Lancelot M. Email & Phone Number

Mountain View, Ca, Us

San Francisco Bay Area

I lead product marketing for the Workforce Identity Cloud, Okta's largest and fastest-growing business unit. My priority is to lay the foundation for Okta's next phase of growth as a critical security solution. Three key initiatives my team is driving: 1. Expanding our product portfolio to deliver a comprehensive Identity security solution. 2. Creating a new category. Positioning Identity as a foundational security control and honing Okta's competitive positioning in Identity security. 3. Revamping a new pricing and packaging model to sell Identity more effectively to security practitioners and C-level buyers.

San Francisco Bay Area

Product and growth marketing leader for Okta's core business' suite and developer platform. I oversee three critical growth drivers for the business: New product introduction, Product Marketing Growth: A comprehensive approach to new business acquisition as well as helping customers realize value from our entire portfolio, and revamping the PLG motion.

San Francisco Bay Area

Delivered a new brand, a new pricing structure, and implemented a new go-to-market strategy to takeGoogle Workspace up-market as an enterprise-grade solution. Introduced a range of new products in collaboration and communication, AI, and Search, expanding to new markets and growing the TAM for the world's most versatile and innovative communication & collaboration platform.

Developing a sustainable tech ecosystem for users and businesses in emerging markets. Forging strong partnerships across the private and public sectors. Building and expanding operations at a global scale in the fields of access, infrastructure, content and services, and sustainability.

Expanding YouTube's business globally. I was responsible for the global rollout of new advertising solutions in international markets, as well as introducing YouTube as an advertising platform in emerging markets.

Building the online advertising ecosystem in Latin America region.Introduced Google's Mobile Ads framework throughout LATAM.Transitioned our entire customer base - a multiple hundred million dollar business - to mobile-first ads.

Acquire and manage the book of business for Travel and Retail customers. Building Google's performance advertising playbook focused on direct response, lead acquisition, and commerce, multichannel. New customer acquisitions include: Expedia, Walmart, Rocket Internet, IHG, and Travelocity among others.Led the Travel vertical to become the largest revenue driving industry for Google in Latin America.

Working to eradicate extreme poverty as well as the biggest challenges that arise from it in Latin America. Uniting the top 5% with the bottom 50%. Building community, awareness, and social responsibility among the elite segments of society.

Online sales managementPoint of sale management Sales and merchandising personnel managementCategory management

Sports and music industry partnerships and business development.

Product Strategy - Innovation In Product Management - (Executive Education) Certificate, Product Management

Product strategy, innovation in product management, business development, and go-to-market strategy. Executive Education Certificate

Wharton & Google | Marketing Academy, Marketing/Marketing Management, General, Executive Education For Google Marketing Leadership

Condensed MBA marketing curricula tailored for Google's marketing leadership

Powering Businesses Through Brand And Creative Leadership (Executive Education) Certficate.

Bs Economics And Business Management, Business/Managerial Economics

Master'S Degree, Mba, Marketing, And Related Support Services