Latoya Adriano Martins Email and Phone Number
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KEY ACHIEVEMENTS - TOP 30 Most Influential Women in Communication, Marketing and Public Relations in Mozambique - Chairwoman of Communications and Cooperation at New Faces New Voices Mozambique (by Graça Machel Trust Foundation) in 2024 - Founding member of Fintech Association Mozambique (Fintech.MZ) - Key founding and EXCO member of ENGIE Energy Access Mozambique, instrumental in building a dedicated team that propelled the business to acquire 200,000 customers between 2019 and 2023. - Successfully managed and surpassed global targets in a country-wide rebranding, achieving 76% brand awareness within a year between 2021 and 2022. - Recognized by USAID as the most recognized Solar Home Systems brand in Mozambique in 2021, following revamped marketing initiatives. - Mentor and executive coach for 30 African SMEs as part of the "Enhancing Women Entrepreneurship Program" at Seedstars. - Chosen by the ENGIE Energy Access Global Leadership Team to represent Mozambique in the prestigious Next Generation Leadership Program in 2022. - Awarded a scholarship to attend the Harvard Business School-ACCION program in Strategic Leadership and Inclusive Finance in 2022. - Leader of the Year in 2020 by ENGIE Energy Access Mozambique - Employee of the Year in 2018 by Zoona Transactions Mozambique. - Selected to join the Mozambique Young Women in Leadership (MYWIL) program in 2016.
Be Girl
View- Website:
- begirl.org
- Employees:
- 37
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Director Of Strategic Partnerships And GrowthBe GirlMozambique -
Chairwoman Of Communication And Cooperation (Board Member)New Faces New Voices Feb 2024 - PresentMaputo, Cidade De Maputo, Moçambique -
Marketing & Communication Executive (Exco Member)Engie Energy Access (Africa) Mar 2021 - PresentMaputo, Mozambique- Contributed for subsidiary sales | marketing strategy and implementation: achieved 125% of subsidiary sales and revenue targets for 2022, with > 100% YoY growth despite two country-wide stockouts. - Designed and implemented ‘Business Turnaround Plan’ for struggling Province Nampula. Province is now responsible for 68% of sales and 2022 cohorts. - Increased commercial team size by 42% (18 FTE, 300 Agents) whilst further improving sales and marketing efficiency by 21% thru tactical… Show more - Contributed for subsidiary sales | marketing strategy and implementation: achieved 125% of subsidiary sales and revenue targets for 2022, with > 100% YoY growth despite two country-wide stockouts. - Designed and implemented ‘Business Turnaround Plan’ for struggling Province Nampula. Province is now responsible for 68% of sales and 2022 cohorts. - Increased commercial team size by 42% (18 FTE, 300 Agents) whilst further improving sales and marketing efficiency by 21% thru tactical sales and marketing initiatives. - Managed (to budget) country-wide rebranding (overhaul level) to MySol, across all 40 points of sale, regional warehouses and HQ. - After 1 year of rebranding, achieved 76% brand awareness and positioned the company as a trusted renewable energy partner and opinion leader in the renewable energy sector.- Show less -
Product Portfolio Executive (Exco Member)Engie Jan 2019 - Feb 2021Maputo, MozambiqueSet-up and launch Fenix International in Mozambique and launched the current pricing and product portfolio. Within 1 year we achieved 25,000 sales in 6 Provinces (including Nampula) and over 90 full time employees. -
Head Of Marketing And Digital ProductsZoona Jul 2017 - Dec 2018MozambiqueResponsible for launching Zoona Transactions Mozambique on the Sandbox incubator (by the Bank of Mozambique). -
Training And Development ManagerZoona May 2016 - Aug 2017MaputoWith a portfolio of more than 1320 hours of training and more than 750 persons trained to become agents and staff countrywide. I was responsible for: 1. Set-up the company in Mozambique (create an agent network training, recruitment, relationship management, training content development, strategy and planning).2. Identifying training needs specific to Product, Sales, and Customer Service based on feedback gathered from agents, tellers, customers across the country.… Show more With a portfolio of more than 1320 hours of training and more than 750 persons trained to become agents and staff countrywide. I was responsible for: 1. Set-up the company in Mozambique (create an agent network training, recruitment, relationship management, training content development, strategy and planning).2. Identifying training needs specific to Product, Sales, and Customer Service based on feedback gathered from agents, tellers, customers across the country. 3. Own and create an effective training plan and implement for our agents and tellers in Mozambique 4. In coordination with the subject matter experts within the business, design, source, implement and manage training programs/seminars with a key focus on product training, information updates, and how to run a successful Zoona business.5. Knowledge management – keep all training materials up to date and centrally stored and in sync with product updates and customer requirements. 6. Manage and coordinate the facilitation of training and materials in the field. 7. Helps managers and trainers to solve specific training problems, either on a one- to-one basis or in groups. Show less -
Communications ManagerAcis - Association Of Commerce, Industry And Services Feb 2014 - Dec 2015MaputoResponsibilities: - Research and preparation of daily communications, such as: recent studies affecting the business environment, most recent news worldwide with direct impact in the Mozambican Economy, update on the legislation applicable in the country- Organization of Events like Business Cocktails and official Galas-. Compilation of the agenda of the Management Committee meetings and the respective minutes- Providing legal advice for ACIS members, on the various subjects… Show more Responsibilities: - Research and preparation of daily communications, such as: recent studies affecting the business environment, most recent news worldwide with direct impact in the Mozambican Economy, update on the legislation applicable in the country- Organization of Events like Business Cocktails and official Galas-. Compilation of the agenda of the Management Committee meetings and the respective minutes- Providing legal advice for ACIS members, on the various subjects affecting their business activities- Assist in preparation of monthly association newsletter- Management of the administrative day-to-day operations Show less -
Insurance AgentEmose, Sa Aug 2013 - Dec 2013MaputoResponsibilities:- Raising customers to make insurance at EMOSE - Dealing with daily arrangements related to customers folder- Calculate the premiums and explaining the payment methods to clients
Latoya Adriano Martins Skills
Latoya Adriano Martins Education Details
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UnicafMba In Management Informations System -
Isctem- Instituto Superior De Ciências E Tecnologias De MoçambiqueHonors Degree In Financial And Insurance Management -
Universidade PedagógicaAdministration And Management Of Education
Frequently Asked Questions about Latoya Adriano Martins
What company does Latoya Adriano Martins work for?
Latoya Adriano Martins works for Be Girl
What is Latoya Adriano Martins's role at the current company?
Latoya Adriano Martins's current role is Director of Strategic Partnerships and Growth.
What is Latoya Adriano Martins's email address?
Latoya Adriano Martins's email address is la****@****irl.org
What is Latoya Adriano Martins's direct phone number?
Latoya Adriano Martins's direct phone number is (088) 114*****
What schools did Latoya Adriano Martins attend?
Latoya Adriano Martins attended Unicaf, Isctem- Instituto Superior De Ciências E Tecnologias De Moçambique, Universidade Pedagógica.
What skills is Latoya Adriano Martins known for?
Latoya Adriano Martins has skills like Leadership, Teamwork, Management, Trabalho Em Equipe, Coaching, Market Research, Risk Management, Time Management, Advertising Model, Customer Service, Financial Analysis, Analysis.
Who are Latoya Adriano Martins's colleagues?
Latoya Adriano Martins's colleagues are Ezequiela Muianga, Cristina Brito, Aquilcia Joaquim, Hortência Franco, Liliana Hele, Rafael José Bila, Chelsea Zualo.
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