Lalit Kumar

Lalit Kumar Email and Phone Number

Marketing Expert | Creative Strategist | Practicing Counselor and Therapist | Storyteller @ Clardentity Learning and Development International
Lalit Kumar's Location
Mumbai, Maharashtra, India, India
About Lalit Kumar

Dynamic marketing specialist with 5+ years of experience in Marketing and Creative Communication, customer engagement, and Sales Promotion using Internet Marketing. Skilled at creating data-driven campaigns with a combination of Strategy and Creativity that enhance brand trust and visibility and drive customer acquisition and retention. Proven success in developing high-impact marketing initiatives using Strong expertise in crafting creative communication and leveraging market insights to boost customer engagement across digital and OOH channels.CORE COMPENTENCIES -Customer Acquisition & Retention -Strategic Planning and Collaborations -Market Research & Trend Analysis -Cross-Channel Campaign Management -Creative Copywriting & Content Generation -Brand Storytelling -Data Analytics & Performance MetricsTECHNICAL SKILLS-Tableau, Power BI-Google Analytics & Search Console-Microsoft Excel & Google Sheets-Adobe Photoshop & Canva -Filmora Video Editor-CorelDraw (Banner and Hoadings)-Amazon and Flipkart Seller Management-GoogleAds-Meta Business Suite-Paid Campaigns (Meta, Google, Linkedin, Snapchat, YouTube, Reddit, BingAds, Apple Search Ads)-HubSpot / MailChimp-Notion AI for Marketing Operations and Management

Lalit Kumar's Current Company Details
Clardentity Learning and Development International

Clardentity Learning And Development International

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Marketing Expert | Creative Strategist | Practicing Counselor and Therapist | Storyteller
Lalit Kumar Work Experience Details
  • Clardentity Learning And Development International
    Content Visualizer And Creative Communications
    Clardentity Learning And Development International Jul 2024 - Present
    Mumbai, Maharashtra, India
    -Ensure clarity, coherence, and readability while preserving the content.-Work closely to provide constructive feedback on key points, ensuring the message is compelling.-Offering feedback and implementing their suggestions as a beta reader.-Conceptualizing page layouts that enhance readability, including typography choices, chapter headings, and page numbering to create a visually pleasing flow.-Create or source illustrations, charts, or diagrams, as needed, for complex content explanations.-Select and implement fonts, styling, and spacing that align with the book’s tone, ensuring the text is aesthetically appealing and easy to read.-Design creative chapter headings, section breaks, and other visual elements that enhance the reading experience.
  • Storymirror
    Creative Director
    Storymirror Nov 2022 - May 2024
    Mumbai, Maharashtra, India
    - Lead the development of the creative briefs and utilize the design methodologies that meet the business objectives of the organization and stakeholders.- Managing all the phases of the Creative Development concept to completion.- Conceptualizing the creation of art, photo, video, and layout for creative projects- Creating SOPs that reinforce the organization's Branding Strategy and Quality Goals.- Coordinating with the Marketing and Content team for the finest creative output.- Optimizing the Paid Marketing (Digital/Traditional) KPIs to enhance the creative and Marketing Support.
  • Airline Prep School Alps
    Head Of Digital Marketing
    Airline Prep School Alps Jan 2022 - Sep 2022
    Mumbai, Maharashtra, India
    -Set up, optimize, and manage 15+ Google Search and Display ad campaigns.-Analyze campaign performance, audience demographics, behavior insights, and page metrics.-Develop content strategy and manage posts across platforms, including copywriting, video, and graphic creation.-Facebook & Instagram Campaigns: Managed 50+ campaigns with an achieved ROI of 3x.-Oversee content for SEO and Google campaign alignment.Implement new strategies to drive revenue growth.
  • Digieflex Solutions
    Business Consultant
    Digieflex Solutions Jan 2020 - Jan 2022
    Mumbai, Maharashtra, India
    -Develop and oversee marketing strategies, setting goals and the number of campaigns to achieve targets.-Plan, execute, and optimize multiple campaigns across channels (SEO, social media, email, PPC).-Lead and mentor the marketing team, ensuring effective coordination and alignment with strategic goals.-Track and analyze KPIs across campaigns, using insights to refine strategies and maximize ROI.-Present campaign performance, progress, and ROI to stakeholders, adjusting plans based on feedback andbusiness objectives.
  • Abode Techzone, Llc
    Project Head
    Abode Techzone, Llc Oct 2019 - Oct 2021
    Mumbai Area, India
    -Defining project goals, timelines, and budgets, aligning with digital marketing objectives and strategies.-Assigning tasks, and overseeing designers, writers, and developers for completion of projects.-Oversee the implementation of digital marketing campaigns across channels to meet KPIs.-Monitor analytics, and optimize campaigns for better reach, engagement, and conversion.-Regularly update stakeholders, report on project status, and manage feedback for alignment with business goals
  • Mystic Acts
    Operations Manager
    Mystic Acts Oct 2018 - Aug 2019
    Mumbai, Maharashtra, India
    -Manage scheduling, student registrations, and record-keeping to ensure smooth daily operations.-Maintain academy spaces, equipment, and resources, ensuring they meet safety standards.-Oversee budgets, track expenses, and optimize resources for cost-effectiveness.-Plan and execute events, coordinating logistics, marketing, and audience management.-Handle inquiries, maintain community partnerships, and gather feedback to enhance academy programs.
  • Contiloe Entertainment Pvt Ltd
    Talent Recruiter, Assistant Creative Consultant
    Contiloe Entertainment Pvt Ltd Mar 2017 - Feb 2019
    Mumbai Area, India
    Management of Talents and their legal terms for the organization, finding out the right talent for the creative program along with involving in the creative briefs and Planning.
  • Reliance Broadcast Network
    Associate Casting Director
    Reliance Broadcast Network May 2014 - Mar 2015
    Mumbai Area, India
    Responsible for setting up meetings and calls for the screen test for the Creative program, and managing their details to be present in front of Seniors.
  • Reliance Broadcast Network
    Associate Creative Director
    Reliance Broadcast Network May 2014 - Mar 2015
    Mumbai Area, India
    Responsible for managing the Production related details such as costume, designs for Set and Talents, Management of all the details related to call-on time, and Budgeting for the same.

Lalit Kumar Skills

Casting Television Production Management Advertising Video Production Film Production Video Commercials Short Films

Lalit Kumar Education Details

Frequently Asked Questions about Lalit Kumar

What company does Lalit Kumar work for?

Lalit Kumar works for Clardentity Learning And Development International

What is Lalit Kumar's role at the current company?

Lalit Kumar's current role is Marketing Expert | Creative Strategist | Practicing Counselor and Therapist | Storyteller.

What schools did Lalit Kumar attend?

Lalit Kumar attended National Academy, Alison, The Name Academy, Jetking Noida Learning Center, Kendriya Vidyalaya.

What skills is Lalit Kumar known for?

Lalit Kumar has skills like Casting, Television, Production Management, Advertising, Video Production, Film Production, Video, Commercials, Short Films.

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