Laura Probstner Email & Phone Number

Prague, Czechia

Prague, Czechia

Prague, Czechia

At Dotidot, I used my wide creative expertise to drive the brand's digital presence and engagement. I was responsible for the end-to-end management of social media channels, crafting and implementing strategies that enhance interaction and audience growth. My role encompassed:💡 Content Creation: Ideating and producing compelling content across various formats, including graphics, blogs, and multimedia. I oversee the creative process from concept to execution, ensuring consistent messaging and quality across all platforms.✍️ Copywriting: Writing and editing copy for an array of platforms and purposes, including social media posts, blog articles, ebooks, and marketing campaigns. 📸 Photography and Videography: Utilizing advanced skills in photography and video production to create visually appealing and effective promotional materials that resonate with diverse audiences.🧑‍🎨 Graphic Design: Designing eye-catching graphics that align with brand guidelines and enhance visual storytelling, contributing to stronger brand recognition and audience retention.

Slovakia

At Altamira I was setting up and optimising PPC campaigns, copywriting, creating content and graphic design for blogs and social media, website editing in WordPress, SEO and linkbuilding, prospecting and business development through email marketing and marketing automation. For our products I am doing market research, defining target audience and planning marketing activities.

Slovak Republic

At an advertisement company I was creating content and online advertisements on Google and social media. I was also analysing the data and proposing changes to the company based on the insight. I was optimising the website to be easily found by search engines.

Bratislava

At Lenovo my task was producing newsletters, marketing automation, graphic design, project management and copywriting.

Prague, The Capital, Czech Republic

While studying in Prague, I was freelancing as an independent writer and contributor of articles and content on a local website for expats.

Prague, The Capital, Czech Republic

During my summer break as a student in Prague I was working in a german customer support team, taking care of orders from Germany, Austria and Switzerland.

Msc, Business Administration

Specialisation: Marketing Master Thesis: The Effect of Micro-Influencers on Purchase Intention

Bachelor'S Degree, International Business

Bachelor Thesis Research: The Influence of Advertising on Consumer Behavior