Lara Weiss Email & Phone Number

Los Angeles, CA, US

Los Angeles

North America

We know how hard it is for an independent hotel to compete against the chains. Our network of Independent Contractors are all experts in their fields and together we offer hotels a menu of services that fit their specific needs, not just the needs of the collection. We offer Corporate sales, Consortia and Travel agent sales and marketing management.

California

Assisting the largest Channel Manager company to increase their GDS Portfolio by developing a centralized Consortia Program to help benefit their vast network or independent and branded hotels and their GDS performance. Hotels are distributed on the GD Chaincode. Using my experience and relationships within the Consortia and TMC markets to bring strong.

Sydney, New South Wales, Australia

United States

Las Vegas, NV

Outside Agency/Corporate Sales for a this 4 Diamond Las Vegas Strip hotel, recently independent and renovated to offer Plush accommodations with 4 Diamond service, awarded for the last 14 years. Focused on increasing market share in Las Vegas and market mix at property from the GDS channel.

Hollywood, California

Contractor position to assist in-house sales team with developing Corporate Negotiated accounts and staff selection for full time positions. Also represented hotel on industry sales activities and managed consortia and RFP programs with Preferred Hotel Group..

Dallas

After being acquired by Sabre, I oversaw the.continual development of the BT Advantage program I started at Genares. Offering a dedicated chain code and marketing and sales consulting to Sabre subscribing hotels. Also oversaw the annual negotiations for global partnerships like Amex and CWT for the Sabre consortia program.

Beverly Hills CA

Consulting on Business Travel strategies and negotiations with Global corporate accounts. Working with sales team to maximize outreach to all accounts and drive additional share to hotel from competitive set.

Los Angeles

Representing Independent Hotels of 3,4&5 Star service. Providing marketing and sales solutions to bring added results to online revenue potential. A collection of Unique Independent Hotels of all sizes, in worldwide locations.

Oversaw WestCoast hotels for Thompson Hotels. Sales structure, strategy for both sales and rate management. 3 properties included Hollywood Roosevelt, The Gaige House - Sonoma CA, Thompson Beverly Hills.

Beverly Hills, California, United States

Five Star / Five Diamond Luxury Hotel in Beverly Hills. Directed the sales team, marketing strategies and rate/inventory strategies.

Started as Senior sales then quickly moved up to the Dir of Sales and Marketing for 2 properties in Beverly Hills, The Avalon and Maison 140. Oversaw sales team, revenue planning and marketing strategies for both properties and worked with corporate entity in strategic planning for new properties brought on board during my employment, Viceroy Palm Springs.

Held the no. 2 position as Dir of Guest Services overseeing all departments except Housekeeping and Security. Main focus was front desk, reservations and room revenue managment. Switched over to Sales in 1999 where i handled the entertainment market and continued to oversee the revenue management practices of the property.

Downtown Los Angeles

Bachelor Of Science

Education record