Larry Samuels

Larry Samuels Email and Phone Number

New York, NY, US
Larry Samuels's Location
New York, New York, United States, United States
Larry Samuels's Contact Details
About Larry Samuels

Larry Samuels is an accomplished business leader and builder with a diverse career spanning media, technology, and academia. He boasts a proven track record in building and transforming businesses through effective sales and operations leadership, successful mergers and acquisitions, and innovative digital transformation. Larry is deeply passionate about storytelling and education, as highlighted by his time as a national broadcaster, podcast host, producer and creator & adjunct college professor. He holds an MBA and a Lean Six Sigma Black Belt.

Larry Samuels's Current Company Details
Fordham Gabelli School of Business

Fordham Gabelli School Of Business

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Adjunct Professor
New York, NY, US
Employees:
781
Larry Samuels Work Experience Details
  • Fordham Gabelli School Of Business
    Adjunct Professor
    Fordham Gabelli School Of Business
    New York, Ny, Us
  • No Wrong Choices (Podcast)
    Host, Producer, Co-Creator
    No Wrong Choices (Podcast) Jan 2022 - Present
    No Wrong Choices is a podcast that explores the career journeys of successful and interesting people. In each episode, we sit down with a new guest from a wide range of industries, backgrounds, and experiences to hear their story. We chat about the choices they made along the way, the obstacles they overcame, and the valuable lessons they learned that can help us succeed.
  • Strategic Acceleration Ventures (Sav)
    Founder
    Strategic Acceleration Ventures (Sav) Jun 2018 - Present
    Greater New York City Area
    SAV is an advisory that provides support and guidance to companies seeking growth and acceleration – including sales strategies, operational advancements, expansion planning, marketing and M&A advisement. Core fields of focus include Media, Technology and Advanced TV.
  • Hyphametrics
    Advisory Board Member And Investor
    Hyphametrics Nov 2019 - Present
    Greater New York City Area
    Hypha is an independent quality data supplier offering an all-encompassing view of what the world is watching. Serving as the connective tissue across the media ecosystem, Hypha provides the precise metrics necessary for trading, optimization, and analytics in today’s unique media environment.
  • Personicore
    Acting Chief Operating Officer
    Personicore May 2019 - Nov 2019
    Greater New York City Area
  • Montclair State University
    Adjunct Professor
    Montclair State University Sep 2022 - May 2024
    Montclair, New Jersey, United States
    Adjunct Professor in the School of Communication and Media, teaching Transmedia Projects. The class teaches students to create engaging content across multiple media platforms by crafting compelling stories, building a business pitch and selling an idea - while introducing students to platforms and technologies likely to play a role in their futures.
  • The Palmer Group
    Contributor
    The Palmer Group Jan 2020 - Dec 2021
    New York, Ny
    The Palmer Group offers strategic counsel, design, and digital engineering services to some of the world’s best-known brands, media, entertainment, tech companies, and trade organizations. Core fields of focus include digital transformation, marketing, strategy, data science, AI and machine learning.
  • Kenzan
    President
    Kenzan Mar 2014 - Aug 2017
    New York, Ny
    Led Kenzan’s massive expansion and transformation from a small and talented “family-like” software development shop to a focused, mature and diversified digital consulting firm that was ripe for acquisition. Architected and led the company’s successful sale process. Kenzan had a long history of supporting partners within the cable, media, advertising and other leading-edge sectors.
  • Groupm
    Senior Partner, Director Advanced Television
    Groupm Feb 2012 - Feb 2014
    New York, Ny
    Directed the Advanced TV pursuits of GroupM account teams and clients. Led and transformed the business unit's experiential capabilities by establishing design, production, coding and data proficiencies. Selected highlight is directing the team that established AMEX as one of the most progressive advertisers within the global Advanced TV space. Key areas of focus included: OTT, Connected TV, iTV and HH addressable/advanced targeting.
  • Dish Network
    General Manager Advanced Tv
    Dish Network Mar 2008 - Feb 2012
    New York, Ny
    Led the iTV ad sales business and contributed to the launch of HH addressable advertising. Transformed the iTV platform and service positioning to exceed marketplace demands, dramatically increase revenues and re-establish Dish as an ad industry leader. Oversaw the sale, launch and post campaign data delivery for hundreds of campaigns. Initiated the launch of new products. Founding member of Dish Media Sales team.
  • Cablevision Advanced Platforms
    Business Development Manager
    Cablevision Advanced Platforms 2006 - 2008
    New York, Ny
    Contributed to the establishment of Cablevision as an Advanced TV leader within the national TV advertising marketplace; a unique distinction and major success for a local operator. Forged and expanded ground-breaking iTV initiatives and participated with the industry’s initial roll out of HH addressable advertising.
  • Siriusxm
    Talk Show Host
    Siriusxm 2003 - 2007
    New York, Ny
    Lived my dream. Anchored many sports programs and contributed regular features.
  • Captivate, Llc
    Director Of Business Development
    Captivate, Llc 2005 - 2006
    New York, New York, United States
    Directed business development efforts for the progressive OOH content provider.
  • Pvi
    Director Of Sales
    Pvi 2001 - 2003
    New York, Ny
    Directed new business development efforts for the technology company famous for football’s “yellow-line” and virtual product placement during the early days of Advanced TV.
  • Court Tv
    Account Executive
    Court Tv Jan 2000 - Jun 2001
    New York, Ny
    Generated new business and performed account management for the crime-based network.
  • Liberty Media (International Channel)
    Senior Account Executive
    Liberty Media (International Channel) 1998 - 2000
    New York, Ny
    Sold ICN’s highly affluent and diverse audience to the national, DR and long form TV ad markets. ICN was a niche national cable network that provided exclusively non-English programming to a predominantly Asian audience.
  • Xerox
    Sales Manager - Marketing Executive
    Xerox 1994 - 1997
    Buffalo/Niagara And New York, Ny
    Established priceless foundation in technology sales and sales management.
  • Nbc Sports Group
    Pa And Intern
    Nbc Sports Group 1992 - 1995
    New York, Ny And Remote
    Began as an intern for NBC Sports at 30 Rock in NYC. Progressed to PA status with full and part time roles before pivoting towards a career in business.

Larry Samuels Skills

Advertising Digital Media Television Marketing Strategy Digital Strategy Business Development Marketing Integrated Marketing Digital Marketing Strategic Partnerships Advertising Sales Media Planning Content Strategy New Business Development Media Buying Sales Brand Development Strategy Scaling Strategic Planning Cloud Services Analytics Start Ups Leadership Negotiation Operations M&a Advisory Services Strategic M&a Technology Advanced Television Ott Digital Transformation Strategic Brand Positioning Management New Media Interactive Advertising Mobile Marketing Online Advertising Mobile Advertising Sem Broadcast Radio Interactive Marketing Online Marketing Direct Marketing Interactive Tv Sponsorship

Larry Samuels Education Details

Frequently Asked Questions about Larry Samuels

What company does Larry Samuels work for?

Larry Samuels works for Fordham Gabelli School Of Business

What is Larry Samuels's role at the current company?

Larry Samuels's current role is Adjunct Professor.

What is Larry Samuels's email address?

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What is Larry Samuels's direct phone number?

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What schools did Larry Samuels attend?

Larry Samuels attended Villanova University, Saint John's University - Peter J. Tobin College Of Business, State University Of New York College At Oswego.

What skills is Larry Samuels known for?

Larry Samuels has skills like Advertising, Digital Media, Television, Marketing Strategy, Digital Strategy, Business Development, Marketing, Integrated Marketing, Digital Marketing, Strategic Partnerships, Advertising Sales, Media Planning.

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