and “bent the line” of decline to grow in an overall declining market.- Drove Y/Y organic growth per year in j2’s Voice line of business by implementing Product Marketing and Development fundamentals and research to drive product-led growth indexed on customer value where previously features were developed on technical instinct and extension.- Orchestrated j2’s first major strategic partnership and millions in incremental revenue by bundling eFax with HP’s multifunction printers instead of traditional fax boards. -
General Manager, Data On Call Business UnitJ2 Global Jun 2005 - Dec 2010Los Angeles, California, Us- Was asked to stay on as GM of business unit after being acquired by j2 to drive revenue and EBITDA growth.- Led self-sufficient business unit with >40% profitability. Grew business unit by over 5x organically and through M&A. - Became the go-to for cloud M&A, overseeing targeting, due diligence, GTM, and all post-acquisition integration and organic growth.- Developed a scalable, extensible platform in the first year onto which nine (9) future acquisitions were successfully integrated.- Produced 36% CAGR within the business unit by developing and executing a multi-brand strategy and GTM to enable post-acquisition organic growth.- Became GM for each of five (5) businesses as they were acquired and led their go-forward teams, charters, and execution of continued organic growth.- Led the largest-to-date cloud acquisition of the company’s main competitor, a $213M acquisition of Canadian company, Protus IP Solutions in 2010. -
Co-Founder, Vp Sales & MarketingData On Call Dec 1998 - Jun 2005Grew boot-strap company from practically zero to millions through transformation from custom app development into 100% SaaS and competing directly with industry gorilla (j2 Global) while maintaining 40% EBITDA. Ultimately, was acquired by j2 and became GM of self-sufficient business unit.
Kyle Flowers Skills
Kyle Flowers Education Details
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UclaPsychology
Frequently Asked Questions about Kyle Flowers
What company does Kyle Flowers work for?
Kyle Flowers works for Doctible
What is Kyle Flowers's role at the current company?
Kyle Flowers's current role is President and GM.
What is Kyle Flowers's email address?
Kyle Flowers's email address is ky****@****fam.com
What is Kyle Flowers's direct phone number?
Kyle Flowers's direct phone number is +161922*****
What schools did Kyle Flowers attend?
Kyle Flowers attended Ucla.
What are some of Kyle Flowers's interests?
Kyle Flowers has interest in Collecting Antiques, Exercise, Home Improvement, Shooting, Reading, Gourmet Cooking, Sports, The Arts, Food, Home Decoration.
What skills is Kyle Flowers known for?
Kyle Flowers has skills like Product Marketing, Product Management, Marketing, Management, Saas, Strategic Partnerships, Lead Generation, Email Marketing, Entrepreneurship, Sales, Sales Operations, Enterprise Software.
Who are Kyle Flowers's colleagues?
Kyle Flowers's colleagues are Arnold Silva, Tristan Rodriguez, Shelby Richeson, Daphnie Nguyen, Brennen Wiegert, Jeff Bruyntjens, John Kosta.
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