Lane Smith Email & Phone Number

Denver, Co, Us

Denver, Co, Us

Denver, Colorado, United States

Windsor, Colorado, United States

- Developed, and executed entire marketing strategy for DuraSlic Automotive Ceramic Coating brandResearched, created and measured successful Google Ads campaigns to generate 200% more sales leads and grow sales funnel.- Worked closely with over 200 clients to boost physical and digital brand presence and trigger re-orders- Created unique and engaging content to target audiences across Facebook, Instagram, and LinkedIn- Developed and executed email content releases to 3 main audience segments through HubSpot Marketing Suite to ensure brand stays top-of-mind- Planned, executed, and represented DuraSlic brand growth strategy at industry trade shows SEMA and Mobile Tech Expo- Tasked with researching, planning, and monitoring SEO strategy for DuraSlic website utilizing best SEO practices to ensure 50% organic traffic growth goal

Laramie, Wyoming, United States

During my undergrad studies, I was a social media intern at the University of Wyoming's athletic department. For two years, I helped out with Instagram stories and posts, Twitter, and Facebook for all of our Cowboy and Cowgirl teams. Even during the COVID era, I worked in nearly every sporting event possible. My daily duties included: putting out content during events (highlights, score updates, or action photos), coordinating with peers to ensure the UW message is similar across platforms, and strategizing for future content and copy.

Laramie, Wyoming, United States

In my Public Relations Techniques course, I was assigned as a PR intern with two other students in order to complete a group project for ZBS founder Amelia Kelso. We created two new social media and public relations campaigns amidst the COVID-19 pandemic.

Tabernash, Colorado

Restaurant hosting for Heck’s Tavern

Tabernash, Co

I worked as a barista during the 2017 and 2018 summers at Devil's Thumb Ranch. I was in charge of making coffee, making sandwiches, helping customers, handling money/payment, and training new employees. I am also featured on the coffee shop section of the company website (see link).

Tabernash, Co