Companies and owners who want to build a culture of ownership in their organization engage with Larry to make it happen. The Great Game is about open book management, financial literacy, and fun. Employees of Great Game companies think, act, and feel like owners.

Financial management and openness via Profit First modelZoom event productionEdit video and manage YouTube channelTechnology research

Winery crew during seasonal - September to November - harvest and crush.Designed keg washing system for kegs used in the tasting room.Developed and wrote SOP's for common winery tasks.Bottling crew 2x/year.

Treasurer and Finance Committee Chair, 2015-2021Committee Member on *Executive *Finance *Brewpubs *GovernanceLed the following projects: ~ Brewing Cost of Goods Sold Manual published by BA ~ Rewrite of the Board's Investment Policy Statement ~ RFP search for an investment manager to oversee the BA's reserve fund

BrewingFacilitate opening and start-up of 25-bbl brewery designed for wort production and shipping. Develop protocols for facility. Hire and develop staff. Oversee production growth from 6,400 bbl to 16,000 bbl annualized. Schedule all distribution and routing. Increase operating efficiencies through researching and purchasing new equipment (malt silo, progressive cavity pump, 2nd tanker truck, floor renovation). Successfully negotiate for contract ingredient pricing. EducationConduct on-site brewery seminars for restaurant managers. Led initiative to increase restaurant brewery manager knowledge. Develop beer culture training items for enhancing server/bartender knowledge.Marketing/PromotionGenerate press with beer media about Granite City openings and happenings.

BrewingHelped open 2nd Granite City Food & Brewery location. Maintained production of 5 regular house beers (3 ales, 2 lagers) for brewpub with $4 million in annual sales. Develop feature beer recipes with brewer at; , including highly successful hard lemonade. Ensure 3 feature beers are on tap year-round. Implement process to brew and ship wort to subsequent Granite City locations. Produce cask ales for in-store promotion. Make vendor changes as needed to reduce brewery costs and find better service.EducationWrote beer manual used in server training. Train all service staff in basic brewery and beer knowledge. Lead server pre-shift meetings on beer related issues. Developed a managing-brewer training manual with; for new store openings. Highlight beer and food pairings with restaurant chef as host of popular monthly Brewmaster's Dinners.Marketing/PromotionPromote beer culture by collaborating with local free-lance writer on beer and food articles. Run a Friday Cask Tapping Promotion. Write articles for Granite City newsletter. Helped develop and manage a continuously growing Mug Club (1,000 members after one year). Increase Granite City visibility with special edition/seasonal growler sales.

Brewing Helped set-up and open Sioux City's first brewpub. Maintained production of 4 regular house beers. Developed recipes for 15 feature beers. Established keg packaging program for distribution to 5 retail accounts. Received 88 out of 100 rating (highly recommended) from Beverage Testing Institute for sweet stout.Education Implemented beer training program for service staff. Developed and taught beer school for customers. Initiated and supervised "Brewer for the Day" program. Designed 3 Brewmaster's Dinners with restaurant chef and local beer historians. Presented brewing seminar for Augustana College biology dept.