Walter (Butch) Lahmann Email & Phone Number

Midsouth Region - Eastern North Carolina

Edmunds.com Inc. was founded in 1966 for the purpose of publishing new and used automotive pricing guides to assist automobile buyers. In 1994, before the World Wide Web became mainstream, our new car pricing data was first posted on the Internet through a gopher site that was known as "The Electronic Newsstand."​ This was the first time consumer.

Beasley Media Group (BMG), LLC, a subsidiary of Beasley Broadcast Group, Inc., is a multiplatform media company providing advertising and digital marketing solutions across the United States.

Chicago, Illinois

Long Island, New York

• Responsible for selling online and mobile advertising solutions to automotive dealer clients and agencies
• Focus on growth of existing accounts, current $125,000 monthly book-of-business, and prospecting for new opportunities, speaking with decision makers, analyzing their needs, and effectively deliver value-added digital.

Hauppauge, New York

Developed new business opportunities for this local boutique ad agency.

Greater New York City Area

Carbon Media Group is the largest digital media company in the world targeting those who live, work and play outdoors. We connect with these audiences through a variety of digital news, videos, websites and communities. Our network reaches over 30 million people every month through contextually relevant content built to engage all outdoor, adventure and.

New York, NY & Irvine, CA

• SIM acquired CarDomain Network in September 2012; played a major role in this transition and acclimation.
• Once acquisition was complete I became part of an elite digital sales/account manager group at SIM crafting and selling digital programs to clients (direct) and agencies all across the U.S., sites included; Motor.
• At mid-year 2014 already achieved 94% of my $772k budget, most recent sales wins within the last 4 months highlighted below:o $85k program for Cramer-Krasselt agency, client is Gumout/ITW Global Brand; integrated plan.

New York, NY & Los Angeles, CA

• Began at CDN as Eastern Ad Manager, quickly promoted to National Sales Director in January 2010.
• Managed personal territory in the East Coast and lower-Midwest region for this robust network of social media sites geared towards the niche of automotive enthusiasts with a collective 5.2 Million UV’s per month
• Managed a media rep group in Detroit who handled the OE’s in Detroit and other clients/agencies in the upper-Midwest states including Michigan, Ohio, Wisconsin and Minnesota (Rep group was inherited)
• Managed a media rep group in Toronto that handled all sales in Canada (Rep group was inherited)
• Managed our West Coast Ad Director (Inherited)
• Responsible for prospecting and closing endemic and non-endemic sales within territory and nationally

New York, NY And Los Angeles, CA

• Recruited from a major competitor (InterMedia Outdoors, highlighted below) to develop and grow this new vertical with 30+ websites with a collective 7 Million UV’s per month called GNOutdoors
• Managed three direct reports with a combined $1.5 Million territory spread across the country
• Developed $1.7 Million pipeline in less than 3-months
• Instrumental in landing several new high-profile clients to the vertical

New York, NY

• InterMedia Outdoors acquired the outdoor vertical from PRIMEDIA. I moved from the automotive group at PRIMEDIA to the outdoor group at InterMedia.
• IMO consisted of 17 print publications, 25 websites, 12 broadcast shows and 3 event series
• Doubled digital and print business from L.L.Bean totaling $40k, working with mec:interactive and Mediaedge agencies in NYC
• Landed new digital business from U.S. Smokeless Tobacco (Skoal and Copenhagen brands) totaling $150k, working with Beyond Interactive agency in NYC
• Developed new digital, print and events business from Repel (a Spectrum brand) totaling $250k, working with client direct in Atlanta
• Doubled overall business from Under Armour totaling $60k, working with client direct in Baltimore

New York, NY

• Directed east coast ad sales for a group of 9 consumer automotive publications and websites.
• Doubled overall business from SONY, working with Universal McCann in New York
• Landed new business from Boost Mobile, working with TAXI agency in New York
• Landed new business from Polk Audio, working with client direct in Baltimore

Scranton, PA

Keystone Automotive acquired my family's business American Specialty in October 2001.Recruited to manage sales, brand strategy and consumer marketing for DriverFX, a national marketing program. Planned, coordinated, and directed advertising campaigns for DriverFX. Managed development of all program print materials and brochures. Produced tactical.

Hauppauge, NY

American Specialty was my family's business started in 1962 in our garage by my Dad.I began my role at American as a Sales & Marketing Manager. Worked my way up quickly to become Marketing Director.Directed all marketing activities for this major regional warehouse distributor, including; product promotions, regional marketing programs, advertising.

Mba, Business Administration And Total Quality Management

Focused on my MBA.

Ba, Management

Activities and Societies: President of the Management Club

Jrotc, Regents Diploma

Activities and Societies: Executive Officer, First Lieutenant, Bravo Company