Kyle Legg Email & Phone Number

San Francisco, California, US

• Lead a high-performing global team of 6 producing organic content for @Salesforce and @Trailhead across 7 social platforms; oversee the Social Media Center of Excellence, managing governance and best practices for 400.
• Develop and execute organic editorial and creative strategy for @Salesforce, including Tier 1 campaigns, product launches, content distribution (blog, newsroom, podcast, etc.), and engagement (memes, social-first.
• Implemented and manage Canva Enterprise, reducing social media design costs by 66%, increasing production by 63%, and unifying the Salesforce brand visually across global social handles; oversee brand kits, templates.
• Want to know more about what I do at Salesforce? Slide into my DMs and I'll tell you the rest. 💌

San Francisco, California, US

• Built and led a team of two high-performing social media strategists, responsible for editorial and creative execution across @Salesforce handles on 4 social platforms.
• Established the Social Media Center of Excellence, unifying 179 global handles across 22 regions; implemented robust governance framework including standardized global social voice and tone, creative best practices.
• Partnered with agencies to develop comprehensive social media design systems: co-led creative direction of static, animated, and video templates; implemented toolkits across global teams, ensuring brand consistency.

San Francisco, California, US

• Hired to support social media for Dreamforce ‘19; progressed to lead organic event social strategy for DF ‘20 and develop content plans that contributed to a record-breaking 140M livestreams on Twitter.
• Created social strategies for first and third-party events; produced content, curated UGC, managed real-time publishing, and provided reporting to leadership and cross-functional stakeholders.
• Managed @Salesforce Instagram, elevating channel performance through strategic content creation and community management; documented platform playbook and designed Instagram kit of parts.
• Co-led agency development of customer storytelling toolkit for social; created strategy guide, playbook, and motion graphics; optimized long-form films, increasing social video completion rates by 1,033%.

San Francisco, California, US

• Full-time inhabitant of the blue marble, specializing in carbon-based life form activities.
• Expert in gravitational compliance and circadian rhythm maintenance.
• Dedicated to reducing carbon footprints, one step at a time, literally.
• Collaborate with 8B+ cross-functional stakeholders to keep our cosmic home office running smoothly.
• Leverage Salesforce solutions to ensure we don't exceed our ecological budget.
• KPI: Leaving this pale blue dot better than we found it.Pssst — if this feels super random to you: Earth on LinkedIn is a social handle managed by Salesforce as part of its #TeamEarth campaign (2022–2023). Join our.

Madison, New Jersey, US

• Recruited by current President and Founder of Climb Real Estate to join as Creative Director (contract). In October 2018, Climb was announced as Anywhere Real Estate's (fka Realogy) newest national franchise, joining.
• Led award-winning rebrand, unifying visual identity across print and digital to reposition Climb as a tech-savvy national real estate company serving existing and luxury markets.
• Led in-house social media agency (CASA), providing strategy and support for 50 agents; managed brand presence across Facebook, Instagram, Pinterest, and YouTube; launched #LiveTheListing influencer program; and.
• Implemented and deployed marketing automation software to scale marketing collateral to 150+ agents, enabling self-service capabilities, resulting in a 50% increase in marketing efficiency.
• Revamped company newsletter into a digital publication for co-branded agent marketing; increased subscribers by 46% and maintained 32% open rate.Consulted: 11/2019 - 01/2020

San Francisco, California, US

• Project currently on hiatus.
• Launched and grew 49 Miles, a hyperlocal digital platform (blog, Instagram, branded hashtag); achieved 1M+ annual organic page views and 2.5M+ organic search impressions.
• Developed and executed content strategy focusing on hyperlocal guides, driving engagement and establishing 49 Miles as a trusted local resource for Bay Area residents and visitors.
• Cultivated partnerships with local and international luxury lifestyle brands, creating targeted digital content to enhance brand awareness and reach.
• Maintained consistent growth and engagement through strategic content creation and SEO optimization, showcasing long-term sustainability in the digital space.Branded partners include:
• Lifestyle: Audi, Audi on demand

San Francisco, CA, US

• Built and led in-house marketing team of three; managed team development and performance.
• Directed all marketing and branding initiatives: conceptualized and executed design, content, and messaging across print, digital, and web channels; developed comprehensive brand guidelines ensuring consistency across.
• Developed innovative content strategy, expanding local reach to 100,000+ and growing international WeChat following; established company-wide social media best practices and guidelines.
• Implemented marketing automation and client engagement platforms, enhancing agent productivity and demonstrating ability to leverage technology for marketing efficiency.
• Planned and executed events to build brand awareness, increase recruiting prospects, and engage clients.

San Francisco, CA, US

• Developed and directed the visual expression of JODI Group, Inc.’s mission and brand.
• Redesigned and developed brokerage websites, including jodigroup.com and virtual tours.
• Established, managed, and evolved a strong, consistent and design-driven brand identity through all collateral, web and display designs.
• Created engaging and entertaining content for blog and newsletter.
• Supported agents in achieving marketing goals.
• Managed Marketing Assistant's daily duties and projects, supervising property marketing, social media, and blog content, ensuring professionalism, accuracy and brand consistency.Previous Position: Marketing Assistant

• Provided executive support to leader of campaign finance and fundraising consulting team for the 2012 Congressional and Presidential election cycle.
• Assisted in planning events across the Bay Area and Silicon Valley
• Scheduled meetings and booked travel for team members
• Secured high-profile donations through cold calling, emailing, and direct mailers
• Designed mailers and event marketing essentials
• Entered data in donor database (iDonatePro)

Washington, DC, US

• Served as a Summer Congressional Intern for House Majority Whip in both District and Capitol offices.
• Conducted daily research to assist in constituent casework
• Drafted and edited form letters in response to constituent inquiries on behalf of the Congressman
• Communicated with constituents on a daily basis over the phone
• Assisted Press Secretary in drafting press releases and social media posts based on trending political topics
• Led informational tours of the U.S. Capitol Building with an emphasis on the building’s history, general overview of the American political timeline, and the city of Washington, D.C.

• Assisted in planning and coordinating monthly events and annual tournaments including the West Coast’s only grass court tennis tournament (Men’s Professional Grass Court Tennis Championship)
• Drafted and prepared press releases, invitations, and newsletters, and designed event posters and advertisements
• Used cold calling to build registration lists for tournaments, events, and weekly tennis leagues
• Organized member and player databases
• Managed Country Club and Hank Pfister Tennis Academy retail sales
• Performed weekly inventory audits

Oakland, CA, US

• Planned, fundraised and hosted annual Region 8 (Kern, Inyo, Tulare and Kings Counties) CASC-sponsored conferences in which CASC's leadership curriculum was taught.
• Youth Action Summit of Kern County
• Leaders in Life Youth Conference
• Assisted in delegating regional conferences

International Business

General Education

Education record