Lance Laing Email & Phone Number

Exton, Pennsylvania, United States

Senior Vice President, reporting to the CEO of start-up Revenew, LLC. This role is responsible for all online, direct-to-consumer and retail business development. Duties include development of the business strategy, sell-in negotiations, contracting, onboarding operations and ongoing customer relations with key strategic clients.

Greater New York City Area

Patriot Consulting - Specializing in the development of go-to-market product strategies, repairing key executive relations with clients, business process outsourcing, business development, executive leadership coaching, talent assessment, organization restructuring, product sales and marketing initiatives for various companies including Northland, Conduent.

Greater New York City Area

VP/GM of Create Sales & Marketing, division of $168M MarketStar, subsidiary of Omnicom Group. Global sales & marketing business process outsourcing firm providing flexible sales solutions for companies worldwide. Reported to the CEO. Contributions in creation and implementation of new sales strategies and development & launch of new technologies. Create.

Sunnyvale, CA

Led operations of mobile device sales distribution and channel strategy, sales training & development and development of the customer experience. Contributions in new go-to-market strategy and managing a turnaround of market share trend. Mobile division shuttered 2012.

Basking Ridge, NJ

• Facilitated development, design and strategic methodology behind Verizon Wireless’ 2,300 points of retail distribution. Formulated detailed sales plans designed to assist field organization’s attempts to drive customer.
• Developed a five year store design strategy improving efficiency and decreasing operational costs by 10%.
• Identified efficiency elements that streamlined the selling process, shortening wait times by 12 minutes.
• Developed effective distribution & staffing strategy, resulting in staff reduction of 12%; store reduction 8%.

Bellevue, WA

• Oversaw sales, expenditures and overall operations of 100+ locations in Washington, Oregon, Idaho, Montana, Wyoming, Utah and Hawaii directing 1,200 employees and delivering over 60K monthly contracts. Led retail.
• Delivered 6% yr/yr sales growth; ranking in top 3 performers in the enterprise for 5 years.
• Opened 86 retail locations.
• Reduced shrinkage from 4.9% to.03%.
• Ten time President Cabinet nominee.

Bellevue, WA

• Provided oversight of all 3rd party agent and national retail distribution and day-to-day field operations. Achieved indirect channel’s monthly quota of $60M in revenue for Washington, Oregon, Idaho, Montana, Wyoming.
• Increased indirect sales productivity 77% yr/yr.
• Reduced indirect cost of acquisition $59 yr/yr.
• Developed 62-door exclusive agent channel, yielding a 32% monthly increase.

Seattle, WA

• Provided regional sales management, operations, employee development and P&L throughout designated territory including Washington, Oregon, Idaho, Montana, Wyoming, Utah and Hawaii.Key Achievements:
• Improved yr/yr disconnects by 6% and service revenue by 16%.
• Increased operating cash flow by 36% yr/yr.

Bedminster, NJ

• Responsible for long term strategy and tactical planning for the indirect distribution channel. Prospected, negotiated and managed the national agreements and day-to-day operations for the national strategic partners.
• Instrumental in the construction of the national indirect channel strategy including the identification of target accounts
• Negotiated and executed national agreements with RadioShack and Best Buy, adding 5,400 doors of distribution

Bachelor Of Arts (Double Major), Business Administration & Psychology

Activities and Societies: Phi Delta Psi

Senior Management Graduate Program, Graduated

Babson College hosts Omnicom’s premier management educational initiative, with over 1,500 graduates. Omnicom University is led by faculty.

Certified Lean 6Σ, Graduate