Larry Self Email & Phone Number

Greater Chicago Area

Senior Director, Leasing / National AccountsBusiness P&L Leader for CNH Capital’s North American Leasing and National Accounts Business. Responsible for business P&L and leading the leasing and national accounts sales team. Business Results: •$310 MM in lease volume, ($100% growth), 20% profit growth year over year•Developed Corporate / National Account business plan, attaining & exceeding lease volume and margin goals.•Created Operating Lease Strategic Business Plan for the Construction and Agriculture markets•Created Leasing business policy, defining the business processes, sales, residual, operations (wing to wing).•Created business performance dashboard to measure sales productivity, new customers, revenues by customer, margins, lease pipeline and pipeline conversion % and end of lease gains.

GE VENDOR FINANCE,Chicago, IL Jan 2004-April 2006North American Leasing Vice President, Dealer / OEM Equipment Financing •Commercial Leader for the Equipment Finance business. Led new business development effort bringing equipment financing solution to GE Capital Dealers and OEM’s. •Created a new business strategy to bring the Equipment Financing Solution, (Preferred Platinum Program) to key OEM’s under their private label name. •Created new enterprise business model, providing the top OEM’s in several key markets, a pre-approved credit line for all equipment and vehicles needs up to $1MM per OEM location. •Developed new business plans and appropriate deal processes to streamline the successful launch of 7 key GE Commercial Distribution Finance dealer markets. •Collaborated with GE Commercial Distribution Finance Marketing and Technology Team and led the development of a new dealer website, CDFFinancing.COM.

North American Vice President of SalesBusiness P&L Leader for GE/Sun Microsystems Private Label Program. Team: 4 sales leaders, 2 marketing staff and 42 sales professionals. 2001-2003 Business Results: $1.2Billion in financing volumes, $73MM Net Margin (6%), 13% Lease Penetration. •Selected keynote speaker @ the GE National Sales Conference in 03’, 02’. Reviewed Sales Force Effectiveness, and Portfolio Margin Success.•Developed new enterprise selling account model: Strategy development, account plans, business processes and dashboard for Top 20 accounts, yielding $250MM in new revenue. •Developed and implemented new quarterly business review (QBR) process and (QBR) metrics package.•Presented the Sun Microsystems Finance business strategy @ the GE Capital Board Meeting, (Present was: Jeff Immelt GE Chairman)•Attended GE executive courses at GE Crotonville, NY campus: (Leadership Development, Managerial Effectiveness Techniques.

Sales Director, Enterprise market Area (eMA), Managing Director, Sun Microsystems Finance Asia Pac 2000 Business Results: $284MM in financing volume, 200% of Plan.Jointly created Sun/GE Go-To-Market Plan and Business Strategy with Sun Area V-P, Ken Sauter, (Business Plan, Messaging, Large Customer Account Plans)•Appointed Managing Director for Asia Pac SMF Program, HQ’d in Hong Kong, Developed Business Plan, Go-To-Market, hired 6 sales professional, developed Strategic Plan for 4 Asia Countries. Asia Team yielded $40MM in new financing volumes.•Recipient of Sun Microsystems Partnership Award, #1 performing commercial team within Sun Microsystems Finance globally.

Bachelor Of Science (B.S.), Marketing, Northern Illinois Business School

Activities and Societies: President of Marketing Student Advisory Board Dean's List President, Marketing Student Advisory Board

Bachelor Of Science - Bs, Marketing/Finance

Education record