Laura Copley Email & Phone Number

Remote: Cleveland, Ohio, Erie, Pa And Fort Wayne, Indiana

Account Manager/Field Marketing SpecialistGenerating revenue through enrollments, within northeast Ohio and western Pennsylvania, through building, maintaining and expanding relationships with firms, universities, societies and corporations.• Adapting presentations based on the needs of universities and their students.• Implementing various sales strategies relating to the market segment including conducting major events as well as small group presentations.• Identifying and developing innovative ways to educate candidates on the CPA exam through a values driven approach.• Managing and training campus ambassadors at universities throughout the territory to ensure performance expectations were met. • Conducted new employee training as well as facilitated learning on new processes and procedures.• Achieved “exceeds” rating in performance reviews as a remote employee.

Cleveland, Ohio, United States

Responsible for increasing sales within current customer base, developing new customer relationships and providing both new and existing customers with excellent customer service and extensive product training. • Moved five customers to designate Electrolizing as their “sole source” provider.• Consistently earned excellent ratings on quarterly customer satisfaction.• Researched, created and managed database to utilize creative marketing techniques that generated four new customers in six months. • Launched the 2010 email and phone based marketing plan.

Beachwood, Ohio

Created and implemented effective marketing processes targeting hospital social workers/case managers, physicians and the community. Communicated the new admissions needs as well as verifying insurances and completing admission process. • Expanded referral sources through creative marketing thus increasing the number of referrals into the facility.• Organized events for area community senior centers to make Beachwood Pointe a top choice for seniors with skilled needs.

Willoughby, Oh

Educated, built and maintained long term relationships with referral sources by identifying their needs, problem solving and implementing process to ensure the referrals needs are being met. • 90% of the workday spent in the field making compelling presentations to Doctors, Hospitals and other referral sources on the benefits of Laurelwood. • Doubled referrals from area Hospital Emergency Departments by identifying needs and implementing processes for a timely response.• Used needs based selling approach to drive a record number of new referrals, increasing the clientele as well as the number of admissions• Organized marketing events including open houses and luncheons for referral sources.