Lance Martin Email & Phone Number

Los Angeles, New York, Chicago, Houston And Japan.

Past clients include Mattel, Hasbro, Matchbox, Big Monster Toys, Hot Buttered Elves, SimpliFun Corp., Playroom Entertainment and DSI Toys, while also designing and developing toy and licensed product merchandise for Disney, Lucasfilm, Nickelodeon, KillerBunnies, Discovery Channel, DJ Skribbles, Warner Brothers, Universal Studios, Fox Studios and many others. Used sculpting and mold making, product painting and airbrushing, sketching and computer rendering, and basic modeling in Rhino 3D. Also provided consulting and design for Reckless Toys, Zizzle Toys, Really Neat Stuff, Techno Source, Neat-Oh! Toys, High Voltage Software, Roman Inc., The Anime Network, Sentai Filmworks, ScreamWorld, Clear Sounds Communications, Baylor College of Medicine, and Shell Oil.Conception to completion, including sketching, illustration, design and prepress production. • Contributed to the launch of an urban vinyl toy startup, assisting in initial production, distribution, and marketing. • Designed striking trade show booths and nationwide promotional advertising campaigns for an online and cable TV network. • Created toy and electronic prototypes used in pitches to large corporations including Mattel, Sony, and Microsoft.√ Collaborated on an event to promote Parasyte, which was eventually picked up by Cartoon Network. √ Provided creative direction, production, makeup and talent management for a High School of the Dead event that would contribute to it being picked up by Comcast On Demand Cable Network.

New Caney, Texas

As Creative Director my role was to deliver a creative vision for Grand Texas and the surrounding district which includes Big Rivers Waterpark, Grand Texas RV Resort and Speedsportz Racing Park among others. I helped to manage the art direction and branding for Grand Texas by leading the development of creative deliverables across multiple channels. • Graphic Design for Digital & Print Marketing Campaigns. • Digital & Print Communication Design of Menus, Signage, and Wayfinding. • Group & Educational Elements including Attraction, Training and Promotional videos. • Product Merchandise Design and Distribution. • Photography, Videography, Video Editing & Asset Management. • Site Map Planning and Creation both for parks and outside commercial real-estate.• Conceptualization of Rides, Attractions, and Events. • Mascot Character Illustration and Company Branding.√ Created Grand Texas’ first website and marketing strategy which helped to produce sales of park tickets and season passes for Big Rivers Waterpark a year before the park was even constructed.√ Provided creative direction, production, marketing, talent management, and visuals, for Big Rivers Waterpark's first operating season which led to a turn out of over 8,000 guests per day.

Houston, Texas

Oversaw creative support and product management for multiple company affiliates. Developed drawings and designs to support the team strategy. Managed the creative oversight of entertainment development from initial concept to completion, which included translating objectives into creative strategies and solutions, creating traditional sketches and drawings, and directing the creative team in the production. Served as the brand character and story ambassador, protecting the company’s IP and brand integrity. Recruited and managing third party designers, graphic artists, illustrators, and other creative professionals.• Led staff and outside talent to launch a mobile video game studio startup and produced a mobile video game title for Sony Pictures. • Developed and incorporated viral marketing tactics that succeeded in acquiring over 175,000 downloads of the game in less than 24 hours.• Brought to market several licensed digital books and mobile apps for smartphones and tablets, including Manga Comic Digital App, Horiyoshi Digital App, and several B2B apps.• Scheduled, planned, and executed a successful trade show that drew in more than 60,000 visitors. √ Elements in the show were featured on SyFy's show "Heroes of Cosplay". √ The campaign led to a huge spike in the company’s social media visibility and increased the company’s online reach and sales potential.

Chicago, Illinois

Managed conceptual design, illustration, and prototyping of toys and other collectible products. Identified current product trends along with popular properties and brands. Gathered market research and evaluating currently licensed product placement. Presented concepts and preliminary production cost/margin estimate to senior management. Collaborated with in house marketing, overseas production staff, and manufacturers.• Designed and developed collectible figurines, wooden toys and licensed product collectibles for Star Wars, Lord of the Rings, Pixar, Disney, Rudolph the Red-Nosed Reindeer, Nascar, NFL, MLB, NHL, Thomas Kinkade, and Johnny Cash.

Houston, Texas

Collaborated in the launching of ADV Toys division, which involved the development, management, and distribution of licensed toy and product brands such as Neon Genesis Evangelion, Noir, and Excel Saga. Produced packaging designs, prototypes, and mockups. Managed layouts and edited art for hundreds of Japanese comic books, magazines, and novels for distribution in America while meeting tight deadlines.• Designed exclusive product merchandise and graphic novels that were a key revenue generator for ADV Films company which had only distributed licensed movies and animation.

Bachelor’S Degree, Toy Design

Studied all facets of Toy and Game Design as well as industry practices. In charge of Product Development, Concept Rendering, Prototype.

Technical Trade Certification, Maya 3D Modeling.

Studied 3D modeling and Animation using foundation principles in Maya 3D.