From Brand Marketing Specialist to #Tech Enthusiast 🚀With a background as a dedicated Brand Marketing Specialist, I've thrived in the world of #branding projects, where I've helped organizations build and strengthen their identity. My experience has centered on creating impactful #brandstrategies, managing brand campaigns, and fostering #brandgrowth.Now, I'm excited to embark on a new adventure and explore opportunities in the dynamic world of technology. My journey in brand #marketing has equipped me with valuable skills in #projectmanagement, #strategicthinking, and collaborative leadership, which I'm eager to apply in #tech-focused roles.Key Skills:🚀 Brand Strategy & Development📈 Campaign Management
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Project ManagerTen Ten Ten Collective Feb 2023 - PresentHo Chi Minh City Metropolitan Area- Client facing responsibilities: ensuring their needs were met and expectations exceeded. Identified and pursued potential clients while maintaining a stead fast commitment to delivering dedicated support to our existing clients.- Project management: consulted and assisted project details, coordinated with internal to external stakeholders's meet to ensure they meet the overall objectives, brand guidelines, target audience and industry best practices.- Project budget management: manage project budgets, monitor expenses, and conduct routine financial audit throughout the duration of the projects. -
Senior Marketing Communications SpecialistWhydah Jan 2022 - Feb 2023Ho Chi Minh City Metropolitan Area- Market research and strategy: Proactively identified emerging trends and changes in the dynamic blockchain/crypto landscape, adapting communication plans to support product roadmaps.- Press and external communication : lead global press activities and communication initiatives for Whydah while established brand trust and increase organizational visibility among international audiences, main focused on APAC market.- Social media execution: Exhibited a deep understanding of the blockchain/Web3 ecosystem, tailoring messaging and content to resonate with tech-savvy audiences on social media platforms: Discord, Twitter, and Telegram.-Product Development: Collaborated with cross-functional product and engineering teams to drive operational strategies for Whydah's blockchain-based solutions in the APAC B2B market. -
Marketing Project ManagerIndochine House Jul 2021 - Jan 2022Hanoi, Hanoi, Vietnam- Managed project budgets, tracked expenses, and conducted cost analysis to optimize resource allocation and maintain financial accountability.- Monitored campaign performance metrics, analyzed data, and provided insightful recommendations for optimization to enhance campaign effectiveness.- Coordinated and executed gallery events, including exhibition openings, artist talks, and panel discussions, ensuring a seamless experience for visitors and maximizing engagement.- Launched, managed and executed the gallery social media : @indochinehouse_, from launching phase till Lunar New Year campaign. -
Senior Account ExecutiveBcm Agency Nov 2020 - Aug 2021Ho Chi Minh City, Vietnam+ Managing an nurturing customer relations + Strategy and creative idea development with creative teams.+ Be the bridge to translate idea and communicate between internal team and client+ Involving from planning stage till execution for the social campaign, from pitching to budget allocation till execution. - Clients: BigC, Bibigo, Ibrance, Reckitt
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Assistant Marketing ManagerBladi Media Group Jun 2018 - Aug 2019Amsterdam Area, NetherlandsBladi Media has known as the organizer for International Fashion Week Amsterdam.+ Planning for marketing plan related to the company and company's project.+ Handling client's information and updating the process of the show for them.+ Organizing campaign shoot related to the show. -
Account ExecutiveIsobar Jul 2017 - Dec 2017VietnamDuring my 6 months of internship in Isobar, a leading company in digital marketing in Vietnam market, i was handled following task: + Providing clients best media exposure advice.+ Content creation and placement across a variety of digital channels.+ Developing PR strategy and campaigns, managed execution phaseto run smoothly. -
Marketing Associate (Internship)Phương Nam Resort Apr 2016 - Aug 2016Binh Duong, Viet Nam+ Supported summer promotion campaign for the resort.+ Assisted guest concern over the campaign.+ Handled marketing activities and paper to run smoothly.+ Managed and answered guest reviews and question on travel websites.
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Country Manager Assistant (Internship)Viber Jun 2015 - Aug 2015Viet Nam- Organised schedules and meetings for.- Supported marketing activity by helping to conduct the research in different area in Viet Nam.- Managed email for marketing campaign -
Teachers AideVietnam Usa Society ( English Centre) Jan 2013 - Aug 2013Vietnam- Helped the teacher in organising and explaining in class- Reported with parents of students.- Promoted and communicated between schools and parents.
Lan Anh Phan Education Details
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International Communication Management -
International Relations -
International School Of Ho Chi Minh CityB
Frequently Asked Questions about Lan Anh Phan
What company does Lan Anh Phan work for?
Lan Anh Phan works for Ten Ten Ten Collective
What is Lan Anh Phan's role at the current company?
Lan Anh Phan's current role is Project Manager.
What schools did Lan Anh Phan attend?
Lan Anh Phan attended De Haagse Hogeschool / The Hague University Of Applied Sciences, Regent's University London, Bellerbys College, International School Of Ho Chi Minh City.
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Lan Anh Phan
We Are Hiring: Marketing Director (Hospitality), Spa Manager, Recreation Manager, Chief EngineerHanoi Capital Region -
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Lan Anh Phan
We'Re Hiring: Marketing Manager (Hospitality), Spa Manager, Recreation Manager, Bar Manager, Chief EngineerHanoi
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